Compare Stocks › KO vs TXN
The Coca-Cola Company (KO) vs Texas Instruments Incorporated (TXN)
KO
The Coca-Cola Company
$78.58
VS
TXN
Texas Instruments Incorporated
$280.95
Rewards
KO
- ★The Coca-Cola Company has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
- ★Gross margin of 61.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
- ★The Coca-Cola Company scores 94/100 on the Economic Moat Score (Wide Moat), with margin stability as the strongest competitive dimension.
TXN
- ★Texas Instruments Incorporated has maintained ROIC above 10% for 4 consecutive years, suggesting solid business economics.
- ★Return on equity has consistently exceeded 20% over 4 years, indicating efficient use of shareholder capital.
- ★Dividend yield of 2.02% with a consistent or growing payout over the past 4 years.
Risks
KO
- ⚠FCF yield of 1.6% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
- ⚠9 insider sales totaling $45.9M with no purchases in the past 3 months — insiders are reducing their exposure.
- ⚠Free cash flow has declined at a 17.8% CAGR over the past 4 years — a concerning trend.
TXN
- ⚠FCF yield of 1.0% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
- ⚠Trailing P/E of 48.0x is 77% above the historical average of 27.1x — the stock trades at a premium to its own history.
- ⚠16 insider sales totaling $67.5M with no purchases in the past 3 months — insiders are reducing their exposure.
Key Valuation Metrics
Learn more →KO
TXN
Valuation
$5.30B
Free Cash Flow
$2.60B
1.57%
FCF Yield
1.02%
24.71
Trailing P/E
48.03
22.59
Forward P/E
30.74
Quality & Moat
16.98%
ROIC
17.87%
36.68%
ROE
29.81%
61.74%
Gross Margin
57.32%
1.36
PEG Ratio
1.53
Balance Sheet Safety
1.25
Debt / Equity
0.84
N/A
Interest Coverage
N/A
1.84
Net Debt / EBITDA
1.03
2.70%
Dividend Yield
2.02%
KO: 8Ties: 1TXN: 3
KOTXN
Historical Fundamentals
Learn more →KO
Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.
TXN
Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.
Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.
$1 Retained Earnings Test
Learn more →KO
$2.72
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$9.36B
Δ Market Cap
+$25.42B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
TXN
$3.91
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$1.96B
Δ Market Cap
+$7.67B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
Discounted Cash Flow (DCF) Analysis
Learn more →KO
44.9% Overvalued
Price is 44.9% above estimated fair value
Current Price: $78.58
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
Fair Value: $54.21
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
TXN
47.5% Overvalued
Price is 47.5% above estimated fair value
Current Price: $280.95
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
Fair Value: $190.46
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
Reverse DCF — Market-Implied Growth
Learn more →KO
What growth rate is the market pricing in at $79?
+12.4%
Market-Implied Owner Earnings Growth
Standard FCF implies +24.8%
The market implies +12.4% Owner Earnings growth, roughly in line with history — reasonably priced.
Standard FCF implies +24.8%, reflecting ongoing growth investment.
TXN
What growth rate is the market pricing in at $281?
+21.0%
Market-Implied Owner Earnings Growth
Standard FCF implies +30.1%
The market implies +21.0% Owner Earnings growth, above historical trends.
Standard FCF implies a demanding +30.1%, reflecting heavy growth investment.
Economic Moat Score
Learn more →KO
94/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None
Wide moat with strength across all dimensions. Margin Stability is the standout factor.
Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
TXN
48/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None
Narrow moat with roic consistency as the key competitive advantage. Improving reinvestment efficiency would strengthen the moat.
Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
Forensic Accounting
Learn more →KO
-2.38
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone
M-Score Trend
Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
TXN
-2.67
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone
M-Score Trend
Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
Ownership Breakdown
Learn more →KO
Insiders 9.9%Institutions 66.8%Retail & Other 23.3%
No. of Institutional Holders4,434
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
TXN
Insiders 0.3%Institutions 90.9%Retail & Other 8.8%
No. of Institutional Holders3,157
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.
Insider Buying Activity
Learn more →KO
0
Buys (3M)
1
Buys (12M)
Total value (12M): $998,676
LEVCHIN MAX R
Director
$998,676
@ $70.00 · 2025-10-24
Open market purchases · includes direct & indirect ownership · excludes option exercises
TXN
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
Open market purchases · includes direct & indirect ownership · excludes option exercises.
Insider Selling Activity
Learn more →KO
9
Sells (3M)
19
Sells (12M)
Total value (12M): $122.47M
DOUGLAS MONICA HOWARD
Officer
$1.85M
@ $77.37 · 2026-03-09
PIETRACCI BRUNO
Divisional Officer
$2.28M
@ $79.41 · 2026-03-03
QUAN NANCY W
Officer
$1.87M
@ $79.50 · 2026-03-03
QUINCEY JAMES R.
