Compare StocksCRM vs PAYX

Salesforce, Inc. (CRM) vs Paychex, Inc. (PAYX): Which Is the Better Buy in 2026?

As of 2026-06-21, CRM is undervalued at $152, with a DCF intrinsic value of $271 and a margin of safety of 44%. PAYX is overvalued at $98, with an intrinsic value of $89 and a margin of safety of -11%. Of the two, CRM has the wider margin of safety.

CRM
Salesforce, Inc.
$151.78
VS
PAYX
Paychex, Inc.
$98.24

Rewards

CRM
  • Gross margin of 77.6% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $5.53 of earning power — management is an exceptional capital allocator.
PAYX
  • Paychex, Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • Gross margin of 67.2% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Paychex, Inc. scores 94/100 on the Economic Moat Score (Wide Moat), with margin stability as the strongest competitive dimension.

Key Valuation Metrics

Learn more →
CRM
PAYX
Valuation
$16.55B
Free Cash Flow
N/A
13.32%
FCF Yield
N/A
17.57
Trailing P/E
21.69
9.80
Forward P/E
16.66
Quality & Moat
9.61%
ROIC
15.41%
16.91%
ROE
41.29%
77.64%
Gross Margin
67.20%
0.72
PEG Ratio
1.71
Balance Sheet Safety
0.90
Net Debt / Equity
0.81
N/A
Interest Coverage
N/A
2.38
Net Debt / EBITDA
2.01
1.16%
Dividend Yield
4.84%
CRM: 4Ties: 1PAYX: 5
CRMPAYX

Historical Fundamentals

Learn more →
CRM

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

PAYX

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

Learn more →
CRM
$-7.99
created per $1 retained over 3 years
Market Cap Declined
Σ Retained
$14.67B
Δ Market Cap
$-117.14B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
PAYX
$-1.19
created per $1 retained over 3 years
Market Cap Declined
Σ Retained
$966.2M
Δ Market Cap
$-1.15B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

Learn more →
CRM
43.9% Margin of Safety
Price is 43.9% below estimated fair value
Current Price: $151.78
Fair Value: $270.69
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
PAYX
10.9% Overvalued
Price is 10.9% above estimated fair value
Current Price: $98.24
Fair Value: $88.60
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

Learn more →
CRM

What growth rate is the market pricing in at $152?

+3.6%
Market-Implied Owner Earnings Growth
Standard FCF implies -2.8%

The market implies +3.6% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding -2.8%, reflecting heavy growth investment expected to generate future returns.

PAYX

Requires positive FCF to compute implied growth rate.

Economic Moat Score

Learn more →
CRM
58/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
PAYX
94/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. Margin Stability is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

Learn more →
CRM
-2.73
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
PAYX
-2.93
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

Learn more →
CRM
Insiders 3.0%Institutions 94.3%Retail & Other 2.7%
No. of Institutional Holders3,721
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
PAYX
Insiders 10.3%Institutions 85.5%Retail & Other 4.2%
No. of Institutional Holders1,991
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

Learn more →
CRM
0
Buys (3M)
5
Buys (12M)
Total value (12M): $27.38M
ALBER LAURA
Director
$500,266
@ $194.58 · 2026-03-19
KIRK DAVID BLAIR
Director
$500,178
@ $194.62 · 2026-03-18
KIRK DAVID BLAIR
Director
$500,722
@ $258.64 · 2025-12-17
MORFIT G MASON
Director and Beneficial Owner of more than 10% of a Class of Security
$25.02M
@ $260.58 · 2025-12-05
KIRK DAVID BLAIR
Director
$865,827
@ $254.66 · 2025-09-09
Open market purchases · includes direct & indirect ownership · excludes option exercises
PAYX
0
Buys (3M)
2
Buys (12M)
Total value (12M): $197,258
BONADIO THOMAS F
Director
$98,498
@ $98.50 · 2026-02-04
DOODY JOSEPH G
Director
$98,760
@ $98.76 · 2026-02-04
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

