Compare StocksGS vs KEY

Goldman Sachs Group, Inc. (The) (GS) vs KeyCorp (KEY): Which Is the Better Buy in 2026?

As of 2026-08-03, GS is undervalued at $1018, with a DCF intrinsic value of $481431875452 and a margin of safety of 100%. KEY is undervalued at $23, with an intrinsic value of $52 and a margin of safety of 56%. Of the two, GS has the wider margin of safety.

GS
Goldman Sachs Group, Inc. (The)
$1018.38
VS
KEY
KeyCorp
$22.59

Rewards

GS
  • Gross margin of 82.1% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Each dollar of retained earnings has created $2.58 of earning power — management is an exceptional capital allocator.
KEY

    Risks

    GS
    • Altman Z-Score of 0.16 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.
    • Insiders have sold $20.4M worth of stock in the past 3 months — significant insider liquidation.
    KEY
    • Gross margin of 0.0% is low, suggesting a competitive or commodity-like market with limited pricing power.
    • Share count has increased by 18% over the past 4 years, diluting existing shareholders.
    • Altman Z-Score of 0.24 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.

    Key Valuation Metrics

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    GS
    KEY
    Valuation
    N/A
    Free Cash Flow
    N/A
    N/A
    FCF Yield
    N/A
    15.72
    Trailing P/E
    13.21
    13.81
    Forward P/E
    10.56
    Quality & Moat
    2.46%
    ROIC
    13.88%
    16.95%
    ROE
    10.33%
    82.08%
    Gross Margin
    0.00%
    1.45
    PEG Ratio
    1.69
    Balance Sheet Safety
    Net cash
    Net Debt / Equity
    N/A
    N/A
    Interest Coverage
    N/A
    N/A
    Net Debt / EBITDA
    N/A
    1.96%
    Dividend Yield
    3.63%
    GS: 3Ties: 1KEY: 4
    GSKEY

    Historical Fundamentals

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    GS

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    KEY

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    $1 Retained Earnings Test

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    GS
    $0.00
    created per $1 retained over 3 years
    Value Destroyer
    Σ Retained
    $26.00B
    Δ Market Cap
    +$535.62
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    KEY
    N/A
    Net losses over 3 years — test not applicable
    Company had negative cumulative retained earnings
    Σ Retained
    $-257.0M
    Δ Market Cap
    +$6.50B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    GS
    100.0% Margin of Safety
    Price is 100.0% below estimated fair value
    Current Price: $1018.38
    Fair Value: $481431875452.18
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    KEY
    56.3% Margin of Safety
    Price is 56.3% below estimated fair value
    Current Price: $22.59
    Fair Value: $51.68
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    GS

    Requires positive FCF to compute implied growth rate.

    KEY

    Requires positive FCF to compute implied growth rate.

    Economic Moat Score

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    GS
    65/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with reinvestment efficiency as the key competitive advantage. Improving margin stability would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    KEY
    47/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with reinvestment efficiency as the key competitive advantage. Improving revenue predictability would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

