Compare Stocks › GS vs ROL

Goldman Sachs Group, Inc. (The) (GS) vs Rollins, Inc. (ROL): Which Is the Better Buy in 2026?

As of 2026-08-03, GS is undervalued at $1018, with a DCF intrinsic value of $481431875452 and a margin of safety of 100%. ROL is overvalued at $38, with an intrinsic value of $34 and a margin of safety of -12%. Of the two, GS has the wider margin of safety.

Goldman Sachs Group, Inc. (The)

$1018.38

ROL

Rollins, Inc.

$37.97

Rewards

★Gross margin of 82.1% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
★Each dollar of retained earnings has created $2.58 of earning power — management is an exceptional capital allocator.

ROL

★Rollins, Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
★Rollins, Inc. scores 98/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
★Free cash flow has grown at a 14.3% CAGR over the past 4 years, demonstrating strong earnings power growth.

Risks

⚠Altman Z-Score of 0.16 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.
⚠Insiders have sold $20.4M worth of stock in the past 3 months — significant insider liquidation.

ROL

⚠FCF yield of 2.7% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
⚠PEG ratio of 2.80 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
⚠17 insider sales with no purchases over the past 12 months — a persistent pattern of insider selling.

Key Valuation Metrics

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ROL

Valuation

N/A

Free Cash Flow

$501.74M

N/A

FCF Yield

2.75%

15.72

Trailing P/E

34.52

13.81

Forward P/E

28.94

Quality & Moat

2.46%

ROIC

22.90%

16.95%

ROE

37.01%

82.08%

Gross Margin

52.37%

1.45

PEG Ratio

2.80

Balance Sheet Safety

Net cash

Net Debt / Equity

0.70

N/A

Interest Coverage

N/A

Net Debt / EBITDA

1.16

1.96%

Dividend Yield

1.92%

GS: 5Ties: 2ROL: 2

GSROL

Historical Fundamentals

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Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

ROL

$1 Retained Earnings Test

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$0.00

created per $1 retained over 3 years

Value Destroyer

Σ Retained

$26.00B

Δ Market Cap

+$535.62

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

ROL

$20.24

created per $1 retained over 3 years

Exceptional Value Creator

Σ Retained

$537.8M

Δ Market Cap

+$10.89B

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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100.0% Margin of Safety

Price is 100.0% below estimated fair value

Current Price: $1018.38

Strongly undervalued

Fairly valued

Strongly overvalued

Fair Value: $481431875452.18

Strongly undervalued

Undervalued

Fairly valued

Overvalued

Strongly overvalued

ROL

12.2% Overvalued

Price is 12.2% above estimated fair value

Current Price: $37.97

Strongly undervalued

Undervalued

Fairly valued

Overvalued

Strongly overvalued

Fair Value: $33.84

Strongly undervalued

Undervalued

Fairly valued

Overvalued

Strongly overvalued

Reverse DCF — Market-Implied Growth

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Requires positive FCF to compute implied growth rate.

ROL

What growth rate is the market pricing in at $38?

+13.6%

Market-Implied Owner Earnings Growth

Standard FCF implies +16.6%

The market implies +13.6% Owner Earnings growth, roughly in line with history — reasonably priced.

Standard FCF implies +16.6%, reflecting ongoing growth investment.

Economic Moat Score

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65/100

Narrow Moat

70+ Wide · 40-69 Narrow · <40 None

Narrow moat with reinvestment efficiency as the key competitive advantage. Improving margin stability would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

ROL

98/100

Wide Moat

70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. ROIC Consistency is the standout factor.

Forensic Accounting

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-2.00

Possible Manipulator

Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

ROL

-2.71

Unlikely Manipulator

Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Ownership Breakdown

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Insiders 0.5%Institutions 74.8%Retail & Other 24.7%

No. of Institutional Holders3,873

High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

ROL

Insiders 38.4%Institutions 61.9%

No. of Institutional Holders1,169

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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Buys (3M)

Buys (12M)

HESS JOHN B JR.

