Compare StocksGOOGL vs TFC

Alphabet Inc. (GOOGL) vs Truist Financial Corporation (TFC): Which Is the Better Buy in 2026?

As of 2026-06-19, GOOGL is overvalued at $368, with a DCF intrinsic value of $94 and a margin of safety of -290%. TFC is undervalued at $48, with an intrinsic value of $102 and a margin of safety of 52%. Of the two, TFC has the wider margin of safety.

GOOGL
Alphabet Inc.
$368.03
VS
TFC
Truist Financial Corporation
$48.33

Rewards

GOOGL
  • Alphabet Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • Gross margin of 60.4% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Alphabet Inc. scores 89/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
TFC

    Risks

    GOOGL
    • FCF yield of 1.6% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
    TFC
    • Gross margin of 0.0% is low, suggesting a competitive or commodity-like market with limited pricing power.
    • Truist Financial Corporation scores only 10/100 on the Economic Moat Score, suggesting limited durable competitive advantages.
    • Altman Z-Score of 0.18 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.

    Key Valuation Metrics

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    GOOGL
    TFC
    Valuation
    $73.27B
    Free Cash Flow
    N/A
    1.63%
    FCF Yield
    N/A
    28.09
    Trailing P/E
    11.96
    25.39
    Forward P/E
    9.44
    Quality & Moat
    20.98%
    ROIC
    7.96%
    38.88%
    ROE
    8.58%
    60.37%
    Gross Margin
    0.00%
    1.47
    PEG Ratio
    1.20
    Balance Sheet Safety
    Net cash
    Net Debt / Equity
    N/A
    N/A
    Interest Coverage
    N/A
    -0.19
    Net Debt / EBITDA
    N/A
    0.24%
    Dividend Yield
    4.23%
    GOOGL: 3Ties: 1TFC: 4
    GOOGLTFC

    Historical Fundamentals

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    GOOGL

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    TFC

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    $1 Retained Earnings Test

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    GOOGL
    $9.18
    created per $1 retained over 3 years
    Exceptional Value Creator
    Σ Retained
    $288.67B
    Δ Market Cap
    +$2.65T
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    TFC
    N/A
    Net losses over 3 years — test not applicable
    Company had negative cumulative retained earnings
    Σ Retained
    $-228.0M
    Δ Market Cap
    +$5.03B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    GOOGL
    289.6% Overvalued
    Price is 289.6% above estimated fair value
    Current Price: $368.03
    Fair Value: $94.46
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    TFC
    52.4% Margin of Safety
    Price is 52.4% below estimated fair value
    Current Price: $48.33
    Fair Value: $101.55
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    GOOGL

    What growth rate is the market pricing in at $368?

    +22.9%
    Market-Implied FCF Growth Rate

    Market pricing in significantly higher growth than history — aggressive.

    TFC

    Requires positive FCF to compute implied growth rate.

    Economic Moat Score

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    GOOGL
    89/100
    Wide Moat
    70+ Wide · 40-69 Narrow · <40 None

    Wide moat driven primarily by roic consistency. Reinvestment Efficiency is the area most vulnerable to competitive pressure.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    TFC
    10/100
    No Moat
    70+ Wide · 40-69 Narrow · <40 None

    No durable competitive advantage detected. The business shows limited evidence of pricing power, consistent returns, or capital efficiency.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

    Forensic Accounting

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    GOOGL
    -2.92
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    TFC
    -2.41
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone
    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    GOOGL
    Insiders 1.2%Institutions 80.8%Retail & Other 18.1%
    No. of Institutional Holders7,263
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    TFC
    Insiders 0.2%Institutions 77.1%Retail & Other 22.7%
    No. of Institutional Holders2,084
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    GOOGL
    0
    Buys (3M)
    0
    Buys (12M)
    No open market insider purchases found.
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    TFC
    0
    Buys (3M)
    0
    Buys (12M)
    ROGERS WILLIAM H JR
    Chief Executive Officer
    $1.66M
    @ $48.56 · 2024-11-25
    ROGERS WILLIAM H JR
    Chief Executive Officer
    $2.52M
    @ $43.96 · 2024-07-23
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    GOOGL
    0
    Sells (3M)
    0
    Sells (12M)
    No open market insider sales found.
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    TFC
    0
    Sells (3M)
    4
    Sells (12M)
    Total value (12M): $1.64M
    POWELL CYNTHIA B
    Officer
    $183,715
    @ $52.49 · 2026-02-02
    MAGUIRE MICHAEL BARON
    Chief Financial Officer
    $651,664
    @ $50.13 · 2026-01-26
    BOYER K DAVID JR
    Director
    $239,682
    @ $46.45 · 2025-11-25
    BENDER BRADLEY D
    Officer
    $566,689
    @ $45.19 · 2025-07-22
    BOYER K DAVID JR
    Director
    $229,444
    @ $46.20 · 2024-12-04
    POWELL CYNTHIA B
    Officer
    $295,208
    @ $44.14 · 2024-07-25
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

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    GOOGL
    FearGreed
    😐Neutral(58/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    TFC
    FearGreed
    😐Neutral(47/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

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    GOOGL
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (58)
    TFC
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (47)
    View GOOGL Full AnalysisView TFC Full Analysis

    Frequently Asked Questions: GOOGL vs TFC

    Is Alphabet Inc. or Truist Financial Corporation more undervalued in 2026?

    Based on our discounted cash flow model, TFC trades at a 52.4% margin of safety (intrinsic value $102 vs. price $48), compared to GOOGL's -289.6% margin of safety (intrinsic $94 vs. $368).

    Which stock has a wider economic moat, Alphabet Inc. or Truist Financial Corporation?

    GOOGL scores 89/100 (Wide moat), while TFC scores 10/100 (None moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

    Is Truist Financial Corporation in financial distress?

    TFC's Altman Z-Score of 0.2 places it in the Distress zone, signaling elevated bankruptcy risk. GOOGL scores 2.4 (Grey zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

    Which stock has higher return on invested capital, Alphabet Inc. or Truist Financial Corporation?

    GOOGL earns 21.0% ROIC versus TFC's 8.0%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

    Which dividend is safer, Alphabet Inc.'s or Truist Financial Corporation's?

    GOOGL's dividend earns a safety score of 88/100 (Very Safe), compared to TFC's 75/100 (Safe). GOOGL has raised its dividend for 1 consecutive years.