Compare StocksROK vs TSLA

Rockwell Automation, Inc. (ROK) vs Tesla, Inc. (TSLA)

ROK
Rockwell Automation, Inc.
$407.43
VS
TSLA
Tesla, Inc.
$390.82

Rewards

ROK
  • Rockwell Automation, Inc. has maintained ROIC above 10% for 4 consecutive years, suggesting solid business economics.
  • Free cash flow has grown at a 25.8% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Return on equity has consistently exceeded 20% over 4 years, indicating efficient use of shareholder capital.
TSLA
  • Altman Z-Score of 19.94 indicates very low bankruptcy risk — the company is firmly in the safe zone.
  • Net debt/EBITDA of -2.6x means the company holds more cash than debt — a net cash position.

Risks

ROK
  • FCF yield of 3.0% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • Trailing P/E of 46.5x is 31% above the historical average of 35.6x — the stock trades at a premium to its own history.
  • 12 insider sales totaling $24.5M with no purchases in the past 3 months — insiders are reducing their exposure.
TSLA
  • ROIC has declined by 17.7 percentage points over the observed period, which may signal competitive erosion.
  • Gross margin of 19.1% is low, suggesting a competitive or commodity-like market with limited pricing power.
  • Share count has increased by 19% over the past 4 years, diluting existing shareholders.

Key Valuation Metrics

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ROK
TSLA
Valuation
$1.36B
Free Cash Flow
$5.25B
2.96%
FCF Yield
0.36%
46.51
Trailing P/E
358.55
29.65
Forward P/E
154.15
Quality & Moat
15.66%
ROIC
3.23%
22.87%
ROE
4.47%
48.49%
Gross Margin
19.06%
0.69
PEG Ratio
43.20
Balance Sheet Safety
0.99
Debt / Equity
0.19
N/A
Interest Coverage
N/A
1.79
Net Debt / EBITDA
-2.60
1.35%
Dividend Yield
N/A
ROK: 7Ties: 1TSLA: 3
ROKTSLA

Historical Fundamentals

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ROK

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

TSLA

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

$1 Retained Earnings Test

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ROK
$9.35
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$1.50B
Δ Market Cap
+$14.07B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
TSLA
$50.04
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$25.92B
Δ Market Cap
+$1.30T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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ROK
105.4% Overvalued
Price is 105.4% above estimated fair value
Current Price: $407.43
Fair Value: $198.34
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
TSLA
541.1% Overvalued
Price is 541.1% above estimated fair value
Current Price: $390.82
Fair Value: $60.97
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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ROK

What growth rate is the market pricing in at $407?

+21.9%
Market-Implied Owner Earnings Growth
Standard FCF implies +15.8%

The market implies +21.9% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +15.8%, reflecting heavy growth investment.

TSLA

What growth rate is the market pricing in at $391?

+49.8%
Market-Implied Owner Earnings Growth
Standard FCF implies +44.8%

The market implies +49.8% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +44.8%, reflecting heavy growth investment.

Economic Moat Score

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ROK
69/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with reinvestment efficiency as the key competitive advantage. Improving revenue predictability would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
TSLA
31/100
No Moat
70+ Wide · 40-69 Narrow · <40 None