Chief Executive Officer
$19.84M
@ $79.14 · 2026-03-03
MURPHY JOHN
President
$5.83M
@ $80.52 · 2026-03-02
PEREZ BEATRIZ R
Officer
$1.73M
@ $81.00 · 2026-02-27
PEREZ BEATRIZ R
Officer
$2.93M
@ $80.69 · 2026-02-26
DOUGLAS MONICA HOWARD
Officer
$1.60M
@ $80.16 · 2026-02-25
MURPHY JOHN
President
$8.00M
@ $80.42 · 2026-02-25
QUINCEY JAMES R.
Chief Executive Officer
$26.05M
@ $77.10 · 2026-02-03
QUAN NANCY W
Officer
$2.25M
@ $71.17 · 2025-11-17
ARROYO MANUEL
Officer
$9.89M
@ $70.80 · 2025-11-14
BRAUN HENRIQUE GNANI
Chief Operating Officer
$2.86M
@ $70.93 · 2025-11-11
DOUGLAS MONICA HOWARD
Officer
$947,464
@ $69.93 · 2025-10-24
KOUMETTIS NIKOLAOS
Divisional Officer
$2.58M
@ $69.10 · 2025-08-05
QUINCEY JAMES R.
Chief Executive Officer
$19.20M
@ $72.06 · 2025-05-30
QUAN NANCY W
Officer
$2.02M
@ $70.81 · 2025-05-09
PEREZ BEATRIZ R
Officer
$4.34M
@ $71.87 · 2025-05-08
MURPHY JOHN
President
$6.39M
@ $72.09 · 2025-05-07
BRAUN HENRIQUE GNANI
Chief Operating Officer
$1.81M
@ $71.47 · 2025-03-11
KOUMETTIS NIKOLAOS
Divisional Officer
$3.94M
@ $71.01 · 2025-03-07
DOUGLAS MONICA HOWARD
Officer
$394,231
@ $70.84 · 2025-02-26
KOUMETTIS NIKOLAOS
Divisional Officer
$3.88M
@ $70.96 · 2025-02-26
CHANG LISA VIRGINIA
Officer
$961,352
@ $71.50 · 2025-02-25
QUAN NANCY W
Officer
$3.92M
@ $71.36 · 2025-02-25
PIETRACCI BRUNO
Divisional Officer
$1.34M
@ $70.56 · 2025-02-24
DOUGLAS MONICA HOWARD
Officer
$697,673
@ $63.71 · 2024-11-22
QUINCEY JAMES R.
Chief Executive Officer
$6.40M
@ $64.03 · 2024-11-08
QUAN NANCY W
Officer
$1.32M
@ $71.50 · 2024-08-27
QUINCEY JAMES R.
Chief Executive Officer
$2.97M
@ $70.02 · 2024-08-26
MANN JENNIFER K
Officer
$8.99M
@ $69.52 · 2024-08-22
CHANG LISA VIRGINIA
Officer
$2.80M
@ $69.54 · 2024-08-21
QUINCEY JAMES R.
Chief Executive Officer
$7.18M
@ $70.02 · 2024-08-21
PEREZ BEATRIZ R
Officer
$2.43M
@ $68.62 · 2024-08-08
ARROYO MANUEL
Officer
$1.88M
@ $68.22 · 2024-08-07
CHANG LISA VIRGINIA
Officer
$3.98M
@ $68.51 · 2024-08-06
PIETRACCI BRUNO
Divisional Officer
$2.67M
@ $69.01 · 2024-08-02
QUAN NANCY W
Officer
$1.27M
@ $68.95 · 2024-08-02
QUAN NANCY W
Officer
$2.53M
@ $66.96 · 2024-07-26
QUAN NANCY W
Officer
$1.25M
@ $64.96 · 2024-07-17
KOUMETTIS NIKOLAOS
Divisional Officer
$5.04M
@ $62.34 · 2024-06-14
QUAN NANCY W
Officer
$1.22M
@ $63.44 · 2024-06-11
BRAUN HENRIQUE GNANI
Officer
$3.61M
@ $63.08 · 2024-05-15
DOUGLAS MONICA HOWARD
Officer
$561,801
@ $63.31 · 2024-05-10
MURPHY JOHN
President
$3.60M
@ $62.91 · 2024-05-09
RANDAZZA MARK
Officer
$1.28M
@ $62.29 · 2024-05-07
QUAN NANCY W
Officer
$2.33M
@ $62.28 · 2024-05-07
PEREZ BEATRIZ R
Officer
$3.55M
@ $61.99 · 2024-05-06
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
TXN
16
Sells (3M)
19
Sells (12M)
Total value (12M): $69.61M
YUNUS MOHAMMAD
Officer
$13.82M
@ $270.44 · 2026-04-29
KANE KATHARINE
General Counsel
$1.66M
@ $270.41 · 2026-04-27
BAHAI AHMAD
Officer
$982,359
@ $268.40 · 2026-04-27
RON AMICHAI
Officer
$5.00M
@ $272.43 · 2026-04-24
WITZSCHE CHRISTINE
Officer
$998,771
@ $275.52 · 2026-04-24
LEONARD SHANON J
Officer
$5.06M
