Compare StocksEQIX vs NOW

Equinix, Inc. (EQIX) vs ServiceNow, Inc. (NOW): Which Is the Better Buy in 2026?

As of 2026-08-03, EQIX is overvalued at $1019, with a DCF intrinsic value of $28 and a margin of safety of -3567%. NOW is overvalued at $111, with an intrinsic value of $84 and a margin of safety of -33%. Of the two, NOW has the wider margin of safety.

EQIX
Equinix, Inc.
$1019.28
VS
NOW
ServiceNow, Inc.
$111.23

Rewards

EQIX
    NOW
    • Gross margin of 74.8% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
    • Free cash flow has grown at a 27.8% CAGR over the past 4 years, demonstrating strong earnings power growth.
    • Each dollar of retained earnings has created $3.22 of earning power — management is an exceptional capital allocator.

    Risks

    EQIX
    • PEG ratio of 3.28 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
    • High leverage (1.55x net debt/equity) combined with thin interest coverage (-1.0x) poses financial risk.
    • Net debt/EBITDA of 4.9x indicates heavy leverage — it would take over 4 years of EBITDA to pay off net debt.
    NOW
    • Despite buyback spending, shares outstanding increased in 3 out of 3 years — stock-based compensation is offsetting repurchases.
    • 5 insider sales totaling $1.9M with no purchases in the past 3 months — insiders are reducing their exposure.

    Key Valuation Metrics

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    EQIX
    NOW
    Valuation
    $3.78B
    Free Cash Flow
    $5.15B
    3.75%
    FCF Yield
    4.48%
    65.80
    Trailing P/E
    69.52
    54.71
    Forward P/E
    22.22
    Quality & Moat
    5.60%
    ROIC
    2.26%
    10.73%
    ROE
    14.24%
    51.98%
    Gross Margin
    74.77%
    3.28
    PEG Ratio
    0.99
    Balance Sheet Safety
    1.55
    Net Debt / Equity
    0.30
    N/A
    Interest Coverage
    N/A
    4.93
    Net Debt / EBITDA
    1.31
    2.02%
    Dividend Yield
    0.00%
    EQIX: 3Ties: 1NOW: 8
    EQIXNOW

    Historical Fundamentals

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    EQIX

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    NOW

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    $1 Retained Earnings Test

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    EQIX
    N/A
    Net losses over 3 years — test not applicable
    Company had negative cumulative retained earnings
    Σ Retained
    $-1.74B
    Δ Market Cap
    +$14.59B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    NOW
    $16.65
    created per $1 retained over 3 years
    Exceptional Value Creator
    Σ Retained
    $4.90B
    Δ Market Cap
    +$81.66B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    EQIX
    3567.4% Overvalued
    Price is 3567.4% above estimated fair value
    Current Price: $1019.28
    Fair Value: $27.79
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    NOW
    32.5% Overvalued
    Price is 32.5% above estimated fair value
    Current Price: $111.23
    Fair Value: $83.93
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    EQIX

    What growth rate is the market pricing in at $1019?

    +28.6%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +14.3%

    The market implies +28.6% Owner Earnings growth, above historical trends.

    Standard FCF implies a demanding +14.3%, reflecting heavy growth investment.

    NOW

    What growth rate is the market pricing in at $111?

    +24.4%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +9.7%

    The market implies +24.4% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +9.7%, reflecting heavy growth investment expected to generate future returns.

    Economic Moat Score

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    EQIX
    48/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving reinvestment efficiency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    NOW
    61/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