No durable moat detected, though revenue predictability shows some competitive positioning. The business lacks consistent evidence of sustainable advantages.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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ROK
-2.67
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
TSLA
-2.86
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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ROK
Insiders 0.2%Institutions 88.0%Retail & Other 11.8%
No. of Institutional Holders1,888
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
TSLA
Insiders 11.1%Institutions 44.7%Retail & Other 44.2%
No. of Institutional Holders5,238
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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ROK
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
TSLA
0
Buys (3M)
1
Buys (12M)
Total value (12M): $999.96M
MUSK ELON REEVE
Chief Executive Officer
$999.96M
@ $389.28 · 2025-09-12
GEBBIA JOSEPH
Director
$1.03M
@ $256.31 · 2025-04-24
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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ROK
12
Sells (3M)
58
Sells (12M)
Total value (12M): $40.92M
FORDENWALT MATTHEW W
Officer
$480,000
@ $400.00 · 2026-04-13
PERDUCAT CYRIL
Chief Technology Officer
$78,209
@ $394.99 · 2026-04-10
BULHO MATHEUS DE A G VIERA
Officer
$484,375
@ $387.50 · 2026-04-08
BULHO MATHEUS DE A G VIERA
Officer
$107,341
@ $359.00 · 2026-04-02
BUTTERMORE ROBERT L.
Officer
$3.56M
@ $398.92 · 2026-03-02
NARDECCHIA CHRISTOPHER
Chief Technology Officer
$5.93M
@ $410.01 · 2026-02-26
HOUSE REBECCA WICKHEM
Officer
$4.89M
@ $404.27 · 2026-02-25
GENEREUX SCOTT A
Officer
$7.04M
@ $404.61 · 2026-02-25
MYERS TESSA M.
Officer
$812,599
@ $409.37 · 2026-02-25
WOODS ISAAC
Officer and Treasurer
$515,628
@ $405.69 · 2026-02-25
FORDENWALT MATTHEW W
Officer
$485,050
@ $404.21 · 2026-02-25
BUTTERMORE ROBERT L.
Officer
$77,548
@ $380.14 · 2026-02-17
RIESTERER TERRY LEE
Officer
$313,600
@ $392.00 · 2026-01-02
BULHO MATHEUS DE A G VIERA
Officer
$828,475
@ $402.37 · 2025-12-10
HOUSE REBECCA WICKHEM
Officer
$823,435
@ $401.87 · 2025-12-10
NARDECCHIA CHRISTOPHER
Chief Technology Officer
$438,542
@ $401.60 · 2025-12-10
MILLER JOHN M
Officer
$46,999
@ $401.70 · 2025-12-10
GENEREUX SCOTT A
Officer
$664,640
@ $401.84 · 2025-12-10
MYERS TESSA M.
Officer
$550,861
@ $401.80 · 2025-12-10
RIESTERER TERRY LEE
Officer
$114,934
@ $401.87 · 2025-12-10
WOODS ISAAC
Officer and Treasurer
$116,500
@ $401.72 · 2025-12-10
PERDUCAT CYRIL
Chief Technology Officer
$388,205
@ $401.87 · 2025-12-10
BUTTERMORE ROBERT L.
Officer
$184,676
@ $401.47 · 2025-12-10
FORDENWALT MATTHEW W
Officer
$230,792
@ $401.38 · 2025-12-10
BULHO MATHEUS DE A G VIERA
Officer
$1.42M
@ $403.04 · 2025-12-05
HOUSE REBECCA WICKHEM
Officer
$149,476
@ $402.90 · 2025-12-05
NARDECCHIA CHRISTOPHER
Chief Technology Officer
$51,981
@ $402.95 · 2025-12-05
MILLER JOHN M
Officer
$12,087
@ $402.90 · 2025-12-05
GENEREUX SCOTT A
Officer
$113,607
