Compare StocksGOOG vs TSLA

Alphabet Inc. (GOOG) vs Tesla, Inc. (TSLA)

GOOG
Alphabet Inc.
$379.78
VS
TSLA
Tesla, Inc.
$393.46

Rewards

GOOG
  • Alphabet Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • Gross margin of 60.4% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Alphabet Inc. scores 89/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
TSLA
  • Altman Z-Score of 19.94 indicates very low bankruptcy risk — the company is firmly in the safe zone.
  • Net debt/EBITDA of -2.6x means the company holds more cash than debt — a net cash position.

Risks

GOOG
  • FCF yield of 1.6% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • 9 insider sales totaling $41.2M with no purchases in the past 3 months — insiders are reducing their exposure.
TSLA
  • ROIC has declined by 17.7 percentage points over the observed period, which may signal competitive erosion.
  • Gross margin of 19.1% is low, suggesting a competitive or commodity-like market with limited pricing power.
  • Share count has increased by 19% over the past 4 years, diluting existing shareholders.

Key Valuation Metrics

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GOOG
TSLA
Valuation
$73.27B
Free Cash Flow
$5.25B
1.59%
FCF Yield
0.36%
28.97
Trailing P/E
360.97
26.65
Forward P/E
155.19
Quality & Moat
20.98%
ROIC
3.23%
27.61%
ROE
4.47%
60.37%
Gross Margin
19.06%
0.35
PEG Ratio
43.49
Balance Sheet Safety
0.20
Debt / Equity
0.19
N/A
Interest Coverage
N/A
-0.19
Net Debt / EBITDA
-2.60
0.23%
Dividend Yield
N/A
GOOG: 8Ties: 1TSLA: 2
GOOGTSLA

Historical Fundamentals

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GOOG

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

TSLA

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

$1 Retained Earnings Test

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GOOG
$9.19
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$288.67B
Δ Market Cap
+$2.65T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
TSLA
$50.04
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$25.92B
Δ Market Cap
+$1.30T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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GOOG
239.3% Overvalued
Price is 239.3% above estimated fair value
Current Price: $379.78
Fair Value: $111.93
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
TSLA
545.4% Overvalued
Price is 545.4% above estimated fair value
Current Price: $393.46
Fair Value: $60.97
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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GOOG

What growth rate is the market pricing in at $380?

+23.2%
Market-Implied FCF Growth Rate

Market pricing in significantly higher growth than history — aggressive.

TSLA

What growth rate is the market pricing in at $393?

+49.9%
Market-Implied Owner Earnings Growth
Standard FCF implies +44.9%

The market implies +49.9% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +44.9%, reflecting heavy growth investment.

Economic Moat Score

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GOOG
89/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat driven primarily by roic consistency. Reinvestment Efficiency is the area most vulnerable to competitive pressure.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
TSLA
31/100
No Moat
70+ Wide · 40-69 Narrow · <40 None