    Forensic Accounting

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    EQIX
    -2.75
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    NOW
    -2.87
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    EQIX
    Insiders 0.3%Institutions 100.1%
    No. of Institutional Holders1,923
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    NOW
    Insiders 0.2%Institutions 88.9%Retail & Other 11.0%
    No. of Institutional Holders3,078
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    EQIX
    0
    Buys (3M)
    0
    Buys (12M)
    No open market insider purchases found.
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    NOW
    0
    Buys (3M)
    1
    Buys (12M)
    Total value (12M): $3.00M
    MCDERMOTT WILLIAM R
    Chief Executive Officer
    $3.00M
    @ $104.60 · 2026-02-27
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    EQIX
    7
    Sells (3M)
    50
    Sells (12M)
    Total value (12M): $56.87M
    MORANDI BRANDI GALVIN
    Officer
    $4.01M
    @ $1076.36 · 2026-06-08
    LIN JONATHAN
    Officer
    $159,326
    @ $1062.17 · 2026-06-02
    PLETCHER KURT
    Officer
    $84,025
    @ $1063.61 · 2026-06-02
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $3.10M
    @ $1057.11 · 2026-06-02
    ABDEL RAOUF F
    Officer
    $167,806
    @ $1062.06 · 2026-06-02
    ABDEL RAOUF F
    Officer
    $2.21M
    @ $1083.47 · 2026-05-22
    MEYERS CHARLES JOHN
    Director
    $5.67M
    @ $1085.23 · 2026-05-06
    MORANDI BRANDI GALVIN
    Officer
    $432,480
    @ $1020.00 · 2026-04-08
    LIN JONATHAN
    Officer
    $613,227
    @ $965.71 · 2026-03-12
    PLETCHER KURT
    Officer
    $539,819
    @ $965.69 · 2026-03-12
    PALADIN MICHAEL SHANE
    Officer
    $114,067
    @ $966.67 · 2026-03-12
    MILLER SIMON
    Officer
    $279,096
    @ $965.73 · 2026-03-12
    MEYERS CHARLES JOHN
    Director
    $293,163
    @ $961.19 · 2026-03-12
    MORANDI BRANDI GALVIN
    Officer
    $605,550
    @ $961.19 · 2026-03-12
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $1.05M
    @ $966.20 · 2026-03-12
    TAYLOR KEITH DAVID
    Chief Financial Officer
    $730,504
    @ $961.19 · 2026-03-12
    ABDEL RAOUF F
    Officer
    $563,961
    @ $965.69 · 2026-03-12
    MEYERS CHARLES JOHN
    Director
    $2.62M
    @ $965.15 · 2026-03-04
    PLETCHER KURT
    Officer
    $305,850
    @ $964.83 · 2026-03-03
    PALADIN MICHAEL SHANE
    Officer
    $198,665
    @ $955.12 · 2026-03-03
    MILLER SIMON
    Officer
    $404,793
    @ $959.23 · 2026-03-03
    ABDEL RAOUF F
    Officer
    $1.07M
    @ $973.42 · 2026-03-03
    LIN JONATHAN
    Officer
    $1.06M
    @ $940.74 · 2026-02-18
    PLETCHER KURT
    Officer
    $774,048
    @ $940.52 · 2026-02-18
    PALADIN MICHAEL SHANE
    Officer
    $628,735
    @ $934.23 · 2026-02-18
    MEYERS CHARLES JOHN
    Director
    $1.50M
    @ $932.95 · 2026-02-18
    MORANDI BRANDI GALVIN
    Officer
    $1.46M
    @ $933.83 · 2026-02-18
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $3.95M
    @ $933.09 · 2026-02-18
    TAYLOR KEITH DAVID
    Chief Financial Officer
    $2.26M
    @ $934.25 · 2026-02-18
    ABDEL RAOUF F
    Officer
    $1.10M
    @ $940.53 · 2026-02-18
    MORANDI BRANDI GALVIN
    Officer
    $579,432
    @ $965.72 · 2026-02-12
    TAYLOR KEITH DAVID
    Chief Financial Officer
    $1.91M
    @ $956.44 · 2026-02-12
    LIN JONATHAN
    Officer
    $712,378
    @ $802.23 · 2026-01-16
    PLETCHER KURT
    Officer
    $477,662
    @ $802.79 · 2026-01-16
    PALADIN MICHAEL SHANE
    Officer
    $263,025
    @ $804.36 · 2026-01-16
    MEYERS CHARLES JOHN
    Director
    $1.68M
    @ $804.14 · 2026-01-16
    MORANDI BRANDI GALVIN
    Officer
    $1.07M
    @ $804.25 · 2026-01-16
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $2.15M
    @ $804.08 · 2026-01-16
    TAYLOR KEITH DAVID
    Chief Financial Officer
    $1.65M
    @ $804.17 · 2026-01-16
    ABDEL RAOUF F
    Officer
    $743,251
    @ $801.78 · 2026-01-16
    ABDEL RAOUF F
    Officer
    $298,220
    @ $740.00 · 2025-12-10
    LIN JONATHAN
    Officer
    $90,484
    @ $735.64 · 2025-12-02
    PLETCHER KURT
    Officer
    $212,410
    @ $732.45 · 2025-12-02
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $2.12M
    @ $731.09 · 2025-12-02
    ABDEL RAOUF F
    Officer
    $116,442
    @ $732.34 · 2025-12-02
    MEYERS CHARLES JOHN
    Director
    $3.96M
    @ $778.47 · 2025-11-17
    MORANDI BRANDI GALVIN
    Officer
    $84,047
    @ $840.47 · 2025-11-03
    ABDEL RAOUF F
    Officer
    $311,527
    @ $771.11 · 2025-09-09
    PLETCHER KURT
    Officer
    $44,579
    @ $768.60 · 2025-09-03
    MILLER SIMON
    Officer
    $427,931
    @ $762.80 · 2025-09-03
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $2.61M
    @ $884.91 · 2025-06-03
    ABDEL RAOUF F
    Officer
    $1.14M
    @ $870.00 · 2025-05-22
    PLETCHER KURT
    Officer
    $111,468
    @ $877.70 · 2025-05-07
    LIN JONATHAN
    Officer
    $392,616
    @ $842.52 · 2025-03-13
    PLETCHER KURT
    Officer
    $379,973
    @ $842.51 · 2025-03-13
    MILLER SIMON
    Officer
    $216,521
    @ $842.49 · 2025-03-13
    MEYERS CHARLES JOHN
