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Compare Stocks › GOOGL vs ORLY

Alphabet Inc. (GOOGL) vs O'Reilly Automotive, Inc. (ORLY)

GOOGL
Alphabet Inc.
$385.69
VS
ORLY
O'Reilly Automotive, Inc.
$96.65

Rewards

GOOGL
  • ★Alphabet Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • ★Gross margin of 60.4% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • ★Alphabet Inc. scores 89/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
ORLY
  • ★O'Reilly Automotive, Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • ★O'Reilly Automotive, Inc. scores 89/100 on the Economic Moat Score (Wide Moat), with revenue predictability as the strongest competitive dimension.
  • ★Altman Z-Score of 4.08 indicates very low bankruptcy risk — the company is firmly in the safe zone.

Risks

GOOGL
  • ⚠FCF yield of 1.6% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
ORLY
  • ⚠FCF yield of 1.7% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • ⚠PEG ratio of 2.04 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
  • ⚠10 insider sales with no purchases over the past 12 months — a persistent pattern of insider selling.

Key Valuation Metrics

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GOOGL
ORLY
Valuation
$73.27B
Free Cash Flow
$1.33B
1.57%
FCF Yield
1.66%
29.42
Trailing P/E
31.58
27.06
Forward P/E
26.77
Quality & Moat
20.98%
ROIC
30.40%
27.61%
ROE
N/A
60.37%
Gross Margin
51.63%
0.36
PEG Ratio
2.04
Balance Sheet Safety
0.20
Debt / Equity
N/A
N/A
Interest Coverage
N/A
-0.19
Net Debt / EBITDA
2.08
0.22%
Dividend Yield
N/A
GOOGL: 5Ties: 2ORLY: 2
GOOGLORLY

Historical Fundamentals

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GOOGL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

ORLY

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

$1 Retained Earnings Test

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GOOGL
$9.18
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$288.67B
Δ Market Cap
+$2.65T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
ORLY
$3.32
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$7.27B
Δ Market Cap
+$24.16B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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GOOGL
241.8% Overvalued
Price is 241.8% above estimated fair value
Current Price: $385.69
Fair Value: $112.84
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
ORLY
38.6% Overvalued
Price is 38.6% above estimated fair value
Current Price: $96.65
Fair Value: $69.71
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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GOOGL

What growth rate is the market pricing in at $386?

+23.5%
Market-Implied FCF Growth Rate

Market pricing in significantly higher growth than history — aggressive.

ORLY

What growth rate is the market pricing in at $97?

+15.3%
Market-Implied Owner Earnings Growth
Standard FCF implies +24.2%

The market implies +15.3% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +24.2%, reflecting heavy growth investment.

Economic Moat Score

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GOOGL
89/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat driven primarily by roic consistency. Reinvestment Efficiency is the area most vulnerable to competitive pressure.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
ORLY
89/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. Revenue Predictability is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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GOOGL
-2.92
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
ORLY
-2.49
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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GOOGL
Insiders 0.6%Institutions 80.8%Retail & Other 18.6%
No. of Institutional Holders7,168
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
ORLY
Insiders 0.5%Institutions 90.0%Retail & Other 9.5%
No. of Institutional Holders2,258
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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GOOGL
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
ORLY
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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GOOGL
0
Sells (3M)
0
Sells (12M)
No open market insider sales found.
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
ORLY
1
Sells (3M)
10
Sells (12M)
Total value (12M): $13.43M
SASTRE MARIA AMALIA
Director
$92,681
@ $92.68 · 2026-02-27
MANCINI CHRISTOPHER ANDREW
Officer
$238,585
@ $101.31 · 2025-11-26
HOPPER PHILIP M
Officer
$354,361
@ $101.25 · 2025-11-26
FLETCHER JEREMY ADAM
Chief Financial Officer
$379,500
@ $100.00 · 2025-11-18
SASTRE MARIA AMALIA
Director
$60,877
@ $102.31 · 2025-08-13
WILBANKS CARL DAVID
Officer
$9.07M
@ $102.54 · 2025-08-13
REAVES SHARI LYNNE
Officer
$207,613
@ $103.81 · 2025-08-06
ODEMS RAMON PARISES
Officer
$2.72M
@ $1360.45 · 2025-05-30
MONTELLANO NAJERA JOSE A
Officer
$25,686
@ $1351.89 · 2025-05-29
MURPHY JOHN RAYMOND
Director
$275,800
@ $1379.00 · 2025-05-19
MANCINI CHRISTOPHER ANDREW
Officer
$2.11M
@ $1354.01 · 2025-02-27
REAVES SHARI LYNNE
Officer
$115,611
@ $1344.31 · 2025-02-27
CONN TAMARA F
General Counsel
$2.02M
@ $1326.78 · 2025-02-26
HENSLEE GREGORY L
Chairman of the Board
$11.88M
@ $1319.95 · 2025-02-25
TARRANT JASON LEE
Officer
$2.67M
@ $1339.10 · 2025-02-25
WEISS ANDREA M
Director
$325,184
@ $1311.23 · 2025-02-24
BECKHAM BRAD WALTER
Chief Executive Officer
$1.08M
@ $1300.00 · 2025-02-19
ROGERS CHARLES FRANCIS
Officer
$4.62M
@ $1335.31 · 2025-02-13
DUMAS ROBERT ALLEN
Officer
$6.67M
@ $1334.09 · 2025-02-13
SASTRE MARIA AMALIA
Director
$326,410
@ $1316.17 · 2025-02-12
MERZ MARK JOSEPH
Officer
$662,500
@ $1325.00 · 2025-02-12
CONN TAMARA F
General Counsel
$2.18M
@ $1245.36 · 2024-11-29
LOAFMAN JEFFERY THOMAS
Officer
$769,042
@ $1240.39 · 2024-11-25
WEISS ANDREA M
Director
$734,442
@ $1224.07 · 2024-11-22
O'REILLY DAVID E
Officer and Director
$6.15M
@ $1230.00 · 2024-11-11
KALE JUSTIN CHRISTOPHER
Officer
$119,229
@ $1157.56 · 2024-11-05
MANCINI CHRISTOPHER ANDREW
Officer
$1.75M
@ $1125.00 · 2024-08-27
CONN TAMARA F
General Counsel
$2.27M
@ $1135.00 · 2024-08-15
WILBANKS CARL DAVID
Officer
$5.63M
@ $1125.38 · 2024-08-14
PERLMAN DANA N
Director
$53,268
@ $1109.75 · 2024-08-07
JOHNSON GREGORY DALE
Director
$17.46M
@ $1136.16 · 2024-07-31
HENSLEE GREGORY L
Chairman of the Board
$20.59M
@ $1127.55 · 2024-07-30
MERZ MARK JOSEPH
Officer
$462,560
@ $1120.00 · 2024-07-30
HOPPER PHILIP M
Officer
$1.15M
@ $1122.75 · 2024-07-30
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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GOOGL
FearGreed
😏Greed(73/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
ORLY
FearGreed
😐Neutral(55/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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GOOGL
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (73)
ORLY
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (55)
View GOOGL Full AnalysisView ORLY Full Analysis
GOOGL vs ORLY: Which Is the Better Buy? | SafetyMargin.io