Director

$2.00M

@ $511.68 · 2025-04-15

JOHNSON KEVIN RONALD

Director

$1.49M

@ $619.02 · 2025-01-17

FLAHERTY MARK A

Director

$29,545

@ $360.30 · 2024-09-27

Open market purchases · includes direct & indirect ownership · excludes option exercises

ROL

Buys (3M)

Buys (12M)

No open market insider purchases found.

Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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Sells (3M)

Sells (12M)

Total value (12M): $78.42M

LESLIE ERICKA T

Officer

$287,951

@ $1151.80 · 2026-07-15

COLEMAN DENIS P.

Chief Financial Officer

$6.68M

@ $973.55 · 2026-05-14

RUEMMLER KATHRYN H

General Counsel

$13.42M

@ $939.07 · 2026-05-06

RUEMMLER KATHRYN H

General Counsel

$634,927

@ $929.61 · 2026-05-01

FREDMAN SHEARA J.

Officer

$9.57M

@ $929.17 · 2026-05-01

SOLOMON DAVID M

Chief Executive Officer

$3.23M

@ $930.70 · 2026-05-01

GOLTEN ALEXANDER SIMON

Officer

$1.04M

@ $936.18 · 2026-04-23

GOLTEN ALEXANDER SIMON

Officer

$1.02M

@ $919.19 · 2026-04-17

COLEMAN DENIS P.

Chief Financial Officer

$10.94M

@ $941.57 · 2026-02-09

SOLOMON DAVID M

Chief Executive Officer

$255,387

@ $938.92 · 2026-01-29

HALIO CAREY

Officer

$2.64M

@ $927.17 · 2026-01-27

RUEMMLER KATHRYN H

General Counsel

$8.89M

@ $927.51 · 2026-01-23

HALIO CAREY

Officer

$1.62M

@ $920.62 · 2026-01-23

FREDMAN SHEARA J.

Officer

$4.49M

@ $923.75 · 2026-01-23

WALDRON JOHN E.

President

$13.69M

@ $750.30 · 2025-08-28

COLEMAN DENIS P.

Chief Financial Officer

$5.41M

@ $724.40 · 2025-07-25

ROGERS JOHN F W

Officer

$4.31M

@ $717.39 · 2025-07-23

SOLOMON DAVID M

Chief Executive Officer

$4.71M

@ $712.31 · 2025-07-23

SOLOMON DAVID M

Chief Executive Officer

$3.04M

@ $607.17 · 2025-05-14

SOLOMON DAVID M

Chief Executive Officer

$1.50M

@ $622.15 · 2025-02-26

GOLTEN ALEXANDER SIMON

Officer

$3.31M

@ $636.25 · 2025-01-28

HALIO CAREY

Officer and Treasurer

$2.32M

@ $636.74 · 2025-01-24

HALIO CAREY

Officer

$965,120

@ $624.67 · 2025-01-21

FREDMAN SHEARA J.

Officer

$1.28M

@ $627.01 · 2025-01-21

RUEMMLER KATHRYN H

General Counsel

$4.76M

@ $634.69 · 2025-01-21

SOLOMON DAVID M

Chief Executive Officer

$4.00M

@ $610.91 · 2024-11-29

VINIAR DAVID A

Director

$3.06M

@ $612.08 · 2024-11-29

ROGERS JOHN F W

Officer

$3.83M

@ $596.36 · 2024-11-06

COLEMAN DENIS P.

Chief Financial Officer

$7.67M

@ $593.03 · 2024-11-06

FREDMAN SHEARA J.