Learn more →
CRM
0
Sells (3M)
15
Sells (12M)
Total value (12M): $40.30M
KROES NEELIE
Director
$929,276
@ $238.70 · 2026-01-14
HARRIS G PARKER
Officer and Director
$31.61M
@ $234.70 · 2025-12-02
BENIOFF MARC RUSSELL
Chief Executive Officer
$575,140
@ $255.62 · 2025-10-23
BENIOFF MARC RUSSELL
Chief Executive Officer
$590,102
@ $262.27 · 2025-10-21
BENIOFF MARC RUSSELL
Chief Executive Officer
$567,631
@ $252.28 · 2025-10-20
BENIOFF MARC RUSSELL
Chief Executive Officer
$550,430
@ $244.64 · 2025-10-17
BENIOFF MARC RUSSELL
Chief Executive Officer
$558,810
@ $248.36 · 2025-10-16
BENIOFF MARC RUSSELL
Chief Executive Officer
$536,322
@ $238.37 · 2025-10-15
BENIOFF MARC RUSSELL
Chief Executive Officer
$548,796
@ $243.91 · 2025-10-14
BENIOFF MARC RUSSELL
Chief Executive Officer
$1.10M
@ $244.75 · 2025-10-13
BENIOFF MARC RUSSELL
Chief Executive Officer
$547,344
@ $243.26 · 2025-10-09
BENIOFF MARC RUSSELL
Chief Executive Officer
$539,533
@ $239.79 · 2025-10-08
BENIOFF MARC RUSSELL
Chief Executive Officer
$555,001
@ $246.67 · 2025-09-23
BENIOFF MARC RUSSELL
Chief Executive Officer
$552,798
@ $245.69 · 2025-09-19
BENIOFF MARC RUSSELL
Chief Executive Officer
$545,384
@ $242.39 · 2025-09-15
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
PAYX
1
Sells (3M)
5
Sells (12M)
Total value (12M): $16.66M
ROALDSEN ELIZABETH
Officer
$41,310
@ $90.00 · 2026-05-13
SIMMONS CHRISTOPHER C
Officer and Treasurer
$259,826
@ $140.98 · 2025-07-16
GIBSON JOHN B JR
Chief Executive Officer
$1.76M
@ $141.92 · 2025-07-16
SCHRADER ROBERT L.
Chief Financial Officer
$444,391
@ $140.63 · 2025-07-16
MUCCI MARTIN
Chairman of the Board
$14.16M
@ $145.17 · 2025-07-10
VELLI JOSEPH M
Director
$544,762
@ $149.25 · 2025-04-15
GIOJA MICHAEL E
Officer
$4.89M
@ $154.59 · 2025-04-03
BOTTINI MARK ANTHONY
Officer
$6.65M
@ $141.87 · 2024-10-16
SCHRADER ROBERT L.
Chief Financial Officer
$1.85M
@ $142.35 · 2024-10-15
GIOJA MICHAEL E
Officer
$3.67M
@ $139.03 · 2024-10-09
GIOJA MICHAEL E
Officer
$2.05M
@ $139.18 · 2024-10-04
DOODY JOSEPH G
Director
$1.13M
@ $130.69 · 2024-08-26
SIMMONS CHRISTOPHER C
Officer and Treasurer
$293,797
@ $125.34 · 2024-08-16
FLASCHEN DAVID J S
Director
$1.81M
@ $125.21 · 2024-08-05
FLASCHEN DAVID J S
Director
$1.21M
@ $125.60 · 2024-07-26
BOTTINI MARK ANTHONY
Officer
$1.11M
@ $123.60 · 2024-07-24
GIBSON JOHN B JR
Chief Executive Officer
$1.51M
@ $119.53 · 2024-07-15
MUCCI MARTIN
Chairman of the Board
$21.93M
@ $117.04 · 2024-07-02
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

Learn more →
CRM
FearGreed
🥶Extreme Fear(18/100)

"Mr. Market is panicking — potential buying opportunity if fundamentals are strong"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
PAYX
FearGreed
😨Fear(36/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

Learn more →
CRM
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Extreme Fear (18)
PAYX
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (36)
View CRM Full AnalysisView PAYX Full Analysis

Frequently Asked Questions: CRM vs PAYX

Is Salesforce, Inc. or Paychex, Inc. more undervalued in 2026?

Based on our discounted cash flow model, CRM trades at a 43.9% margin of safety (intrinsic value $271 vs. price $152), compared to PAYX's -10.9% margin of safety (intrinsic $89 vs. $98).

Which stock has a wider economic moat, Salesforce, Inc. or Paychex, Inc.?

PAYX scores 94/100 (Wide moat), while CRM scores 58/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is Salesforce, Inc. in financial distress?

CRM's Altman Z-Score of 2.4 places it in the Grey zone, signaling elevated bankruptcy risk. PAYX scores 3.1 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, Salesforce, Inc. or Paychex, Inc.?

PAYX earns 15.4% ROIC versus CRM's 9.6%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Which dividend is safer, Salesforce, Inc.'s or Paychex, Inc.'s?

CRM's dividend earns a safety score of 88/100 (Very Safe), compared to PAYX's 34/100 (Unsafe). CRM has raised its dividend for 1 consecutive years.