@ $277.95 · 2026-04-24
LIZARDI RAFAEL R
Chief Financial Officer
$11.12M
@ $274.23 · 2026-04-24
BLUEDORN TODD M
Director
$1.18M
@ $274.25 · 2026-04-24
PATSLEY PAMELA H
Director
$1.19M
@ $276.11 · 2026-04-24
KOZANIAN HAGOP H
Officer
$1.55M
@ $225.95 · 2026-02-17
GARY MARK
Officer
$5.24M
@ $226.00 · 2026-02-11
BAHAI AHMAD
Officer
$1.50M
@ $230.79 · 2026-02-11
LIZARDI RAFAEL R
Chief Financial Officer
$15.88M
@ $221.73 · 2026-02-11
ROBERTS MARK T
Officer
$986,604
@ $221.16 · 2026-02-09
BAHAI AHMAD
Officer
$670,387
@ $223.46 · 2026-02-05
BLINN MARK A
Director
$696,647
@ $221.58 · 2026-02-05
KIRK RONALD
Director
$1.62M
@ $162.33 · 2025-11-24
WITZSCHE CHRISTINE
Officer
$164,306
@ $164.31 · 2025-11-13
BAHAI AHMAD
Officer
$308,030
@ $205.35 · 2025-08-25
TEMPLETON RICHARD K
Chairman of the Board
$19.85M
@ $195.41 · 2025-02-28
TEMPLETON RICHARD K
Chairman of the Board
$38.65M
@ $199.20 · 2025-02-26
TEMPLETON RICHARD K
Chairman of the Board
$39.32M
@ $202.70 · 2025-02-24
CLARK JANET F
Director
$1.23M
@ $203.62 · 2025-02-24
BLINN MARK A
Director
$1.17M
@ $189.89 · 2025-02-19
LEONARD SHANON J
Officer
$401,241
@ $186.62 · 2025-02-18
BLINN MARK A
Director
$106,617
@ $180.71 · 2025-02-04
KIRK RONALD
Director
$2.14M
@ $203.33 · 2024-11-25
GARY MARK
Officer
$3.49M
@ $219.82 · 2024-11-08
ILAN HAVIV
Chief Executive Officer
$2.88M
@ $219.30 · 2024-11-08
YUNUS MOHAMMAD
Officer
$1.81M
@ $216.94 · 2024-11-07
BAHAI AHMAD
Officer
$472,514
@ $217.25 · 2024-11-07
LIZARDI RAFAEL R
Chief Financial Officer
$10.19M
@ $217.16 · 2024-11-07
GARY MARK
Officer
$940,296
@ $214.83 · 2024-11-06
WITZSCHE CHRISTINE
Officer
$27,941
@ $211.67 · 2024-11-06
ILAN HAVIV
Chief Executive Officer
$5.29M
@ $211.50 · 2024-11-06
SANCHEZ ROBERT E
Director
$2.09M
@ $208.80 · 2024-10-25
RON AMICHAI
Officer
$2.76M
@ $213.72 · 2024-08-29
GARY MARK
Officer
$3.22M
@ $212.63 · 2024-08-29
ROBERTS MARK T
Officer
$1.00M
@ $213.08 · 2024-08-29
PATSLEY PAMELA H
Director
$1.29M
@ $212.43 · 2024-08-29
BAHAI AHMAD
Officer
$892,427
@ $209.98 · 2024-08-27
YUNUS MOHAMMAD
Officer
$789,215
@ $208.90 · 2024-08-26
ILAN HAVIV
Chief Executive Officer
$251,324
@ $209.44 · 2024-08-26
GARY MARK
Officer
$939,037
@ $207.20 · 2024-08-23
KNECHT JULIE C.
Officer
$1.63M
@ $209.49 · 2024-08-23
LEONARD SHANON J
Officer
$588,301
@ $208.91 · 2024-08-23
HOBBY JEAN M
Director
$4.37M
@ $205.71 · 2024-08-22
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.
🎭 Mr. Market's Mood
Learn more →KO
😏Greed(67/100)
"Market is optimistic — be cautious and ensure you have a margin of safety"
Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
TXN
😏Greed(69/100)
"Market is optimistic — be cautious and ensure you have a margin of safety"
Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
⚖️ Buffett Signal
Learn more →KO
⚪Awaiting DCF Data
The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.
DCF Margin of Safety: N/AMr. Market's Mood: Greed (67)
TXN
⚪Awaiting DCF Data
The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.
DCF Margin of Safety: N/AMr. Market's Mood: Greed (69)