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Compare Stocks › CRM vs PPG

Salesforce, Inc. (CRM) vs PPG Industries, Inc. (PPG): Which Is the Better Buy in 2026?

As of 2026-06-19, CRM is undervalued at $152, with a DCF intrinsic value of $274 and a margin of safety of 45%. PPG is overvalued at $118, with an intrinsic value of $105 and a margin of safety of -13%. Of the two, CRM has the wider margin of safety.

CRM
Salesforce, Inc.
$151.78
VS
PPG
PPG Industries, Inc.
$118.25

Rewards

CRM
  • ★Gross margin of 77.6% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • ★Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • ★Each dollar of retained earnings has created $5.53 of earning power — management is an exceptional capital allocator.
PPG
  • ★PPG Industries, Inc. scores 71/100 on the Economic Moat Score (Wide Moat), with revenue predictability as the strongest competitive dimension.
  • ★Free cash flow has grown at a 34.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • ★Each dollar of retained earnings has created $2.81 of earning power — management is an exceptional capital allocator.

Key Valuation Metrics

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CRM
PPG
Valuation
$16.55B
Free Cash Flow
$1.16B
13.32%
FCF Yield
4.41%
17.57
Trailing P/E
16.92
9.77
Forward P/E
13.65
Quality & Moat
9.61%
ROIC
10.94%
16.91%
ROE
20.75%
77.64%
Gross Margin
41.69%
0.77
PEG Ratio
1.84
Balance Sheet Safety
0.90
Net Debt / Equity
0.74
N/A
Interest Coverage
N/A
2.38
Net Debt / EBITDA
2.25
1.09%
Dividend Yield
2.35%
CRM: 5Ties: 2PPG: 5
CRMPPG

Historical Fundamentals

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CRM

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

PPG

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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CRM
$-7.99
created per $1 retained over 3 years
Market Cap Declined
Σ Retained
$14.67B
Δ Market Cap
$-117.14B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
PPG
$-3.15
created per $1 retained over 3 years
Market Cap Declined
Σ Retained
$2.11B
Δ Market Cap
$-6.67B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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CRM
44.5% Margin of Safety
Price is 44.5% below estimated fair value
Current Price: $151.78
Fair Value: $273.71
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
PPG
19.7% Margin of Safety
Price is 19.7% below estimated fair value
Current Price: $118.25
Fair Value: $147.34
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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CRM

What growth rate is the market pricing in at $152?

+3.6%
Market-Implied Owner Earnings Growth
Standard FCF implies -2.8%

The market implies +3.6% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding -2.8%, reflecting heavy growth investment expected to generate future returns.

PPG

What growth rate is the market pricing in at $118?

+8.1%
Market-Implied Owner Earnings Growth
Standard FCF implies +12.3%

The market implies +8.1% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding +12.3%, reflecting heavy growth investment expected to generate future returns.