Officer

$1.77M

@ $594.51 · 2024-11-06

SOLOMON DAVID M

Chief Executive Officer

$3.00M

@ $500.29 · 2024-08-15

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

ROL

Sells (3M)

Sells (12M)

Total value (12M): $1.10B

CHANDLER ELIZABETH B

General Counsel

$842,971

@ $59.36 · 2026-02-25

ROLLINS GARY W

Officer, Director and Beneficial Owner

$650,605

@ $62.83 · 2026-01-28

CHANDLER ELIZABETH B

General Counsel

$83,501

@ $62.83 · 2026-01-28

WILSON JOHN F

Officer and Director

$335,764

@ $62.83 · 2026-01-28

GAHLHOFF JERRY JR

Chief Executive Officer

$82,119

@ $62.83 · 2026-01-28

TESH THOMAS D

Officer

$20,294

@ $62.83 · 2026-01-28

ROLLINS GARY W

Officer, Director and Beneficial Owner

$1.21M

@ $63.26 · 2026-01-26

CHANDLER ELIZABETH B

General Counsel

$136,072

@ $63.26 · 2026-01-26

WILSON JOHN F

Officer and Director

$476,854

@ $63.26 · 2026-01-26

GAHLHOFF JERRY JR

Chief Executive Officer

$285,303

@ $63.26 · 2026-01-26

TESH THOMAS D

Officer

$56,112

@ $63.26 · 2026-01-26

TESH THOMAS D

Officer

$143,904

@ $60.06 · 2026-01-09

WILSON JOHN F

Officer and Director

$90,288

@ $59.40 · 2025-12-15

TESH THOMAS D

Officer

$143,113

@ $59.73 · 2025-12-12

TESH THOMAS D

Officer

$138,359

@ $57.77 · 2025-11-14

LOR INC

Beneficial Owner of more than 10% of a Class of Security

$1.10B

@ $56.93 · 2025-11-10

TESH THOMAS D

Officer

$57,130

@ $57.13 · 2025-08-20

WILSON JOHN F

Officer and Director

$1.74M

@ $58.04 · 2025-07-24

GAHLHOFF JERRY JR

Chief Executive Officer

$854,700

@ $56.98 · 2025-06-11

WILSON JOHN F

Officer and Director

$2.27M

@ $56.77 · 2025-05-29

TESH THOMAS D

Officer

$108,613

@ $56.54 · 2025-05-09

TESH THOMAS D

Officer

$99,469

@ $51.78 · 2025-03-10

HORNFECK TRACI

Officer

$171,194

@ $53.10 · 2025-03-04

CHANDLER ELIZABETH B

General Counsel

$675,218

@ $51.18 · 2025-02-21

CHANDLER ELIZABETH B

Officer

$236,546

@ $50.49 · 2024-10-01

CHANDLER ELIZABETH B

Officer

$237,717

@ $50.74 · 2024-09-03

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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😐Neutral(53/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

ROL

😨Fear(26/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (53)

ROL

⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (26)

View GS Full Analysis View ROL Full Analysis

Frequently Asked Questions: GS vs ROL

Is Goldman Sachs Group, Inc. (The) or Rollins, Inc. more undervalued in 2026?▼

Based on our discounted cash flow model, GS trades at a 100.0% margin of safety (intrinsic value $481431875452 vs. price $1018), compared to ROL's -12.2% margin of safety (intrinsic $34 vs. $38).

Which stock has a wider economic moat, Goldman Sachs Group, Inc. (The) or Rollins, Inc.?▼

ROL scores 98/100 (Wide moat), while GS scores 65/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is Goldman Sachs Group, Inc. (The) in financial distress?▼

GS's Altman Z-Score of 0.2 places it in the Distress zone, signaling elevated bankruptcy risk. ROL scores 12.0 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, Goldman Sachs Group, Inc. (The) or Rollins, Inc.?▼

ROL earns 22.9% ROIC versus GS's 2.5%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Which dividend is safer, Goldman Sachs Group, Inc. (The)'s or Rollins, Inc.'s?▼

ROL's dividend earns a safety score of 84/100 (Very Safe), compared to GS's 79/100 (Safe). ROL has raised its dividend for 3 consecutive years.