Compare StocksCRM vs JCI

Salesforce, Inc. (CRM) vs Johnson Controls International plc (JCI)

CRM
Salesforce, Inc.
$194.99
VS
JCI
Johnson Controls International plc
$133.25

Rewards

CRM
  • Gross margin of 77.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Management has timed buybacks well — 3 out of 4 years showed value-accretive repurchases.
JCI
  • Share count has been reduced by 11% over the past 4 years through buybacks, increasing each share's claim on earnings.
  • Each dollar of retained earnings has created $7.48 of market value — management is an exceptional capital allocator.

Risks

CRM
    JCI
    • Trailing P/E of 44.7x is 70% above the historical average of 26.3x — the stock trades at a premium to its own history.
    • Free cash flow has declined at a 13.7% CAGR over the past 4 years — a concerning trend.

    Key Valuation Metrics

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    CRM
    JCI
    Valuation
    $16.37B
    Free Cash Flow
    $2.76B
    8.96%
    FCF Yield
    3.39%
    25.00
    Trailing P/E
    44.71
    13.08
    Forward P/E
    24.01
    Quality & Moat
    8.21%
    ROIC
    12.15%
    12.61%
    ROE
    24.87%
    77.68%
    Gross Margin
    36.47%
    1.40
    PEG Ratio
    1.31
    Balance Sheet Safety
    0.30
    Debt / Equity
    0.73
    N/A
    Interest Coverage
    N/A
    0.65
    Net Debt / EBITDA
    2.21
    0.90%
    Dividend Yield
    1.20%
    CRM: 7Ties: 1JCI: 4
    CRMJCI

    Historical Fundamentals

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    CRM

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    JCI

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    $1 Retained Earnings Test

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    CRM
    $-5.25
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $14.67B
    Δ Market Cap
    $-76.99B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    JCI
    $7.48
    created per $1 retained over 3 years
    Exceptional Value Creator
    Σ Retained
    $3.89B
    Δ Market Cap
    +$29.11B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    CRM
    13.0% Margin of Safety
    Price is 13.0% below estimated fair value
    Current Price: $194.99
    Fair Value: $224.03
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    JCI
    26.7% Margin of Safety
    Price is 26.7% below estimated fair value
    Current Price: $133.25
    Fair Value: $181.70
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    CRM

    What growth rate is the market pricing in at $195?

    +11.1%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +0.3%

    The market implies +11.1% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +0.3%, reflecting heavy growth investment expected to generate future returns.

    JCI

    What growth rate is the market pricing in at $133?

    +12.1%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +14.4%

    The market implies +12.1% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +14.4%, reflecting heavy growth investment expected to generate future returns.

    Economic Moat Score

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    CRM
    58/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    JCI
    67/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