No durable moat detected, though revenue predictability shows some competitive positioning. The business lacks consistent evidence of sustainable advantages.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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GOOG
-2.92
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
TSLA
-2.86
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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GOOG
Insiders 6.6%Institutions 60.8%Retail & Other 32.6%
No. of Institutional Holders6,186
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
TSLA
Insiders 11.1%Institutions 44.7%Retail & Other 44.2%
No. of Institutional Holders5,238
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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GOOG
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
TSLA
0
Buys (3M)
1
Buys (12M)
Total value (12M): $999.96M
MUSK ELON REEVE
Chief Executive Officer
$999.96M
@ $389.28 · 2025-09-12
GEBBIA JOSEPH
Director
$1.03M
@ $256.31 · 2025-04-24
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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GOOG
9
Sells (3M)
46
Sells (12M)
Total value (12M): $183.83M
ARNOLD FRANCES H PH.D.
Director
$37,842
@ $371.00 · 2026-04-30
O TOOLE AMIE THUENER
Officer
$178,702
@ $289.63 · 2026-04-01
ARNOLD FRANCES H PH.D.
Director
$28,069
@ $275.19 · 2026-03-30
PICHAI SUNDAR
Chief Executive Officer
$10.01M
@ $307.89 · 2026-03-18
PICHAI SUNDAR
Chief Executive Officer
$9.86M
@ $303.38 · 2026-03-04
O TOOLE AMIE THUENER
Officer
$284,590
@ $298.00 · 2026-03-03
ARNOLD FRANCES H PH.D.
Director
$33,935
@ $302.99 · 2026-03-02
PICHAI SUNDAR
Chief Executive Officer
$9.88M
@ $303.92 · 2026-02-18
PICHAI SUNDAR
Chief Executive Officer
$10.89M
@ $335.18 · 2026-02-04
O TOOLE AMIE THUENER
Officer
$314,001
@ $336.55 · 2026-02-02
ARNOLD FRANCES H PH.D.
Director
$34,680
@ $340.00 · 2026-01-29
PICHAI SUNDAR
Chief Executive Officer
$10.64M
@ $327.30 · 2026-01-21
PICHAI SUNDAR
Chief Executive Officer
$10.44M
@ $321.21 · 2026-01-07
ARNOLD FRANCES H PH.D.
Director
$31,972
@ $313.45 · 2025-12-31
O TOOLE AMIE THUENER
Officer
$867,569
@ $312.30 · 2025-12-15
PICHAI SUNDAR
Chief Executive Officer
$9.74M
@ $299.80 · 2025-12-15
PICHAI SUNDAR
Chief Executive Officer
$10.38M
@ $319.50 · 2025-12-03
O TOOLE AMIE THUENER
Officer
$302,418
@ $317.00 · 2025-12-02
ARNOLD FRANCES H PH.D.
Director
$32,401
@ $317.66 · 2025-12-01
PICHAI SUNDAR
Chief Executive Officer
$9.64M
@ $296.64 · 2025-11-19
O TOOLE AMIE THUENER
Officer
$800,777
@ $288.26 · 2025-11-17
PICHAI SUNDAR
Chief Executive Officer
$9.21M
@ $283.48 · 2025-11-05
O TOOLE AMIE THUENER
Officer
$269,343
@ $282.33 · 2025-11-03
ARNOLD FRANCES H PH.D.
Director
$32,682
@ $291.80 · 2025-10-30
O TOOLE AMIE THUENER
Officer
$694,651
@ $250.05 · 2025-10-15
PICHAI SUNDAR
Chief Executive Officer
$8.13M
@ $250.15 · 2025-10-15
O TOOLE AMIE THUENER
Officer
$229,864
@ $241.20 · 2025-10-01
PICHAI SUNDAR
Chief Executive Officer
$7.91M
@ $243.41 · 2025-10-01
ARNOLD FRANCES H PH.D.
Director
$25,042
@ $243.13 · 2025-09-30
PICHAI SUNDAR
Chief Executive Officer
$8.11M
@ $249.50 · 2025-09-17
O TOOLE AMIE THUENER
Officer
$680,610
@ $245.00 · 2025-09-15
PICHAI SUNDAR
Chief Executive Officer
$7.47M
@ $229.73 · 2025-09-03
ARNOLD FRANCES H PH.D.
Director
$21,196
@ $207.80 · 2025-08-28
ARNOLD FRANCES H PH.D.
Director
$21,196
@ $207.80 · 2025-08-28
PICHAI SUNDAR
Chief Executive Officer
$6.50M
@ $199.92 · 2025-08-20
PICHAI SUNDAR
Chief Executive Officer
$6.38M
@ $196.23 · 2025-08-06
ARNOLD FRANCES H PH.D.
Director
$19,827
@ $196.31 · 2025-07-30
PICHAI SUNDAR
Chief Executive Officer
$5.99M
@ $184.38 · 2025-07-16
PICHAI SUNDAR
Chief Executive Officer
$5.80M
@ $178.52 · 2025-07-02
ARNOLD FRANCES H PH.D.
Director
$21,867
@ $180.72 · 2025-06-30
ARNOLD FRANCES H PH.D.
Director
$19,827
@ $196.31 · 2025-06-30
PICHAI SUNDAR
Chief Executive Officer
$5.74M
@ $176.68 · 2025-06-18
PICHAI SUNDAR
Chief Executive Officer
$5.48M
@ $168.71 · 2025-06-04
ARNOLD FRANCES H PH.D.
Director
$19,138
@ $172.41 · 2025-05-30
PICHAI SUNDAR
Chief Executive Officer
$5.55M
@ $170.87 · 2025-05-21
PICHAI SUNDAR