    Forensic Accounting

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    GS
    -2.00
    Possible Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    KEY
    -2.60
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone
    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    GS
    Insiders 0.5%Institutions 74.8%Retail & Other 24.7%
    No. of Institutional Holders3,873
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    KEY
    Insiders 0.3%Institutions 89.8%Retail & Other 9.9%
    No. of Institutional Holders1,244
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    GS
    0
    Buys (3M)
    0
    Buys (12M)
    HESS JOHN B JR.
    Director
    $2.00M
    @ $511.68 · 2025-04-15
    JOHNSON KEVIN RONALD
    Director
    $1.49M
    @ $619.02 · 2025-01-17
    FLAHERTY MARK A
    Director
    $29,545
    @ $360.30 · 2024-09-27
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    KEY
    0
    Buys (3M)
    0
    Buys (12M)
    ALLARD JACQUELINE
    Director
    $2,525
    @ $14.03 · 2025-04-22
    TOBIN RICHARD J.
    Director
    $10,380
    @ $13.84 · 2025-04-21
    KHANNA SOMESH
    Director
    $1,387
    @ $13.87 · 2025-04-21
    RAMANI MOHIT
    Officer
    $137,500
    @ $13.75 · 2025-04-21
    BANK OF NOVA SCOTIA
    Beneficial Owner of more than 10% of a Class of Security
    $892,500
    @ $17.85 · 2025-02-05
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    GS
    3
    Sells (3M)
    15
    Sells (12M)
    Total value (12M): $78.42M
    LESLIE ERICKA T
    Officer
    $287,951
    @ $1151.80 · 2026-07-15
    COLEMAN DENIS P.
    Chief Financial Officer
    $6.68M
    @ $973.55 · 2026-05-14
    RUEMMLER KATHRYN H
    General Counsel
    $13.42M
    @ $939.07 · 2026-05-06
    RUEMMLER KATHRYN H
    General Counsel
    $634,927
    @ $929.61 · 2026-05-01
    FREDMAN SHEARA J.
    Officer
    $9.57M
    @ $929.17 · 2026-05-01
    SOLOMON DAVID M
    Chief Executive Officer
    $3.23M
    @ $930.70 · 2026-05-01
    GOLTEN ALEXANDER SIMON
    Officer
    $1.04M
    @ $936.18 · 2026-04-23
    GOLTEN ALEXANDER SIMON
    Officer
    $1.02M
    @ $919.19 · 2026-04-17
    COLEMAN DENIS P.
    Chief Financial Officer
    $10.94M
    @ $941.57 · 2026-02-09
    SOLOMON DAVID M
    Chief Executive Officer
    $255,387
    @ $938.92 · 2026-01-29
    HALIO CAREY
    Officer
    $2.64M
    @ $927.17 · 2026-01-27
    RUEMMLER KATHRYN H
    General Counsel
    $8.89M
    @ $927.51 · 2026-01-23
    HALIO CAREY
    Officer
    $1.62M
    @ $920.62 · 2026-01-23
    FREDMAN SHEARA J.
    Officer
    $4.49M
    @ $923.75 · 2026-01-23
    WALDRON JOHN E.
    President
    $13.69M
    @ $750.30 · 2025-08-28
    COLEMAN DENIS P.
    Chief Financial Officer
    $5.41M
    @ $724.40 · 2025-07-25
    ROGERS JOHN F W
    Officer
    $4.31M
    @ $717.39 · 2025-07-23
    SOLOMON DAVID M
    Chief Executive Officer
    $4.71M
    @ $712.31 · 2025-07-23
    SOLOMON DAVID M
    Chief Executive Officer
    $3.04M
    @ $607.17 · 2025-05-14
    SOLOMON DAVID M
    Chief Executive Officer
    $1.50M
    @ $622.15 · 2025-02-26
    GOLTEN ALEXANDER SIMON
    Officer
    $3.31M
    @ $636.25 · 2025-01-28
    HALIO CAREY
    Officer and Treasurer
    $2.32M
    @ $636.74 · 2025-01-24
    HALIO CAREY
    Officer
    $965,120
    @ $624.67 · 2025-01-21
    FREDMAN SHEARA J.
    Officer
    $1.28M
    @ $627.01 · 2025-01-21
    RUEMMLER KATHRYN H
    General Counsel
    $4.76M
    @ $634.69 · 2025-01-21
    SOLOMON DAVID M
    Chief Executive Officer
    $4.00M
    @ $610.91 · 2024-11-29
    VINIAR DAVID A
    Director
    $3.06M
    @ $612.08 · 2024-11-29
    ROGERS JOHN F W
    Officer
    $3.83M
    @ $596.36 · 2024-11-06
    COLEMAN DENIS P.
    Chief Financial Officer
    $7.67M
    @ $593.03 · 2024-11-06
    FREDMAN SHEARA J.
    Officer
    $1.77M
    @ $594.51 · 2024-11-06
    SOLOMON DAVID M
    Chief Executive Officer
    $3.00M
    @ $500.29 · 2024-08-15
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    KEY
    3
    Sells (3M)
    8
    Sells (12M)
    Total value (12M): $6.91M
    RAMANI MOHIT
    Officer
    $568,500
    @ $22.74 · 2026-07-22
    GILE ELIZABETH R
    Director
    $499,992
    @ $20.88 · 2026-06-03
    MAGO ANGELA G
    Officer
    $494,411
    @ $21.66 · 2026-05-08
    PAINE ANDREW J III
    Officer
    $1.53M
    @ $23.23 · 2026-02-06
    MAGO ANGELA G
    Officer
    $1.35M
    @ $21.55 · 2026-01-29
    EVANS KATRINA M.
    Officer
    $710,789
    @ $21.74 · 2026-01-22
    PAINE ANDREW J III
    Officer
    $867,143
    @ $19.29 · 2025-09-09
    BRADY AMY G
    Chief Technology Officer
    $880,500
    @ $17.61 · 2025-08-08
    EVANS KATRINA M.
    Officer
    $317,390
    @ $18.67 · 2025-07-24
    GORMAN CHRISTOPHER M
    Chief Executive Officer
    $2.12M
    @ $18.86 · 2025-07-23
    BRADY AMY G
    Chief Technology Officer
    $305,710
    @ $16.09 · 2025-06-12
    HIGHSMITH CARLTON LEE
    Director
    $83,000
    @ $16.60 · 2025-05-13
    KIDIK ALLYSON M
    Officer
    $17,973
    @ $17.69 · 2025-02-14
    GORMAN CHRISTOPHER M
    Chief Executive Officer
    $1.01M
    @ $17.46 · 2025-02-13
    MAGO ANGELA G
    Officer
    $294,065
    @ $19.59 · 2024-11-06
    PAINE ANDREW J III
    Officer
    $1.26M
    @ $19.03 · 2024-11-06
    HIGHSMITH CARLTON LEE
    Director
    $154,260
    @ $17.14 · 2024-11-05
    BRADY AMY G
    Chief Technology Officer
    $719,692
    @ $16.92 · 2024-08-29
    HIGHSMITH CARLTON LEE
    Director
    $162,100
    @ $16.21 · 2024-08-16
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    GS
    FearGreed
    😐Neutral(53/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    KEY
    FearGreed
    😏Greed(61/100)

