Compare StocksCRM vs RCL

Salesforce, Inc. (CRM) vs Royal Caribbean Cruises Ltd. (RCL)

CRM
Salesforce, Inc.
$194.99
VS
RCL
Royal Caribbean Cruises Ltd.
$272.00

Rewards

CRM
  • Gross margin of 77.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Management has timed buybacks well — 3 out of 4 years showed value-accretive repurchases.
RCL
  • Each dollar of retained earnings has created $7.94 of market value — management is an exceptional capital allocator.
  • PEG ratio of 0.47 suggests the stock is undervalued relative to its growth rate — paying less than 1x for each unit of earnings growth.

Risks

CRM
    RCL
    • Royal Caribbean Cruises Ltd. scores only 28/100 on the Economic Moat Score, suggesting limited durable competitive advantages.
    • High leverage (2.15x debt/equity) combined with thin interest coverage (-1.0x) poses financial risk.
    • 6 insider sales totaling $77.1M with no purchases in the past 3 months — insiders are reducing their exposure.

    Key Valuation Metrics

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    CRM
    RCL
    Valuation
    $16.37B
    Free Cash Flow
    $-197.62M
    8.96%
    FCF Yield
    -0.27%
    25.00
    Trailing P/E
    17.42
    13.08
    Forward P/E
    13.13
    Quality & Moat
    8.21%
    ROIC
    9.65%
    12.61%
    ROE
    41.66%
    77.68%
    Gross Margin
    50.62%
    1.40
    PEG Ratio
    0.47
    Balance Sheet Safety
    0.30
    Debt / Equity
    2.15
    N/A
    Interest Coverage
    N/A
    0.65
    Net Debt / EBITDA
    3.20
    0.90%
    Dividend Yield
    1.56%
    CRM: 5Ties: 2RCL: 5
    CRMRCL

    Historical Fundamentals

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    CRM

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    RCL

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    $1 Retained Earnings Test

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    CRM
    $-5.25
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $14.67B
    Δ Market Cap
    $-76.99B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    RCL
    $7.94
    created per $1 retained over 3 years
    Exceptional Value Creator
    Σ Retained
    $7.91B
    Δ Market Cap
    +$62.81B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    CRM
    13.0% Margin of Safety
    Price is 13.0% below estimated fair value
    Current Price: $194.99
    Fair Value: $224.03
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    RCL
    35.1% Margin of Safety
    Price is 35.1% below estimated fair value
    Current Price: $272.00
    Fair Value: $419.21
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    CRM

    What growth rate is the market pricing in at $195?

    +11.1%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +0.3%

    The market implies +11.1% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +0.3%, reflecting heavy growth investment expected to generate future returns.

    RCL

    Requires positive FCF to compute implied growth rate.

    Economic Moat Score

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    CRM
    58/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    RCL
    28/100
    No Moat
    70+ Wide · 40-69 Narrow · <40 None

    No durable competitive advantage detected. The business shows limited evidence of pricing power, consistent returns, or capital efficiency.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