Chief Executive Officer
$5.07M
@ $155.90 · 2025-05-07
ARNOLD FRANCES H PH.D.
Director
$17,743
@ $159.85 · 2025-04-30
PICHAI SUNDAR
Chief Executive Officer
$5.08M
@ $156.16 · 2025-04-16
PICHAI SUNDAR
Chief Executive Officer
$5.15M
@ $158.56 · 2025-04-02
O TOOLE AMIE THUENER
Officer
$104,537
@ $155.33 · 2025-04-01
ARNOLD FRANCES H PH.D.
Director
$18,029
@ $162.42 · 2025-03-28
O TOOLE AMIE THUENER
Officer
$238,348
@ $173.47 · 2025-03-03
ARNOLD FRANCES H PH.D.
Director
$20,606
@ $170.30 · 2025-02-28
PORAT RUTH M
President
$3.25M
@ $183.48 · 2025-02-21
O TOOLE AMIE THUENER
Officer
$529,302
@ $187.43 · 2025-02-18
O TOOLE AMIE THUENER
Officer
$270,787
@ $202.08 · 2025-02-03
ARNOLD FRANCES H PH.D.
Director
$22,000
@ $200.00 · 2025-01-30
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
TSLA
3
Sells (3M)
15
Sells (12M)
Total value (12M): $294.75M
WILSON - THOMPSON KATHLEEN
Director
$9.27M
@ $359.33 · 2026-03-30
TANEJA VAIBHAV
Chief Financial Officer
$899,077
@ $397.12 · 2026-03-06
WILSON - THOMPSON KATHLEEN
Director
$10.69M
@ $415.56 · 2026-02-25
MUSK KIMBAL J
Director
$25.61M
@ $450.66 · 2025-12-09
TANEJA VAIBHAV
Chief Financial Officer
$1.17M
@ $443.93 · 2025-12-08
TANEJA VAIBHAV
Chief Financial Officer
$918,137
@ $352.45 · 2025-09-08
TANEJA VAIBHAV
Chief Financial Officer
$1.77M
@ $295.26 · 2025-07-08
ZHU XIAOTONG
Officer
$4.86M
@ $323.81 · 2025-06-12
TANEJA VAIBHAV
Chief Financial Officer
$732,573
@ $285.71 · 2025-06-09
TANEJA VAIBHAV
Chief Financial Officer
$2.40M
@ $342.30 · 2025-06-03
MUSK KIMBAL J
Director
$32.73M
@ $357.39 · 2025-05-27
EHRENPREIS IRA MATTHEW
Director
$170.64M
@ $357.30 · 2025-05-27
TANEJA VAIBHAV
Chief Financial Officer
$1.05M
@ $350.11 · 2025-05-16
TANEJA VAIBHAV
Chief Financial Officer
$1.20M
@ $300.00 · 2025-05-09
DENHOLM ROBYN M
Director
$30.81M
@ $274.12 · 2025-05-06
TANEJA VAIBHAV
Chief Financial Officer
$1.14M
@ $284.40 · 2025-05-01
DENHOLM ROBYN M
Director
$32.10M
@ $285.58 · 2025-04-29
TANEJA VAIBHAV
Chief Financial Officer
$1.00M
@ $250.00 · 2025-04-07
MURDOCH JAMES RUPERT
Director
$13.19M
@ $240.79 · 2025-03-10
TANEJA VAIBHAV
Chief Financial Officer
$718,111
@ $268.75 · 2025-03-06
DENHOLM ROBYN M
Director
$33.67M
@ $299.61 · 2025-03-03
TANEJA VAIBHAV
Chief Financial Officer
$1.78M
@ $296.02 · 2025-03-03
MUSK KIMBAL J
Director
$27.59M
@ $367.87 · 2025-02-06
DENHOLM ROBYN M
Director
$43.16M
@ $384.04 · 2025-02-03
TANEJA VAIBHAV
Chief Financial Officer
$2.68M
@ $383.11 · 2025-02-03
WILSON - THOMPSON KATHLEEN
Director
$41.16M
@ $411.63 · 2025-01-06
TANEJA VAIBHAV
Chief Financial Officer
$2.89M
@ $413.56 · 2025-01-06
TANEJA VAIBHAV
Chief Financial Officer
$975,015
@ $374.29 · 2024-12-06
WILSON - THOMPSON KATHLEEN
Director
$35.25M
@ $352.54 · 2024-12-04
DENHOLM ROBYN M
Director
$39.79M
@ $354.06 · 2024-12-02
TANEJA VAIBHAV
Chief Financial Officer
$2.48M
@ $354.43 · 2024-12-02
DENHOLM ROBYN M
Director
$35.34M
@ $314.44 · 2024-11-15
WILSON - THOMPSON KATHLEEN
Director
$34.60M
@ $346.02 · 2024-11-11
TANEJA VAIBHAV
Chief Financial Officer
$3.80M
@ $316.91 · 2024-11-11
MUSK KIMBAL J
Director
$15.14M
@ $250.23 · 2024-11-01
TANEJA VAIBHAV
Chief Financial Officer
$1.01M
@ $251.76 · 2024-11-01
TANEJA VAIBHAV
Chief Financial Officer
$1.00M
@ $250.00 · 2024-10-24
TANEJA VAIBHAV
Chief Financial Officer
$2.00M
@ $250.00 · 2024-09-23
ZHU XIAOTONG
Officer
$65,867
@ $221.77 · 2024-09-06
DENHOLM ROBYN M
Director
$14.60M
@ $219.96 · 2024-07-25
ZHU XIAOTONG
Officer
$113,151
@ $174.35 · 2024-06-06
DENHOLM ROBYN M
Director
$17.32M
@ $184.86 · 2024-05-06
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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GOOG
FearGreed
😏Greed(72/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 5 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
TSLA
FearGreed
😐Neutral(52/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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GOOG
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (72)
TSLA
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (52)
View GOOG Full AnalysisView TSLA Full Analysis
GOOG vs TSLA: Which Is the Better Buy? | SafetyMargin.io