Compare StocksNOW vs TYL

ServiceNow, Inc. (NOW) vs Tyler Technologies, Inc. (TYL)

NOW
ServiceNow, Inc.
$113.27
VS
TYL
Tyler Technologies, Inc.
$350.07

Rewards

NOW
  • Gross margin of 77.5% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 27.8% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $16.65 of market value — management is an exceptional capital allocator.
TYL
  • Free cash flow has grown at a 23.3% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $8.20 of market value — management is an exceptional capital allocator.
  • Trailing P/E of 48.6x is 43% below the historical average of 85.7x — potentially undervalued relative to its own history.

Risks

NOW
  • Despite buyback spending, shares outstanding increased in 3 out of 3 years — stock-based compensation is offsetting repurchases.
  • PEG ratio of 19.95 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
TYL
  • PEG ratio of 44.14 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.

Key Valuation Metrics

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NOW
TYL
Valuation
$4.95B
Free Cash Flow
$503.55M
4.14%
FCF Yield
3.35%
67.83
Trailing P/E
48.55
22.56
Forward P/E
24.67
Quality & Moat
11.27%
ROIC
5.58%
13.48%
ROE
8.52%
77.53%
Gross Margin
46.46%
19.95
PEG Ratio
44.14
Balance Sheet Safety
0.19
Debt / Equity
0.17
N/A
Interest Coverage
N/A
-1.42
Net Debt / EBITDA
-1.05
N/A
Dividend Yield
N/A
NOW: 8Ties: 1TYL: 2
NOWTYL

Historical Fundamentals

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NOW

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

TYL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

$1 Retained Earnings Test

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NOW
$16.65
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$4.90B
Δ Market Cap
+$81.66B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
TYL
$8.20
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$744.5M
Δ Market Cap
+$6.10B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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NOW
45.8% Overvalued
Price is 45.8% above estimated fair value
Current Price: $113.27
Fair Value: $77.67
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
TYL
54.1% Overvalued
Price is 54.1% above estimated fair value
Current Price: $350.07
Fair Value: $227.12
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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NOW

What growth rate is the market pricing in at $113?

+24.1%
Market-Implied Owner Earnings Growth
Standard FCF implies +9.8%

The market implies +24.1% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding +9.8%, reflecting heavy growth investment expected to generate future returns.

TYL

What growth rate is the market pricing in at $350?

+19.1%
Market-Implied Owner Earnings Growth
Standard FCF implies +12.8%

The market implies +19.1% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding +12.8%, reflecting heavy growth investment expected to generate future returns.