    Forensic Accounting

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    CRM
    -2.73
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    RCL
    -2.85
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    CRM
    Insiders 2.7%Institutions 85.0%Retail & Other 12.3%
    No. of Institutional Holders3,962
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    RCL
    Insiders 0.3%Institutions 91.0%Retail & Other 8.7%
    No. of Institutional Holders1,631
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    CRM
    0
    Buys (3M)
    3
    Buys (12M)
    Total value (12M): $26.38M
    KIRK DAVID BLAIR
    Director
    $500,722
    @ $258.64 · 2025-12-17
    MORFIT G MASON
    Director and Beneficial Owner of more than 10% of a Class of Security
    $25.02M
    @ $260.58 · 2025-12-05
    KIRK DAVID BLAIR
    Director
    $865,827
    @ $254.66 · 2025-09-09
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    RCL
    0
    Buys (3M)
    0
    Buys (12M)
    HOLTZ NAFTALI
    Chief Financial Officer
    $749,000
    @ $140.00 · 2024-08-02
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    CRM
    1
    Sells (3M)
    19
    Sells (12M)
    Total value (12M): $42.55M
    KROES NEELIE
    Director
    $929,276
    @ $238.70 · 2026-01-14
    HARRIS G PARKER
    Officer and Director
    $31.61M
    @ $234.70 · 2025-12-02
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $575,140
    @ $255.62 · 2025-10-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $590,102
    @ $262.27 · 2025-10-21
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $567,631
    @ $252.28 · 2025-10-20
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $550,430
    @ $244.64 · 2025-10-17
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $558,810
    @ $248.36 · 2025-10-16
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $536,322
    @ $238.37 · 2025-10-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $548,796
    @ $243.91 · 2025-10-14
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $1.10M
    @ $244.75 · 2025-10-13
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $547,344
    @ $243.26 · 2025-10-09
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $539,533
    @ $239.79 · 2025-10-08
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $555,001
    @ $246.67 · 2025-09-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $552,798
    @ $245.69 · 2025-09-19
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $545,384
    @ $242.39 · 2025-09-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $543,378
    @ $241.50 · 2025-09-04
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $572,842
    @ $254.60 · 2025-09-03
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $571,202
    @ $253.87 · 2025-08-28
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $557,034
    @ $247.57 · 2025-08-25
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    RCL
    6
    Sells (3M)
    14
    Sells (12M)
    Total value (12M): $94.34M
    MONTIEL MARITZA GOMEZ
    Director
    $453,137
    @ $327.17 · 2026-02-17
    BETHGE LAURA H
    Officer
    $2.56M
    @ $326.21 · 2026-02-17
    BAYLEY MICHAEL W
    Officer
    $26.15M
    @ $326.82 · 2026-02-13
    LIBERTY JASON T
    Chief Executive Officer
    $29.71M
    @ $326.81 · 2026-02-13
    HOLTZ NAFTALI
    Chief Financial Officer
    $16.74M
    @ $327.39 · 2026-02-13
    PUJOL HENRY L
    Officer
    $1.46M
    @ $327.99 · 2026-02-13
    MONTIEL MARITZA GOMEZ
    Director
    $309,936
    @ $281.76 · 2025-11-03
    SORENSEN VAGN O
    Director
    $3.40M
    @ $330.04 · 2025-08-19
    FAIN RICHARD DAVID
    Director
    $4.98M
    @ $311.02 · 2025-08-06
    PUJOL HENRY L
    Officer
    $1.72M
    @ $329.47 · 2025-07-30
    LAKE ROBERT ALEXANDER
    Officer
    $860,270
    @ $299.85 · 2025-06-27
    LAKE ROBERT ALEXANDER
    Officer
    $687,500
    @ $275.00 · 2025-06-06
    FAIN RICHARD DAVID
    Director
    $4.96M
    @ $253.10 · 2025-05-19
    MONTIEL MARITZA GOMEZ
    Director
    $363,735
    @ $242.49 · 2025-05-12
    BAYLEY MICHAEL W
    Officer
    $12.88M
    @ $262.07 · 2025-02-18
    LIBERTY JASON T
    Chief Executive Officer
    $15.19M
    @ $261.95 · 2025-02-18
    HOLTZ NAFTALI
    Chief Financial Officer
    $4.45M
    @ $261.62 · 2025-02-18
    BETHGE LAURA H
    Officer
    $3.93M
    @ $261.86 · 2025-02-18
    FAIN RICHARD DAVID
    Director
    $5.01M
    @ $256.68 · 2025-02-13
    KULOVAARA HARRI U
    Officer
    $763,923
    @ $234.62 · 2024-11-20
    KULOVAARA HARRI U
    Officer
    $4.06M
    @ $209.58 · 2024-11-05
    PUJOL HENRY L
    Officer
    $1.40M
    @ $208.51 · 2024-10-30
    BETHGE LAURA H
    Officer
    $518,446
    @ $168.71 · 2024-08-29
    SORENSEN VAGN O
    Director
    $919,300
    @ $158.50 · 2024-08-15
    FAIN RICHARD DAVID
    Director
    $3.02M
    @ $156.25 · 2024-07-30
    FAIN RICHARD DAVID
    Director
    $3.02M
    @ $153.96 · 2024-06-13
    LAKE ROBERT ALEXANDER
    Officer
    $1.15M
    @ $148.78 · 2024-06-03
    BAYLEY MICHAEL W
    Officer
    $7.26M
    @ $147.67 · 2024-05-20
    BAYLEY MICHAEL W
    Officer
    $3.39M
    @ $140.21 · 2024-05-15
    PUJOL HENRY L
    Officer
    $1.40M
    @ $141.23 · 2024-04-30
    LIBERTY JASON T
    Chief Executive Officer
    $6.98M
    @ $139.63 · 2024-04-26
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    CRM
    FearGreed
    😨Fear(37/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    RCL
    FearGreed
    😨Fear(38/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

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    CRM
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (37)
    RCL
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (38)
    View CRM Full AnalysisView RCL Full Analysis