Compare StocksCRM vs TRMB

Salesforce, Inc. (CRM) vs Trimble Inc. (TRMB): Which Is the Better Buy in 2026?

As of 2026-09-17, CRM is overvalued at $243, with a DCF intrinsic value of $158 and a margin of safety of -54%. TRMB is fairly valued at $57, with an intrinsic value of $67 and a margin of safety of 14%. Of the two, TRMB has the wider margin of safety.

CRM
Salesforce, Inc.
$242.85
VS
TRMB
Trimble Inc.
$57.33

Rewards

CRM
  • Gross margin of 77.3% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $5.53 of earning power — management is an exceptional capital allocator.
TRMB
  • Gross margin of 71.8% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Altman Z-Score of 4.32 indicates very low bankruptcy risk — the company is firmly in the safe zone.

Risks

CRM
    TRMB
    • Each dollar of retained earnings has produced only $0.10 of earning power — shareholders may have been better served by dividends.
    • FCF yield of 5.1% suggests reasonable valuation assuming continued moderate growth.
    • 16 insider sales with no purchases over the past 12 months — a persistent pattern of insider selling.

    Key Valuation Metrics

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    CRM
    TRMB
    Valuation
    $17.73B
    Free Cash Flow
    $686.17M
    8.87%
    FCF Yield
    5.13%
    22.24
    Trailing P/E
    N/A
    15.19
    Forward P/E
    13.90
    Quality & Moat
    9.19%
    ROIC
    6.88%
    19.38%
    ROE
    -1.94%
    77.28%
    Gross Margin
    71.77%
    0.84
    PEG Ratio
    1.35
    Balance Sheet Safety
    0.81
    Net Debt / Equity
    0.24
    N/A
    Interest Coverage
    N/A
    2.40
    Net Debt / EBITDA
    1.41
    0.70%
    Dividend Yield
    0.00%
    CRM: 7Ties: 1TRMB: 3
    CRMTRMB

    Historical Fundamentals

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    CRM

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    TRMB

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

    $1 Retained Earnings Test

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    CRM
    $-2.22
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $14.67B
    Δ Market Cap
    $-32.53B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    TRMB
    $2.68
    created per $1 retained over 3 years
    Exceptional Value Creator
    Σ Retained
    $2.24B
    Δ Market Cap
    +$6.01B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    CRM
    54.1% Overvalued
    Price is 54.1% above estimated fair value
    Current Price: $242.85
    Fair Value: $157.57
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    TRMB
    14.4% Margin of Safety
    Price is 14.4% below estimated fair value
    Current Price: $57.33
    Fair Value: $66.94
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    CRM

    What growth rate is the market pricing in at $243?

    +9.0%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +1.8%

    The market implies +9.0% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +1.8%, reflecting heavy growth investment expected to generate future returns.

    TRMB

    What growth rate is the market pricing in at $57?

    +10.4%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +8.6%

    The market implies +10.4% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +8.6%, reflecting heavy growth investment expected to generate future returns.

    Economic Moat Score

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    CRM
    58/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    TRMB
    53/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

