Compare StocksCRM vs UBER

Salesforce, Inc. (CRM) vs Uber Technologies, Inc. (UBER)

CRM
Salesforce, Inc.
$194.99
VS
UBER
Uber Technologies, Inc.
$75.34

Rewards

CRM
  • Gross margin of 77.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Management has timed buybacks well — 3 out of 4 years showed value-accretive repurchases.
UBER
  • Free cash flow has grown at a 192.5% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $5.48 of market value — management is an exceptional capital allocator.
  • Management has timed buybacks well — 2 out of 2 years showed value-accretive repurchases.

Risks

CRM
    UBER
    • FCF yield of 6.2% suggests reasonable valuation assuming continued moderate growth.

    Key Valuation Metrics

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    CRM
    UBER
    Valuation
    $16.37B
    Free Cash Flow
    $9.76B
    8.96%
    FCF Yield
    6.24%
    25.00
    Trailing P/E
    15.93
    13.08
    Forward P/E
    17.56
    Quality & Moat
    8.21%
    ROIC
    12.57%
    12.61%
    ROE
    35.80%
    77.68%
    Gross Margin
    38.50%
    1.40
    PEG Ratio
    N/A
    Balance Sheet Safety
    0.30
    Debt / Equity
    0.44
    N/A
    Interest Coverage
    N/A
    0.65
    Net Debt / EBITDA
    0.74
    0.90%
    Dividend Yield
    N/A
    CRM: 6Ties: 1UBER: 3
    CRMUBER

    Historical Fundamentals

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    CRM

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    UBER

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    $1 Retained Earnings Test

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    CRM
    $-5.25
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $14.67B
    Δ Market Cap
    $-76.99B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    UBER
    $5.48
    created per $1 retained over 3 years
    Exceptional Value Creator
    Σ Retained
    $21.80B
    Δ Market Cap
    +$119.37B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    CRM
    13.0% Margin of Safety
    Price is 13.0% below estimated fair value
    Current Price: $194.99
    Fair Value: $224.03
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    UBER
    78.2% Margin of Safety
    Price is 78.2% below estimated fair value
    Current Price: $75.34
    Fair Value: $345.37
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    CRM

    What growth rate is the market pricing in at $195?

    +11.1%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +0.3%

    The market implies +11.1% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +0.3%, reflecting heavy growth investment expected to generate future returns.

    UBER

    What growth rate is the market pricing in at $75?

    +4.7%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +5.1%

    The market implies +4.7% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +5.1%, reflecting heavy growth investment expected to generate future returns.

    Economic Moat Score

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    CRM
    58/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    UBER
    47/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving margin stability would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