    Director
    $770,524
    @ $838.44 · 2025-03-13
    MORANDI BRANDI GALVIN
    Officer
    $570,924
    @ $838.36 · 2025-03-13
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $1.38M
    @ $838.60 · 2025-03-13
    TAYLOR KEITH DAVID
    Chief Financial Officer
    $689,227
    @ $838.48 · 2025-03-13
    ABDEL RAOUF F
    Officer
    $422,927
    @ $842.48 · 2025-03-13
    LIN JONATHAN
    Officer
    $84,153
    @ $904.87 · 2025-03-04
    PLETCHER KURT
    Officer
    $104,961
    @ $904.84 · 2025-03-04
    MILLER SIMON
    Officer
    $377,319
    @ $904.84 · 2025-03-04
    MORANDI BRANDI GALVIN
    Officer
    $1.77M
    @ $938.20 · 2025-02-20
    LIN JONATHAN
    Officer
    $2.91M
    @ $927.32 · 2025-02-19
    PLETCHER KURT
    Officer
    $610,462
    @ $930.58 · 2025-02-19
    MEYERS CHARLES JOHN
    Director
    $3.31M
    @ $929.04 · 2025-02-19
    MORANDI BRANDI GALVIN
    Officer
    $1.57M
    @ $929.35 · 2025-02-19
    FOX-MARTIN ADAIRE
    Chief Executive Officer
    $2.61M
    @ $929.36 · 2025-02-19
    TAYLOR KEITH DAVID
    Chief Financial Officer
    $2.28M
    @ $929.34 · 2025-02-19
    ABDEL RAOUF F
    Officer
    $917,966
    @ $931.00 · 2025-02-19
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    NOW
    5
    Sells (3M)
    37
    Sells (12M)
    Total value (12M): $23.37M
    BRIGGS TERESA
    Director
    $173,376
    @ $108.70 · 2026-05-28
    FIPPS PAUL G.
    Officer
    $103,238
    @ $98.51 · 2026-05-18
    SANDS ANITA M
    Director
    $1.48M
    @ $90.14 · 2026-05-14
    CHAMBERLAIN PAUL EDWARD
    Director
    $130,845
    @ $87.23 · 2026-05-14
    FIPPS PAUL G.
    Officer
    $13,661
    @ $90.47 · 2026-05-08
    CANNEY JACQUELINE P
    Officer
    $799,868
    @ $89.60 · 2026-04-24
    FIPPS PAUL G.
    Officer
    $376,142
    @ $101.77 · 2026-02-23
    FIPPS PAUL G.
    Officer
    $1.02M
    @ $105.93 · 2026-02-18
    MCBRIDE KEVIN THOMAS
    Officer
    $147,994
    @ $105.71 · 2026-02-13
    CHAMBERLAIN PAUL EDWARD
    Director
    $151,755
    @ $101.17 · 2026-02-12
    MASTANTUONO GINA
    President
    $352,750
    @ $850.00 · 2025-12-05
    MASTANTUONO GINA
    President
    $336,936
    @ $808.00 · 2025-11-28
    JACKSON LAWRENCE
    Director
    $214,708
    @ $810.22 · 2025-11-28
    CHAMBERLAIN PAUL EDWARD
    Director
    $242,400
    @ $808.00 · 2025-11-28
    ELMER RUSSELL S.
    General Counsel
    $160,155
    @ $838.51 · 2025-11-18
    CANNEY JACQUELINE P
    Officer
    $200,549
    @ $839.12 · 2025-11-18
    FIPPS PAUL G.
    Officer
    $249,353
    @ $817.55 · 2025-11-18
    TZITZON NICHOLAS
    Officer
    $431,736
    @ $827.08 · 2025-11-18
    MCBRIDE KEVIN THOMAS
    Officer
    $235,894
    @ $842.48 · 2025-11-14
    ELMER RUSSELL S.
    General Counsel
    $52,848
    @ $852.39 · 2025-11-13
    CANNEY JACQUELINE P
    Officer
    $56,257
    @ $852.38 · 2025-11-13
    ELMER RUSSELL S.
    General Counsel
    $164,997
    @ $863.86 · 2025-11-10
    CANNEY JACQUELINE P
    Officer
    $222,012
    @ $863.86 · 2025-11-10
    SANDS ANITA M
    Director
    $1.00M
    @ $915.11 · 2025-08-29
    MCDERMOTT WILLIAM R
    Chief Executive Officer
    $5.34M
    @ $916.63 · 2025-08-28
    ELMER RUSSELL S.
    General Counsel
    $1.50M
    @ $884.26 · 2025-08-20
    FIPPS PAUL G.
    Officer
    $1.30M
    @ $895.32 · 2025-08-20
    MCDERMOTT WILLIAM R
    Chief Executive Officer
    $1.43M
    @ $900.00 · 2025-08-19
    MASTANTUONO GINA
    President
    $1.53M
    @ $866.45 · 2025-08-18
    CANNEY JACQUELINE P
    Officer
    $1.35M
    @ $866.45 · 2025-08-18
    TZITZON NICHOLAS
    Officer
    $1.49M
    @ $866.45 · 2025-08-18
    MCBRIDE KEVIN THOMAS
    Officer
    $238,496
    @ $851.77 · 2025-08-15
    CHAMBERLAIN PAUL EDWARD
    Director
    $258,000
    @ $860.00 · 2025-08-14
    MASTANTUONO GINA
    President
    $72,288
    @ $860.57 · 2025-08-13
    CANNEY JACQUELINE P
    Officer
    $57,658
    @ $860.57 · 2025-08-13
    MASTANTUONO GINA
    President
    $256,490
    @ $878.39 · 2025-08-08
    CANNEY JACQUELINE P
    Officer
    $225,746
    @ $878.39 · 2025-08-08
    JACKSON LAWRENCE
    Director
    $749,805
    @ $990.50 · 2025-07-29
    CANNEY JACQUELINE P
    Officer
    $341,631
    @ $965.06 · 2025-07-16
    SANDS ANITA M
    Director
    $250,950
    @ $1050.00 · 2025-07-03
    MCBRIDE KEVIN THOMAS
    Officer
    $283,310
    @ $1011.82 · 2025-06-03
    SANDS ANITA M
    Director
    $250,267
    @ $1009.14 · 2025-06-02
    MCDERMOTT WILLIAM R
    Chief Executive Officer
    $2.07M
    @ $1012.01 · 2025-05-30
    CANNEY JACQUELINE P
    Officer
    $147,900
    @ $1020.00 · 2025-05-30
    TZITZON NICHOLAS
    Officer
    $1.19M
    @ $1020.00 · 2025-05-30
    SANDS ANITA M
    Director
    $433,825
    @ $1013.61 · 2025-05-27
    BRIGGS TERESA
    Director
    $216,913
    @ $1013.61 · 2025-05-27
    LUDDY FREDERIC B
    Director
    $428,000
    @ $1000.00 · 2025-05-23
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    EQIX
    FearGreed
    😐Neutral(57/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    NOW
    FearGreed
    😨Fear(35/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