    "Market is optimistic — be cautious and ensure you have a margin of safety"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

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    GS
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (53)
    KEY
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Greed (61)
    View GS Full AnalysisView KEY Full Analysis

    Frequently Asked Questions: GS vs KEY

    Is Goldman Sachs Group, Inc. (The) or KeyCorp more undervalued in 2026?

    Based on our discounted cash flow model, GS trades at a 100.0% margin of safety (intrinsic value $481431875452 vs. price $1018), compared to KEY's 56.3% margin of safety (intrinsic $52 vs. $23).

    Which stock has a wider economic moat, Goldman Sachs Group, Inc. (The) or KeyCorp?

    GS scores 65/100 (Narrow moat), while KEY scores 47/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

    Is Goldman Sachs Group, Inc. (The) in financial distress?

    GS's Altman Z-Score of 0.2 places it in the Distress zone, signaling elevated bankruptcy risk. KEY scores 0.2 (Distress zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

    Which stock has higher return on invested capital, Goldman Sachs Group, Inc. (The) or KeyCorp?

    KEY earns 13.9% ROIC versus GS's 2.5%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

    Which dividend is safer, Goldman Sachs Group, Inc. (The)'s or KeyCorp's?

    GS's dividend earns a safety score of 79/100 (Safe), compared to KEY's 78/100 (Safe). GS has raised its dividend for 3 consecutive years.

    GS vs KEY: Which Is the Better Buy in 2026? | SafetyMargin.io