@ $402.86 · 2025-12-05
MYERS TESSA M.
Officer
$149,486
@ $402.93 · 2025-12-05
RIESTERER TERRY LEE
Officer
$24,173
@ $402.88 · 2025-12-05
WOODS ISAAC
Officer and Treasurer
$27,396
@ $402.88 · 2025-12-05
PERDUCAT CYRIL
Chief Technology Officer
$56,004
@ $402.91 · 2025-12-05
BUTTERMORE ROBERT L.
Officer
$74,127
@ $402.86 · 2025-12-05
FORDENWALT MATTHEW W
Officer
$118,860
@ $402.92 · 2025-12-05
BULHO MATHEUS DE A G VIERA
Officer
$300,030
@ $365.00 · 2025-10-29
WOODS ISAAC
Officer and Treasurer
$87,500
@ $350.00 · 2025-09-11
WOODS ISAAC
Officer and Treasurer
$35,552
@ $345.17 · 2025-09-08
WOODS ISAAC
Officer and Treasurer
$127,181
@ $348.44 · 2025-08-29
PERDUCAT CYRIL
Chief Technology Officer
$499,500
@ $348.08 · 2025-08-29
KEANE JAMES P
Director
$1.07M
@ $356.06 · 2025-08-26
RIESTERER TERRY LEE
Officer
$830,730
@ $350.67 · 2025-07-17
BULHO MATHEUS DE A G VIERA
Officer
$171,134
@ $325.35 · 2025-06-11
BULHO MATHEUS DE A G VIERA
Officer
$81,583
@ $326.33 · 2025-06-09
NARDECCHIA CHRISTOPHER
Chief Technology Officer
$179,796
@ $326.31 · 2025-06-09
MYERS TESSA M.
Officer
$118,454
@ $326.32 · 2025-06-09
WOODS ISAAC
Officer and Treasurer
$96,913
@ $326.31 · 2025-06-09
BUTTERMORE ROBERT L.
Officer
$161,197
@ $326.31 · 2025-06-09
FORDENWALT MATTHEW W
Officer
$94,310
@ $326.33 · 2025-06-09
FORDENWALT MATTHEW W
Officer
$230,023
@ $318.15 · 2025-06-04
FORDENWALT MATTHEW W
Officer
$141,758
@ $315.02 · 2025-05-29
MILLER JOHN M
Officer
$558,038
@ $310.02 · 2025-05-13
BULHO MATHEUS DE A G VIERA
Officer
$285,682
@ $304.24 · 2025-05-12
HOUSE REBECCA WICKHEM
Officer
$1.58M
@ $304.18 · 2025-05-12
RIESTERER TERRY LEE
Officer
$760,321
@ $304.13 · 2025-05-12
BUTTERMORE ROBERT L.
Officer
$518,651
@ $304.37 · 2025-05-12
HOUSE REBECCA WICKHEM
Officer
$1.48M
@ $295.01 · 2025-05-09
FORDENWALT MATTHEW W
Officer
$147,504
@ $295.01 · 2025-05-09
BULHO MATHEUS DE A G VIERA
Officer
$75,500
@ $257.68 · 2025-04-02
GENEREUX SCOTT A
Officer
$501,858
@ $286.78 · 2025-03-03
MILLER JOHN M
Officer
$71,928
@ $285.43 · 2025-02-28
MYERS TESSA M.
Officer
$351,364
@ $285.43 · 2025-02-28
WOODS ISAAC
Officer and Treasurer
$248,810
@ $284.03 · 2025-02-28
BUTTERMORE ROBERT L.
Officer
$59,823
@ $296.15 · 2025-02-14
RIESTERER TERRY LEE
Officer
$255,179
@ $300.21 · 2025-02-12
WOODS ISAAC
Officer and Treasurer
$245,872
@ $274.72 · 2025-01-10
BULHO MATHEUS DE A G VIERA
Officer
$439,970
@ $299.71 · 2024-12-10
HOUSE REBECCA WICKHEM
Officer
$233,947
@ $298.40 · 2024-12-10
NARDECCHIA CHRISTOPHER
Chief Technology Officer
$65,421
@ $298.73 · 2024-12-10
MILLER JOHN M
General Counsel
$9,867
@ $299.00 · 2024-12-10
GENEREUX SCOTT A
Officer
$229,776
@ $298.80 · 2024-12-10
MYERS TESSA M.
Officer
$88,230
@ $298.07 · 2024-12-10
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
TSLA
3
Sells (3M)
15
Sells (12M)
Total value (12M): $294.75M
WILSON - THOMPSON KATHLEEN
Director
$9.27M
@ $359.33 · 2026-03-30
TANEJA VAIBHAV
Chief Financial Officer
$899,077
@ $397.12 · 2026-03-06
WILSON - THOMPSON KATHLEEN
Director