Economic Moat Score

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NOW
61/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.
TYL
62/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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NOW
-2.87
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
TYL
-2.70
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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NOW
Insiders 0.2%Institutions 90.0%Retail & Other 9.8%
No. of Institutional Holders3,199
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
TYL
Insiders 0.5%Institutions 101.4%
No. of Institutional Holders1,177
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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NOW
1
Buys (3M)
1
Buys (12M)
Total value (12M): $3.00M
MCDERMOTT WILLIAM R
Chief Executive Officer
$3.00M
@ $104.60 · 2026-02-27
Open market purchases · includes direct & indirect ownership · excludes option exercises
TYL
2
Buys (3M)
2
Buys (12M)
Total value (12M): $694,152
TEED ANDREW D.
Director
$495,856
@ $309.91 · 2026-02-23
DIAZ-PEDROSA ABIGAIL MARSHALL
Officer
$198,296
@ $325.08 · 2026-02-20
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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NOW
4
Sells (3M)
48
Sells (12M)
Total value (12M): $27.80M
FIPPS PAUL
Officer
$376,142
@ $101.77 · 2026-02-23
FIPPS PAUL
Officer
$1.02M
@ $105.93 · 2026-02-18
MCBRIDE KEVIN THOMAS
Officer
$147,994
@ $105.71 · 2026-02-13
CHAMBERLAIN PAUL EDWARD
Director
$151,755
@ $101.17 · 2026-02-12
MASTANTUONO GINA
President
$352,750
@ $850.00 · 2025-12-05
MASTANTUONO GINA
President
$336,936
@ $808.00 · 2025-11-28
JACKSON LAWRENCE
Director
$214,708
@ $810.22 · 2025-11-28
CHAMBERLAIN PAUL EDWARD
Director
$242,400
@ $808.00 · 2025-11-28
CANNEY JACQUELINE P
Officer
$200,549
@ $839.12 · 2025-11-18
FIPPS PAUL
Officer
$249,353
@ $817.55 · 2025-11-18
TZITZON NICHOLAS
Officer
$431,736
@ $827.08 · 2025-11-18
ELMER RUSSELL S.
General Counsel
$160,155
@ $838.51 · 2025-11-18
MCBRIDE KEVIN THOMAS
Officer
$235,894
@ $842.48 · 2025-11-14
CANNEY JACQUELINE P
Officer
$56,257
@ $852.38 · 2025-11-13
ELMER RUSSELL S.
General Counsel
$52,848
@ $852.39 · 2025-11-13
CANNEY JACQUELINE P
Officer
$222,012
@ $863.86 · 2025-11-10
ELMER RUSSELL S.
General Counsel
$164,997
@ $863.86 · 2025-11-10
SANDS ANITA M
Director
$1.00M
@ $915.11 · 2025-08-29
MCDERMOTT WILLIAM R
Chief Executive Officer
$5.34M
@ $916.63 · 2025-08-28
FIPPS PAUL
Officer
$1.30M
@ $895.32 · 2025-08-20
ELMER RUSSELL S.
General Counsel
$1.50M
@ $884.26 · 2025-08-20
MCDERMOTT WILLIAM R
Chief Executive Officer
$1.43M
@ $900.00 · 2025-08-19
CANNEY JACQUELINE P
Officer
$1.35M
@ $866.45 · 2025-08-18
MASTANTUONO GINA
President
$1.53M
@ $866.45 · 2025-08-18
TZITZON NICHOLAS
Officer
$1.49M
@ $866.45 · 2025-08-18
MCBRIDE KEVIN THOMAS
Officer
$238,496
@ $851.77 · 2025-08-15
CHAMBERLAIN PAUL EDWARD
Director
$258,000
@ $860.00 · 2025-08-14
CANNEY JACQUELINE P
Officer
$57,658
@ $860.57 · 2025-08-13
MASTANTUONO GINA
President
$72,288
@ $860.57 · 2025-08-13
CANNEY JACQUELINE P
Officer
$225,746
@ $878.39 · 2025-08-08
MASTANTUONO GINA
President
$256,490
@ $878.39 · 2025-08-08
JACKSON LAWRENCE
Director
$749,805
@ $990.50 · 2025-07-29
CANNEY JACQUELINE P
Officer
$341,631
@ $965.06 · 2025-07-16
SANDS ANITA M
Director
$250,950
@ $1050.00 · 2025-07-03
MCBRIDE KEVIN THOMAS
Officer
$283,310
@ $1011.82 · 2025-06-03
SANDS ANITA M
Director
$250,267
@ $1009.14 · 2025-06-02
CANNEY JACQUELINE P
Officer
$147,900
@ $1020.00 · 2025-05-30
TZITZON NICHOLAS
Officer
$1.19M
@ $1020.00 · 2025-05-30
MCDERMOTT WILLIAM R
Chief Executive Officer
$2.07M
@ $1012.01 · 2025-05-30
SANDS ANITA M
Director
$433,825
@ $1013.61 · 2025-05-27
BRIGGS TERESA
Director
$216,913
@ $1013.61 · 2025-05-27
LUDDY FREDERIC B
Director
$428,000
@ $1000.00 · 2025-05-23
MASTANTUONO GINA
President
$121,570
@ $1030.25 · 2025-05-19
CANNEY JACQUELINE P
Officer
$96,844
@ $1030.26 · 2025-05-19
ELMER RUSSELL S.
General Counsel
$83,450
@ $1030.25 · 2025-05-19
CHAMBERLAIN PAUL EDWARD
Director
$310,326
@ $1034.42 · 2025-05-15
MASTANTUONO GINA
President
$85,932
@ $1023.00 · 2025-05-13
CANNEY JACQUELINE P
Officer
$67,518
@ $1023.00 · 2025-05-13
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
TYL
3
Sells (3M)
28
Sells (12M)
Total value (12M): $37.10M
CARTER GLENN A.
Director
$567,003
@ $349.14 · 2026-03-12
PUCKETT JEFFREY DAVID
Chief Operating Officer
$1.91M
@ $369.93 · 2026-03-05
POPE DANIEL M
Director
$177,700
@ $355.40 · 2026-03-02
MILLER BRIAN K.