    Forensic Accounting

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    CRM
    -2.73
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    TRMB
    -2.29
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    CRM
    Insiders 3.0%Institutions 87.5%Retail & Other 9.5%
    No. of Institutional Holders3,512
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    TRMB
    Insiders 0.4%Institutions 102.9%
    No. of Institutional Holders1,064
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    CRM
    0
    Buys (3M)
    4
    Buys (12M)
    Total value (12M): $26.52M
    ALBER LAURA
    Director
    $500,266
    @ $194.58 · 2026-03-19
    KIRK DAVID BLAIR
    Director
    $500,178
    @ $194.62 · 2026-03-18
    KIRK DAVID BLAIR
    Director
    $500,722
    @ $258.64 · 2025-12-17
    MORFIT G MASON
    Director and Beneficial Owner of more than 10% of a Class of Security
    $25.02M
    @ $260.58 · 2025-12-05
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    TRMB
    0
    Buys (3M)
    0
    Buys (12M)
    No open market insider purchases found.
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    CRM
    1
    Sells (3M)
    14
    Sells (12M)
    Total value (12M): $40.38M
    CONWAY CRAIG
    Director
    $1.17M
    @ $260.61 · 2026-09-04
    KROES NEELIE
    Director
    $929,276
    @ $238.70 · 2026-01-14
    HARRIS G PARKER
    Officer and Director
    $31.61M
    @ $234.70 · 2025-12-02
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $575,140
    @ $255.62 · 2025-10-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $590,102
    @ $262.27 · 2025-10-21
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $567,631
    @ $252.28 · 2025-10-20
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $550,430
    @ $244.64 · 2025-10-17
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $558,810
    @ $248.36 · 2025-10-16
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $536,322
    @ $238.37 · 2025-10-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $548,796
    @ $243.91 · 2025-10-14
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $1.10M
    @ $244.75 · 2025-10-13
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $547,344
    @ $243.26 · 2025-10-09
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $539,533
    @ $239.79 · 2025-10-08
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $555,001
    @ $246.67 · 2025-09-23
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    TRMB
    1
    Sells (3M)
    16
    Sells (12M)
    Total value (12M): $6.48M
    GABRIEL KAIGHAM J.
    Director
    $103,080
    @ $60.00 · 2026-08-04
    SCHWARTZ MARK DAVID
    Officer
    $1.12M
    @ $67.01 · 2026-04-16
    PAINTER ROBERT G
    Chief Executive Officer
    $502,050
    @ $66.94 · 2026-04-14
    PAINTER ROBERT G
    Chief Executive Officer
    $528,375
    @ $70.45 · 2026-03-10
    DALTON JAMES CALVIN
    Director
    $49,126
    @ $67.02 · 2026-02-27
    PAINTER ROBERT G
    Chief Executive Officer
    $488,550
    @ $65.14 · 2026-02-10
    PAINTER ROBERT G
    Chief Executive Officer
    $606,600
    @ $80.88 · 2026-01-13
    SAWARYNSKI PHILLIP
    Chief Financial Officer
    $181,012
    @ $80.45 · 2025-12-16
    PAINTER ROBERT G
    Chief Executive Officer
    $610,425
    @ $81.39 · 2025-12-09
    DALTON JAMES CALVIN
    Director
    $50,506
    @ $81.99 · 2025-11-28
    BISIO RONALD
    Officer
    $202,175
    @ $80.87 · 2025-11-26
    SCHWARTZ MARK DAVID
    Officer
    $128,460
    @ $76.83 · 2025-11-17
    PAINTER ROBERT G
    Chief Executive Officer
    $596,250
    @ $79.50 · 2025-11-11
    GABRIEL KAIGHAM J.
    Director
    $139,158
    @ $81.00 · 2025-11-06
    PAINTER ROBERT G
    Chief Executive Officer
    $567,375
    @ $75.65 · 2025-10-14
    KEATING CHRISTOPHER F
    Officer
    $602,015
    @ $81.74 · 2025-09-18
    SAWARYNSKI PHILLIP
    Chief Financial Officer
    $182,948
    @ $81.31 · 2025-09-09
    PAINTER ROBERT G
    Chief Executive Officer
    $609,825
    @ $81.31 · 2025-09-09
    DALTON JAMES CALVIN
    Director
    $50,188
    @ $82.41 · 2025-08-28
    LARGE PETER
    Officer
    $218,228
    @ $81.55 · 2025-08-27
    BISIO RONALD
    Officer
    $203,875
    @ $81.55 · 2025-08-27
    PAINTER ROBERT G
    Chief Executive Officer
    $621,975
    @ $82.93 · 2025-08-12
    PAINTER ROBERT G
    Chief Executive Officer
    $17.46M
    @ $83.59 · 2025-08-11
    ALLISON JENNIFER
    General Counsel
    $252,480
    @ $80.00 · 2025-07-10
    SCHWARTZ MARK DAVID
    Officer
    $112,320
    @ $80.00 · 2025-07-10
    PAINTER ROBERT G
    Chief Executive Officer
    $591,450
    @ $78.86 · 2025-07-08
    SCHWARTZ MARK DAVID
    Officer
    $115,128
    @ $78.00 · 2025-07-03
    BISIO RONALD
    Officer
    $187,500
    @ $75.00 · 2025-06-26
    BISIO RONALD
    Officer
    $109,125
    @ $72.75 · 2025-06-16
    PAINTER ROBERT G
    Chief Executive Officer
    $543,525
    @ $72.47 · 2025-06-10
    GABRIEL KAIGHAM J.
    Director
    $425,853
    @ $70.94 · 2025-06-02
    DALTON JAMES CALVIN
    Director
    $50,112
    @ $72.00 · 2025-05-28
    PAINTER ROBERT G
    Chief Executive Officer
    $536,475
    @ $71.53 · 2025-05-27
    GABRIEL KAIGHAM J.
    Director
    $466,774
    @ $71.69 · 2025-05-21
    LARGE PETER
    Officer
    $77,879
    @ $70.80 · 2025-05-12
    LARGE PETER
    Officer
    $126,436
    @ $66.55 · 2025-05-08
    KEATING CHRISTOPHER F
    Officer
    $411,036
    @ $72.00 · 2025-02-25
    DALTON JAMES CALVIN
    Director
    $153,702
    @ $71.79 · 2025-02-24
    ALLISON JENNIFER
    General Counsel
    $266,934
    @ $74.75 · 2025-01-17
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    CRM
    FearGreed
    😐Neutral(52/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    TRMB
    FearGreed
    😨Fear(35/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

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    CRM
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (52)
    TRMB
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (35)
    View CRM Full AnalysisView TRMB Full Analysis

    Frequently Asked Questions: CRM vs TRMB

    Is Salesforce, Inc. or Trimble Inc. more undervalued in 2026?

    Based on our discounted cash flow model, TRMB trades at a 14.4% margin of safety (intrinsic value $67 vs. price $57), compared to CRM's -54.1% margin of safety (intrinsic $158 vs. $243).

    Which stock has a wider economic moat, Salesforce, Inc. or Trimble Inc.?

    CRM scores 58/100 (Narrow moat), while TRMB scores 53/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

    Which company has better free cash flow, Salesforce, Inc. or Trimble Inc.?

    Salesforce, Inc. (CRM) generates a 8.9% free cash flow yield, compared to Trimble Inc.'s 5.1%. A higher FCF yield means the business converts more of its market value into cash that can be returned to shareholders or reinvested.

    Which stock has higher return on invested capital, Salesforce, Inc. or Trimble Inc.?

    CRM earns 9.2% ROIC versus TRMB's 6.9%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

    CRM vs TRMB: Which Is the Better Buy in 2026? | SafetyMargin.io