$10.69M
@ $415.56 · 2026-02-25
MUSK KIMBAL J
Director
$25.61M
@ $450.66 · 2025-12-09
TANEJA VAIBHAV
Chief Financial Officer
$1.17M
@ $443.93 · 2025-12-08
TANEJA VAIBHAV
Chief Financial Officer
$918,137
@ $352.45 · 2025-09-08
TANEJA VAIBHAV
Chief Financial Officer
$1.77M
@ $295.26 · 2025-07-08
ZHU XIAOTONG
Officer
$4.86M
@ $323.81 · 2025-06-12
TANEJA VAIBHAV
Chief Financial Officer
$732,573
@ $285.71 · 2025-06-09
TANEJA VAIBHAV
Chief Financial Officer
$2.40M
@ $342.30 · 2025-06-03
MUSK KIMBAL J
Director
$32.73M
@ $357.39 · 2025-05-27
EHRENPREIS IRA MATTHEW
Director
$170.64M
@ $357.30 · 2025-05-27
TANEJA VAIBHAV
Chief Financial Officer
$1.05M
@ $350.11 · 2025-05-16
TANEJA VAIBHAV
Chief Financial Officer
$1.20M
@ $300.00 · 2025-05-09
DENHOLM ROBYN M
Director
$30.81M
@ $274.12 · 2025-05-06
TANEJA VAIBHAV
Chief Financial Officer
$1.14M
@ $284.40 · 2025-05-01
DENHOLM ROBYN M
Director
$32.10M
@ $285.58 · 2025-04-29
TANEJA VAIBHAV
Chief Financial Officer
$1.00M
@ $250.00 · 2025-04-07
MURDOCH JAMES RUPERT
Director
$13.19M
@ $240.79 · 2025-03-10
TANEJA VAIBHAV
Chief Financial Officer
$718,111
@ $268.75 · 2025-03-06
DENHOLM ROBYN M
Director
$33.67M
@ $299.61 · 2025-03-03
TANEJA VAIBHAV
Chief Financial Officer
$1.78M
@ $296.02 · 2025-03-03
MUSK KIMBAL J
Director
$27.59M
@ $367.87 · 2025-02-06
DENHOLM ROBYN M
Director
$43.16M
@ $384.04 · 2025-02-03
TANEJA VAIBHAV
Chief Financial Officer
$2.68M
@ $383.11 · 2025-02-03
WILSON - THOMPSON KATHLEEN
Director
$41.16M
@ $411.63 · 2025-01-06
TANEJA VAIBHAV
Chief Financial Officer
$2.89M
@ $413.56 · 2025-01-06
TANEJA VAIBHAV
Chief Financial Officer
$975,015
@ $374.29 · 2024-12-06
WILSON - THOMPSON KATHLEEN
Director
$35.25M
@ $352.54 · 2024-12-04
DENHOLM ROBYN M
Director
$39.79M
@ $354.06 · 2024-12-02
TANEJA VAIBHAV
Chief Financial Officer
$2.48M
@ $354.43 · 2024-12-02
DENHOLM ROBYN M
Director
$35.34M
@ $314.44 · 2024-11-15
WILSON - THOMPSON KATHLEEN
Director
$34.60M
@ $346.02 · 2024-11-11
TANEJA VAIBHAV
Chief Financial Officer
$3.80M
@ $316.91 · 2024-11-11
MUSK KIMBAL J
Director
$15.14M
@ $250.23 · 2024-11-01
TANEJA VAIBHAV
Chief Financial Officer
$1.01M
@ $251.76 · 2024-11-01
TANEJA VAIBHAV
Chief Financial Officer
$1.00M
@ $250.00 · 2024-10-24
TANEJA VAIBHAV
Chief Financial Officer
$2.00M
@ $250.00 · 2024-09-23
ZHU XIAOTONG
Officer
$65,867
@ $221.77 · 2024-09-06
DENHOLM ROBYN M
Director
$14.60M
@ $219.96 · 2024-07-25
ZHU XIAOTONG
Officer
$113,151
@ $174.35 · 2024-06-06
DENHOLM ROBYN M
Director
$17.32M
@ $184.86 · 2024-05-06
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

Learn more →
ROK
FearGreed
😏Greed(62/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
TSLA
FearGreed
😐Neutral(52/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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ROK
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (62)
TSLA
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (52)
View ROK Full AnalysisView TSLA Full Analysis
ROK vs TSLA: Which Is the Better Buy? | SafetyMargin.io