Chief Financial Officer
$448,510
@ $448.51 · 2025-12-15
CARTER GLENN A.
Director
$229,364
@ $458.73 · 2025-12-12
MILLER BRIAN K.
Chief Financial Officer
$458,650
@ $458.65 · 2025-12-12
MILLER BRIAN K.
Chief Financial Officer
$469,080
@ $469.08 · 2025-11-25
CARTER GLENN A.
Director
$403,725
@ $538.30 · 2025-09-15
MARR JOHN S JR
Officer and Director
$2.24M
@ $560.65 · 2025-09-09
MARR JOHN S JR
Officer and Director
$2.36M
@ $555.53 · 2025-08-28
MOORE HORACE LYNN JR.
Chief Executive Officer
$3.09M
@ $588.89 · 2025-08-11
CLINE BRENDA A
Director
$1.54M
@ $616.65 · 2025-08-06
MOORE HORACE LYNN JR.
Chief Executive Officer
$3.05M
@ $580.77 · 2025-07-31
MILLER BRIAN K.
Chief Financial Officer
$696,866
@ $580.72 · 2025-06-13
MILLER BRIAN K.
Chief Financial Officer
$613,041
@ $587.20 · 2025-06-12
MOORE HORACE LYNN JR.
Chief Executive Officer
$3.07M
@ $585.18 · 2025-06-10
MILLER BRIAN K.
Chief Financial Officer
$703,101
@ $585.92 · 2025-06-10
MARR JOHN S JR
Officer and Director
$2.29M
@ $572.41 · 2025-06-09
MILLER BRIAN K.
Chief Financial Officer
$693,187
@ $577.66 · 2025-06-06
DIAZ-PEDROSA ABIGAIL MARSHALL
Officer
$215,100
@ $573.60 · 2025-06-05
MARR JOHN S JR
Officer and Director
$1.65M
@ $572.51 · 2025-05-30
MILLER BRIAN K.
Chief Financial Officer
$1.89M
@ $568.46 · 2025-05-23
MARR JOHN S JR
Officer and Director
$2.27M
@ $568.66 · 2025-05-22
CLINE BRENDA A
Director
$1.44M
@ $577.42 · 2025-05-16
MILLER BRIAN K.
Chief Financial Officer
$1.04M
@ $576.65 · 2025-05-16
MARR JOHN S JR
Officer and Director
$2.79M
@ $558.86 · 2025-05-09
MILLER BRIAN K.
Chief Financial Officer
$575,639
@ $557.79 · 2025-05-07
POPE DANIEL M
Director
$200,750
@ $550.00 · 2025-05-02
MARR JOHN S JR
Officer and Director
$3.71M
@ $619.00 · 2025-03-06
MILLER BRIAN K.
Chief Financial Officer
$950,904
@ $613.88 · 2025-03-04
PUCKETT JEFFREY DAVID
Chief Operating Officer
$5.17M
@ $608.53 · 2025-02-28
MOORE HORACE LYNN JR.
Chief Executive Officer
$4.02M
@ $617.59 · 2025-02-26
MOORE HORACE LYNN JR.
Chief Executive Officer
$4.92M
@ $614.54 · 2025-02-25
MILLER BRIAN K.
Chief Financial Officer
$4.14M
@ $613.75 · 2024-12-13
MARR JOHN S JR
Officer and Director
$3.80M
@ $633.55 · 2024-12-04
MILLER BRIAN K.
Chief Financial Officer
$1.58M
@ $632.01 · 2024-12-04
MOORE HORACE LYNN JR.
Chief Executive Officer
$2.05M
@ $631.41 · 2024-11-27
MARR JOHN S JR
Chairman of the Board
$7.36M
@ $613.66 · 2024-11-25
MARR JOHN S JR
Chairman of the Board
$6.79M
@ $616.88 · 2024-11-13
MOORE HORACE LYNN JR.
Chief Executive Officer
$5.45M
@ $623.02 · 2024-11-08
MILLER BRIAN K.
Chief Financial Officer
$1.56M
@ $624.41 · 2024-11-08
MILLER BRIAN K.
Chief Financial Officer
$3.03M
@ $606.71 · 2024-11-07
MOORE HORACE LYNN JR.
Chief Executive Officer
$3.79M
@ $605.82 · 2024-11-06
MOORE HORACE LYNN JR.
Chief Executive Officer
$2.88M
@ $576.62 · 2024-09-12
MOORE HORACE LYNN JR.
Chief Executive Officer
$2.95M
@ $590.98 · 2024-09-10
MILLER BRIAN K.
Chief Financial Officer
$1.47M
@ $586.04 · 2024-09-09
CARTER GLENN A.
Director
$1.95M
@ $582.57 · 2024-09-05
MILLER BRIAN K.
Chief Financial Officer
$2.94M
@ $587.97 · 2024-08-30
MARR JOHN S JR
Officer and Director
$5.79M
@ $578.51 · 2024-08-21
MARR JOHN S JR
Officer and Director
$5.75M
@ $575.50 · 2024-08-09
MILLER BRIAN K.
Chief Financial Officer
$2.58M
@ $573.36 · 2024-08-08
MOORE HORACE LYNN JR.
Chief Executive Officer
$3.60M
@ $576.49 · 2024-08-06
PUCKETT JEFFREY DAVID
Chief Operating Officer
$3.44M
@ $574.79 · 2024-07-31
POPE DANIEL M
Director
$159,022
@ $578.26 · 2024-07-29
MILLER BRIAN K.
Chief Financial Officer
$771,442
@ $482.15 · 2024-06-12
MARR JOHN S JR
Officer and Director
$5.81M
@ $484.08 · 2024-06-06
POPE DANIEL M
Director
$255,414
@ $491.18 · 2024-05-15
MARR JOHN S JR
Officer and Director
$5.84M
@ $486.70 · 2024-05-15
MOORE HORACE LYNN JR.
Chief Executive Officer
$5.39M
@ $479.22 · 2024-05-08
MILLER BRIAN K.
Chief Financial Officer
$1.24M
@ $465.03 · 2024-05-03
CLINE BRENDA A
Director
$2.29M
@ $458.83 · 2024-04-29
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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NOW
FearGreed
😨Fear(38/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
TYL
FearGreed
😨Fear(35/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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NOW
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (38)
TYL
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (35)
View NOW Full AnalysisView TYL Full Analysis
ServiceNow, Inc. (NOW) vs Tyler Technologies, Inc. (TYL) Stock Comparison | SafetyMargin.io