    Forensic Accounting

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    CRM
    -2.73
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    UBER
    -2.29
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    CRM
    Insiders 2.7%Institutions 85.0%Retail & Other 12.3%
    No. of Institutional Holders3,962
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    UBER
    Insiders 0.5%Institutions 85.9%Retail & Other 13.7%
    No. of Institutional Holders3,361
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    CRM
    0
    Buys (3M)
    3
    Buys (12M)
    Total value (12M): $26.38M
    KIRK DAVID BLAIR
    Director
    $500,722
    @ $258.64 · 2025-12-17
    MORFIT G MASON
    Director and Beneficial Owner of more than 10% of a Class of Security
    $25.02M
    @ $260.58 · 2025-12-05
    KIRK DAVID BLAIR
    Director
    $865,827
    @ $254.66 · 2025-09-09
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    UBER
    1
    Buys (3M)
    2
    Buys (12M)
    Total value (12M): $1.60M
    KRISHNAMURTHY BALAJI
    Chief Financial Officer
    $1.60M
    @ $71.25 · 2026-02-24
    MAHENDRA-RAJAH PRASHANTH
    Chief Financial Officer
    $465.00
    @ $93.00 · 2025-10-14
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    CRM
    1
    Sells (3M)
    19
    Sells (12M)
    Total value (12M): $42.55M
    KROES NEELIE
    Director
    $929,276
    @ $238.70 · 2026-01-14
    HARRIS G PARKER
    Officer and Director
    $31.61M
    @ $234.70 · 2025-12-02
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $575,140
    @ $255.62 · 2025-10-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $590,102
    @ $262.27 · 2025-10-21
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $567,631
    @ $252.28 · 2025-10-20
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $550,430
    @ $244.64 · 2025-10-17
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $558,810
    @ $248.36 · 2025-10-16
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $536,322
    @ $238.37 · 2025-10-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $548,796
    @ $243.91 · 2025-10-14
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $1.10M
    @ $244.75 · 2025-10-13
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $547,344
    @ $243.26 · 2025-10-09
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $539,533
    @ $239.79 · 2025-10-08
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $555,001
    @ $246.67 · 2025-09-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $552,798
    @ $245.69 · 2025-09-19
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $545,384
    @ $242.39 · 2025-09-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $543,378
    @ $241.50 · 2025-09-04
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $572,842
    @ $254.60 · 2025-09-03
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $571,202
    @ $253.87 · 2025-08-28
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $557,034
    @ $247.57 · 2025-08-25
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    UBER
    1
    Sells (3M)
    16
    Sells (12M)
    Total value (12M): $65.74M
    KRISHNAMURTHY TANYA NICHOLE
    Officer
    $2.23M
    @ $74.45 · 2026-03-16
    WEST, TONY
    Officer
    $251,125
    @ $80.36 · 2025-12-18
    WEST, TONY
    Officer
    $287,812
    @ $92.10 · 2025-11-18
    MAHENDRA-RAJAH PRASHANTH
    Chief Financial Officer
    $519,234
    @ $94.41 · 2025-11-12
    WEST, TONY
    Officer
    $290,625
    @ $93.00 · 2025-10-20
    KHOSROWSHAHI DARA
    Chief Executive Officer
    $15.07M
    @ $100.48 · 2025-09-22
    WEST, TONY
    Officer
    $10.04M
    @ $100.38 · 2025-09-22
    WEST, TONY
    Officer
    $293,562
    @ $93.94 · 2025-09-18
    MAHENDRA-RAJAH PRASHANTH
    Chief Financial Officer
    $273,405
    @ $99.42 · 2025-09-16
    KHOSROWSHAHI DARA
    Chief Executive Officer
    $28.61M
    @ $95.37 · 2025-09-12
    WEST, TONY
    Officer
    $296,875
    @ $95.00 · 2025-08-26
    HAZELBAKER JILL
    Officer
    $3.01M
    @ $96.42 · 2025-08-22
    KRISHNAMURTHY TANYA NICHOLE
    Officer
    $1.06M
    @ $91.74 · 2025-08-15
    MAHENDRA-RAJAH PRASHANTH
    Chief Financial Officer
    $261,250
    @ $95.00 · 2025-07-07
    HAZELBAKER JILL
    Officer
    $3.00M
    @ $86.03 · 2025-05-12
    MAHENDRA-RAJAH PRASHANTH
    Chief Financial Officer
    $233,750
    @ $85.00 · 2025-05-05
    MAHENDRA-RAJAH PRASHANTH
    Chief Financial Officer
    $206,250
    @ $75.00 · 2025-03-20
    WEST, TONY
    Officer
    $3.31M
    @ $70.59 · 2025-03-14
    KRISHNAMURTHY TANYA NICHOLE
    Officer
    $1.43M
    @ $71.57 · 2025-03-14
    HAZELBAKER JILL
    Officer
    $2.51M
    @ $81.02 · 2025-02-18
    HAZELBAKER JILL
    Officer
    $2.03M
    @ $72.90 · 2024-11-25
    HAZELBAKER JILL
    Officer
    $2.88M
    @ $72.00 · 2024-09-16
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    CRM
    FearGreed
    😨Fear(37/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    UBER
    FearGreed
    😐Neutral(45/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

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    CRM
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (37)
    UBER
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (45)
    View CRM Full AnalysisView UBER Full Analysis