    Learn more →
    EQIX
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (57)
    NOW
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (35)
    View EQIX Full AnalysisView NOW Full Analysis

    Frequently Asked Questions: EQIX vs NOW

    Is Equinix, Inc. or ServiceNow, Inc. more undervalued in 2026?

    Based on our discounted cash flow model, NOW trades at a -32.5% margin of safety (intrinsic value $84 vs. price $111), compared to EQIX's -3567.4% margin of safety (intrinsic $28 vs. $1019).

    Which stock has a wider economic moat, Equinix, Inc. or ServiceNow, Inc.?

    NOW scores 61/100 (Narrow moat), while EQIX scores 48/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

    Is Equinix, Inc. in financial distress?

    EQIX's Altman Z-Score of 1.9 places it in the Grey zone, signaling elevated bankruptcy risk. NOW scores 8.4 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

    Which company has better free cash flow, Equinix, Inc. or ServiceNow, Inc.?

    ServiceNow, Inc. (NOW) generates a 4.5% free cash flow yield, compared to Equinix, Inc.'s 3.8%. A higher FCF yield means the business converts more of its market value into cash that can be returned to shareholders or reinvested.

    Which stock has higher return on invested capital, Equinix, Inc. or ServiceNow, Inc.?

    EQIX earns 5.6% ROIC versus NOW's 2.3%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

    EQIX vs NOW: Which Is the Better Buy in 2026? | SafetyMargin.io