Compare StocksCRM vs PGR

Salesforce, Inc. (CRM) vs The Progressive Corporation (PGR)

CRM
Salesforce, Inc.
$183.82
VS
PGR
The Progressive Corporation
$199.31

Rewards

CRM
  • Gross margin of 77.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $5.49 of earning power — management is an exceptional capital allocator.
PGR
  • The Progressive Corporation scores 99/100 on the Economic Moat Score (Wide Moat), with revenue predictability as the strongest competitive dimension.
  • Free cash flow has grown at a 37.9% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $5.92 of earning power — management is an exceptional capital allocator.

Risks

CRM
    PGR
    • Gross margin of 18.6% is low, suggesting a competitive or commodity-like market with limited pricing power.
    • Despite buyback spending, shares outstanding increased in 4 out of 4 years — stock-based compensation is offsetting repurchases.
    • 6 insider sales totaling $1.6M with no purchases in the past 3 months — insiders are reducing their exposure.

    Key Valuation Metrics

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    CRM
    PGR
    Valuation
    $16.37B
    Free Cash Flow
    N/A
    10.88%
    FCF Yield
    N/A
    23.60
    Trailing P/E
    10.14
    12.31
    Forward P/E
    12.35
    Quality & Moat
    8.21%
    ROIC
    28.64%
    12.61%
    ROE
    35.29%
    77.68%
    Gross Margin
    18.56%
    1.32
    PEG Ratio
    1.04
    Balance Sheet Safety
    0.30
    Debt / Equity
    0.26
    N/A
    Interest Coverage
    N/A
    0.65
    Net Debt / EBITDA
    0.41
    0.96%
    Dividend Yield
    6.97%
    CRM: 1Ties: 2PGR: 7
    CRMPGR

    Historical Fundamentals

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    CRM

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    PGR

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    $1 Retained Earnings Test

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    CRM
    $-5.96
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $14.67B
    Δ Market Cap
    $-87.37B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    PGR
    $2.90
    created per $1 retained over 3 years
    Exceptional Value Creator
    Σ Retained
    $19.86B
    Δ Market Cap
    +$57.60B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    CRM
    28.5% Margin of Safety
    Price is 28.5% below estimated fair value
    Current Price: $183.82
    Fair Value: $257.23
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    PGR
    30.2% Margin of Safety
    Price is 30.2% below estimated fair value
    Current Price: $199.31
    Fair Value: $285.51
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    CRM

    What growth rate is the market pricing in at $184?

    +8.5%
    Market-Implied Owner Earnings Growth
    Standard FCF implies -2.3%

    The market implies +8.5% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding -2.3%, reflecting heavy growth investment expected to generate future returns.

    PGR

    Requires positive FCF to compute implied growth rate.

    Economic Moat Score

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    CRM
    58/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    PGR
    99/100
    Wide Moat
    70+ Wide · 40-69 Narrow · <40 None

    Wide moat driven primarily by revenue predictability. Margin Stability is the area most vulnerable to competitive pressure.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