Economic Moat Score

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CRM
58/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
PPG
71/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat driven primarily by revenue predictability. ROIC Consistency is the area most vulnerable to competitive pressure.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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CRM
-2.73
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
PPG
-2.48
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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CRM
Insiders 3.0%Institutions 94.3%Retail & Other 2.8%
No. of Institutional Holders3,722
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
PPG
Insiders 0.1%Institutions 94.9%Retail & Other 5.0%
No. of Institutional Holders1,421
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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CRM
0
Buys (3M)
5
Buys (12M)
Total value (12M): $27.38M
ALBER LAURA
Director
$500,266
@ $194.58 · 2026-03-19
KIRK DAVID BLAIR
Director
$500,178
@ $194.62 · 2026-03-18
KIRK DAVID BLAIR
Director
$500,722
@ $258.64 · 2025-12-17
MORFIT G MASON
Director and Beneficial Owner of more than 10% of a Class of Security
$25.02M
@ $260.58 · 2025-12-05
KIRK DAVID BLAIR
Director
$865,827
@ $254.66 · 2025-09-09
Open market purchases · includes direct & indirect ownership · excludes option exercises
PPG
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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CRM
0
Sells (3M)
15
Sells (12M)
Total value (12M): $40.30M
KROES NEELIE
Director
$929,276
@ $238.70 · 2026-01-14
HARRIS G PARKER
Officer and Director
$31.61M
@ $234.70 · 2025-12-02
BENIOFF MARC RUSSELL
Chief Executive Officer
$575,140
@ $255.62 · 2025-10-23
BENIOFF MARC RUSSELL
Chief Executive Officer
$590,102
@ $262.27 · 2025-10-21
BENIOFF MARC RUSSELL
Chief Executive Officer
$567,631
@ $252.28 · 2025-10-20
BENIOFF MARC RUSSELL
Chief Executive Officer
$550,430
@ $244.64 · 2025-10-17
BENIOFF MARC RUSSELL
Chief Executive Officer
$558,810
@ $248.36 · 2025-10-16
BENIOFF MARC RUSSELL
Chief Executive Officer
$536,322
@ $238.37 · 2025-10-15
BENIOFF MARC RUSSELL
Chief Executive Officer
$548,796
@ $243.91 · 2025-10-14
BENIOFF MARC RUSSELL
Chief Executive Officer
$1.10M
@ $244.75 · 2025-10-13
BENIOFF MARC RUSSELL
Chief Executive Officer
$547,344
@ $243.26 · 2025-10-09
BENIOFF MARC RUSSELL
Chief Executive Officer
$539,533
@ $239.79 · 2025-10-08
BENIOFF MARC RUSSELL
Chief Executive Officer
$555,001
@ $246.67 · 2025-09-23
BENIOFF MARC RUSSELL
Chief Executive Officer
$552,798
@ $245.69 · 2025-09-19
BENIOFF MARC RUSSELL
Chief Executive Officer
$545,384
@ $242.39 · 2025-09-15
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
PPG
0
Sells (3M)
5
Sells (12M)
Total value (12M): $15.22M
FOULKES ANNE M.
Officer
$447,848
@ $124.61 · 2026-02-20
MORALES VINCENT J
Chief Financial Officer
$10.23M
@ $131.00 · 2026-02-13
MORALES VINCENT J
Chief Financial Officer
$3.71M
@ $125.00 · 2026-02-04
HAGERTY CHANCEY E.
Officer
$260,078
@ $115.59 · 2026-01-29
MORALES VINCENT J
Chief Financial Officer
$572,000
@ $110.00 · 2026-01-15
KNAVISH TIMOTHY M
Chief Executive Officer
$568,080
@ $118.35 · 2025-02-14
FOULKES ANNE M.
General Counsel
$249,713
@ $125.80 · 2024-10-31
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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CRM
FearGreed
🥶Extreme Fear(18/100)

"Mr. Market is panicking — potential buying opportunity if fundamentals are strong"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
PPG
FearGreed
😐Neutral(56/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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CRM
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Extreme Fear (18)
PPG
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (56)
View CRM Full AnalysisView PPG Full Analysis

Frequently Asked Questions: CRM vs PPG

Is Salesforce, Inc. or PPG Industries, Inc. more undervalued in 2026?▼

Based on our discounted cash flow model, CRM trades at a 44.5% margin of safety (intrinsic value $274 vs. price $152), compared to PPG's -12.8% margin of safety (intrinsic $105 vs. $118).

Which stock has a wider economic moat, Salesforce, Inc. or PPG Industries, Inc.?▼

PPG scores 71/100 (Wide moat), while CRM scores 58/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is Salesforce, Inc. in financial distress?▼

CRM's Altman Z-Score of 2.4 places it in the Grey zone, signaling elevated bankruptcy risk. PPG scores 3.6 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which company has better free cash flow, Salesforce, Inc. or PPG Industries, Inc.?▼

Salesforce, Inc. (CRM) generates a 13.3% free cash flow yield, compared to PPG Industries, Inc.'s 4.4%. A higher FCF yield means the business converts more of its market value into cash that can be returned to shareholders or reinvested.

Which stock has higher return on invested capital, Salesforce, Inc. or PPG Industries, Inc.?▼

PPG earns 10.9% ROIC versus CRM's 9.6%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Which dividend is safer, Salesforce, Inc.'s or PPG Industries, Inc.'s?▼

PPG's dividend earns a safety score of 94/100 (Very Safe), compared to CRM's 88/100 (Very Safe). PPG has raised its dividend for 3 consecutive years.