    Forensic Accounting

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    CRM
    -2.73
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    PGR
    -2.65
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    CRM
    Insiders 3.0%Institutions 95.7%Retail & Other 1.3%
    No. of Institutional Holders3,813
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    PGR
    Insiders 0.2%Institutions 88.8%Retail & Other 10.9%
    No. of Institutional Holders2,414
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    CRM
    2
    Buys (3M)
    5
    Buys (12M)
    Total value (12M): $27.38M
    ALBER LAURA
    Director
    $500,266
    @ $194.58 · 2026-03-19
    KIRK DAVID BLAIR
    Director
    $500,178
    @ $194.62 · 2026-03-18
    KIRK DAVID BLAIR
    Director
    $500,722
    @ $258.64 · 2025-12-17
    MORFIT G MASON
    Director and Beneficial Owner of more than 10% of a Class of Security
    $25.02M
    @ $260.58 · 2025-12-05
    KIRK DAVID BLAIR
    Director
    $865,827
    @ $254.66 · 2025-09-09
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    PGR
    0
    Buys (3M)
    0
    Buys (12M)
    No open market insider purchases found.
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    CRM
    0
    Sells (3M)
    17
    Sells (12M)
    Total value (12M): $41.42M
    KROES NEELIE
    Director
    $929,276
    @ $238.70 · 2026-01-14
    HARRIS G PARKER
    Officer and Director
    $31.61M
    @ $234.70 · 2025-12-02
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $575,140
    @ $255.62 · 2025-10-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $590,102
    @ $262.27 · 2025-10-21
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $567,631
    @ $252.28 · 2025-10-20
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $550,430
    @ $244.64 · 2025-10-17
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $558,810
    @ $248.36 · 2025-10-16
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $536,322
    @ $238.37 · 2025-10-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $548,796
    @ $243.91 · 2025-10-14
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $1.10M
    @ $244.75 · 2025-10-13
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $547,344
    @ $243.26 · 2025-10-09
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $539,533
    @ $239.79 · 2025-10-08
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $555,001
    @ $246.67 · 2025-09-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $552,798
    @ $245.69 · 2025-09-19
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $545,384
    @ $242.39 · 2025-09-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $543,378
    @ $241.50 · 2025-09-04
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $572,842
    @ $254.60 · 2025-09-03
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    PGR
    6
    Sells (3M)
    35
    Sells (12M)
    Total value (12M): $45.42M
    JOHNSON DEVIN C
    Director
    $199,038
    @ $203.10 · 2026-04-16
    JOYCE CARL G.
    Officer
    $55,754
    @ $206.50 · 2026-03-20
    BAILO KAREN
    Officer
    $745,604
    @ $212.00 · 2026-03-05
    JOYCE CARL G.
    Officer
    $29,892
    @ $212.00 · 2026-03-05
    PUMAREJO MARIBEL
    Officer
    $150,138
    @ $203.44 · 2026-02-24
    BAUER JONATHAN S
    Chief Investment Officer
    $460,111
    @ $203.05 · 2026-02-23
    QUIGG ANDREW J
    Officer
    $336,973
    @ $204.35 · 2026-01-21
    BAUER JONATHAN S
    Chief Investment Officer
    $634,507
    @ $204.35 · 2026-01-21
    BROZ STEVEN
    Chief Technology Officer
    $302,131
    @ $224.80 · 2025-12-19
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $1.14M
    @ $228.48 · 2025-11-28
    BROZ STEVEN
    Chief Technology Officer
    $307,050
    @ $228.29 · 2025-11-21
    BROZ STEVEN
    Chief Technology Officer
    $295,900
    @ $220.00 · 2025-11-11
    BROZ STEVEN
    Chief Technology Officer
    $325,624
    @ $242.10 · 2025-09-19
    CALLAHAN PATRICK KEVIN
    Officer
    $1.56M
    @ $242.22 · 2025-09-19
    MURPHY JOHN JOSEPH
    Officer
    $536,978
    @ $242.10 · 2025-09-19
    GRIFFITH SUSAN PATRICIA
    Chief Executive Officer
    $7.54M
    @ $246.06 · 2025-09-02
    BROZ STEVEN
    Chief Technology Officer
    $337,299
    @ $250.78 · 2025-08-22
    CALLAHAN PATRICK KEVIN
    Officer
    $1.56M
    @ $249.96 · 2025-08-22
    MURPHY JOHN JOSEPH
    Officer
    $556,230
    @ $250.78 · 2025-08-22
    NIEDERST LORI A
    Officer
    $2.02M
    @ $250.18 · 2025-08-14
    BAILO KAREN
    Officer
    $2.22M
    @ $249.24 · 2025-07-28
    QUIGG ANDREW J
    Officer
    $795,325
    @ $249.24 · 2025-07-28
    BAUER JONATHAN S
    Chief Investment Officer
    $595,933
    @ $249.24 · 2025-07-28
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $4.15M
    @ $249.24 · 2025-07-28
    CALLAHAN PATRICK KEVIN
    Officer
    $1.51M
    @ $242.16 · 2025-07-28
    GRIFFITH SUSAN PATRICIA
    Chief Executive Officer
    $7.42M
    @ $242.12 · 2025-07-28
    MURPHY JOHN JOSEPH
    President
    $552,814
    @ $249.24 · 2025-07-28
    BROZ STEVEN
    Chief Technology Officer
    $313,633
    @ $247.54 · 2025-07-18
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.64M
    @ $263.79 · 2025-06-30
    BROZ STEVEN
    Chief Technology Officer
    $329,901
    @ $260.38 · 2025-06-20
    BURGDOERFER STUART B
    Director
    $958,643
    @ $260.43 · 2025-06-20
    MURPHY JOHN JOSEPH
    Officer
    $1.04M
    @ $260.38 · 2025-06-20
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.75M
    @ $275.37 · 2025-05-28
    BROZ STEVEN
    Chief Technology Officer
    $351,985
    @ $277.81 · 2025-05-23
    VAN DYKE KAHINA
    Director
    $691,398
    @ $277.67 · 2025-05-22
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.69M
    @ $268.59 · 2025-04-28
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.76M
    @ $275.94 · 2025-03-28
    JOHNSON DEVIN C
    Director
    $110,016
    @ $275.04 · 2025-03-25
    JOYCE CARL G.
    Officer
    $99,420
    @ $276.17 · 2025-03-21
    BAUER JONATHAN S
    Chief Investment Officer
    $479,391
    @ $282.66 · 2025-03-17
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $435,862
    @ $282.66 · 2025-03-17
    BAUER JONATHAN S
    Chief Investment Officer
    $344,787
    @ $281.00 · 2025-03-06
    CALLAHAN PATRICK KEVIN
    Officer
    $1.31M
    @ $279.70 · 2025-03-06
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.80M
    @ $279.94 · 2025-02-28
    NIEDERST LORI A
    Officer
    $952,416
    @ $247.06 · 2025-01-30
    KELLY JEFFREY D
    Director
    $2.50M
    @ $250.00 · 2025-01-29
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.47M
    @ $246.69 · 2025-01-28
    BAILO KAREN
    Officer
    $515,775
    @ $243.29 · 2025-01-22
    QUIGG ANDREW J
    Officer
    $234,045
    @ $243.29 · 2025-01-22
    MARSHALL MARIANN WOJTKUN
    Officer
    $142,325
    @ $243.29 · 2025-01-22
    GRIFFITH SUSAN PATRICIA
    Chief Executive Officer
    $2.68M
    @ $243.29 · 2025-01-22
    MURPHY JOHN JOSEPH
    Officer
    $553,485
    @ $243.29 · 2025-01-22
    BAILO KAREN
    Officer
    $348,140
    @ $242.10 · 2025-01-03
    QUIGG ANDREW J
    Officer
    $164,870
    @ $242.10 · 2025-01-03
    MARSHALL MARIANN WOJTKUN
    Officer
    $46,241
    @ $242.10 · 2025-01-03
    GRIFFITH SUSAN PATRICIA
    Chief Executive Officer
    $2.19M
    @ $242.10 · 2025-01-03
    MURPHY JOHN JOSEPH
    President
    $402,612
    @ $242.10 · 2025-01-03
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.39M
    @ $238.66 · 2024-12-30
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $2.68M
    @ $268.09 · 2024-11-29
    BROZ STEVEN
    Chief Technology Officer
    $748,678
    @ $251.15 · 2024-10-21
    VAN DYKE KAHINA
    Director
    $549,970
    @ $252.28 · 2024-09-27
    BROZ STEVEN
    Chief Technology Officer
    $775,320
    @ $260.00 · 2024-09-23
    CALLAHAN PATRICK KEVIN
    Officer
    $1.96M
    @ $255.21 · 2024-09-20
    GRIFFITH SUSAN PATRICIA
    Chief Executive Officer
    $10.94M
    @ $252.20 · 2024-09-03
    BROZ STEVEN
    Chief Technology Officer
    $1.44M
    @ $235.19 · 2024-08-19
    CALLAHAN PATRICK KEVIN
    Officer
    $1.83M
    @ $237.20 · 2024-08-16
    MURPHY JOHN JOSEPH
    Officer
    $2.26M
    @ $237.50 · 2024-08-15
    BAILO KAREN
    Officer
    $1.69M
    @ $214.01 · 2024-07-22
    BROZ STEVEN
    Chief Technology Officer
    $652,730
    @ $214.01 · 2024-07-22
    NIEDERST LORI A
    Officer
    $2.03M
    @ $214.01 · 2024-07-22
    QUIGG ANDREW J
    Officer
    $850,690
    @ $214.01 · 2024-07-22
    BAUER JONATHAN S
    Chief Investment Officer
    $527,963
    @ $214.01 · 2024-07-22
    SAUERLAND JOHN PETER
    Chief Financial Officer
    $4.86M
    @ $214.01 · 2024-07-22
    CALLAHAN PATRICK KEVIN
    Officer
    $1.70M
    @ $214.01 · 2024-07-22
    GRIFFITH SUSAN PATRICIA
    Chief Executive Officer
    $9.28M
    @ $214.01 · 2024-07-22
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    CRM
    FearGreed
    😨Fear(32/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    PGR
    FearGreed
    😐Neutral(42/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

    Learn more →
    CRM
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (32)
    PGR
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (42)
    View CRM Full AnalysisView PGR Full Analysis