    Forensic Accounting

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    CRM
    -2.73
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    JCI
    -2.30
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    CRM
    Insiders 2.7%Institutions 85.0%Retail & Other 12.3%
    No. of Institutional Holders3,962
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    JCI
    Insiders 0.2%Institutions 95.0%Retail & Other 4.8%
    No. of Institutional Holders1,968
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    CRM
    0
    Buys (3M)
    3
    Buys (12M)
    Total value (12M): $26.38M
    KIRK DAVID BLAIR
    Director
    $500,722
    @ $258.64 · 2025-12-17
    MORFIT G MASON
    Director and Beneficial Owner of more than 10% of a Class of Security
    $25.02M
    @ $260.58 · 2025-12-05
    KIRK DAVID BLAIR
    Director
    $865,827
    @ $254.66 · 2025-09-09
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    JCI
    1
    Buys (3M)
    1
    Buys (12M)
    Total value (12M): $1.01M
    VERGNANO MARK P
    Director
    $1.01M
    @ $131.94 · 2026-02-05
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    CRM
    1
    Sells (3M)
    19
    Sells (12M)
    Total value (12M): $42.55M
    KROES NEELIE
    Director
    $929,276
    @ $238.70 · 2026-01-14
    HARRIS G PARKER
    Officer and Director
    $31.61M
    @ $234.70 · 2025-12-02
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $575,140
    @ $255.62 · 2025-10-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $590,102
    @ $262.27 · 2025-10-21
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $567,631
    @ $252.28 · 2025-10-20
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $550,430
    @ $244.64 · 2025-10-17
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $558,810
    @ $248.36 · 2025-10-16
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $536,322
    @ $238.37 · 2025-10-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $548,796
    @ $243.91 · 2025-10-14
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $1.10M
    @ $244.75 · 2025-10-13
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $547,344
    @ $243.26 · 2025-10-09
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $539,533
    @ $239.79 · 2025-10-08
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $555,001
    @ $246.67 · 2025-09-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $552,798
    @ $245.69 · 2025-09-19
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $545,384
    @ $242.39 · 2025-09-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $543,378
    @ $241.50 · 2025-09-04
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $572,842
    @ $254.60 · 2025-09-03
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $571,202
    @ $253.87 · 2025-08-28
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $557,034
    @ $247.57 · 2025-08-25
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    JCI
    2
    Sells (3M)
    15
    Sells (12M)
    Total value (12M): $23.48M
    MCCONEGHY DANIEL C
    Officer
    $513,216
    @ $142.56 · 2026-02-23
    GRABOWSKI TODD M
    Officer
    $816,120
    @ $134.90 · 2026-02-06
    DONOFRIO JOHN
    General Counsel
    $2.51M
    @ $116.00 · 2025-12-10
    SCHLITZ LEI ZHANG
    Officer
    $3.63M
    @ $113.20 · 2025-11-21
    SCHLITZ LEI ZHANG
    Officer
    $1.28M
    @ $122.03 · 2025-11-06
    MCCONEGHY DANIEL C
    Officer
    $625,604
    @ $105.73 · 2025-09-03
    MANNING NATHAN D
    Officer
    $149,395
    @ $105.06 · 2025-09-02
    MANNING NATHAN D
    Officer
    $147,447
    @ $103.69 · 2025-08-01
    MANNING NATHAN D
    Officer
    $149,052
    @ $104.82 · 2025-07-01
    RATHNINDE ANURUDDHA
    President
    $1.55M
    @ $103.13 · 2025-06-06
    MANNING NATHAN D
    Officer
    $143,480
    @ $100.90 · 2025-06-02
    OLIVER GEORGE R SR
    Director
    $9.17M
    @ $91.70 · 2025-05-09
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $2.57M
    @ $90.92 · 2025-05-08
    MANNING NATHAN D
    Officer
    $123,593
    @ $86.91 · 2025-05-01
    MANNING NATHAN D
    Officer
    $113,362
    @ $79.72 · 2025-04-01
    OLIVER GEORGE R SR
    Director
    $15.87M
    @ $79.34 · 2025-03-14
    MANNING NATHAN D
    Officer
    $122,619
    @ $86.23 · 2025-03-03
    OLIVER GEORGE R SR
    Chief Executive Officer
    $21.35M
    @ $84.12 · 2025-02-26
    OLIVER GEORGE R SR
    Chief Executive Officer
    $28.95M
    @ $88.86 · 2025-02-14
    OLIVER GEORGE R SR
    Chief Executive Officer
    $36.56M
    @ $89.10 · 2025-02-11
    OLIVER GEORGE R SR
    Chief Executive Officer
    $35.74M
    @ $87.10 · 2025-02-07
    DONOFRIO JOHN
    General Counsel
    $6.08M
    @ $87.15 · 2025-02-06
    MCCONEGHY DANIEL C
    Officer
    $171,074
    @ $87.73 · 2025-02-06
    MANNING NATHAN D
    Officer
    $108,621
    @ $76.44 · 2025-02-03
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $14,620
    @ $78.60 · 2024-12-20
    OLIVER GEORGE R SR
    Chief Executive Officer
    $10.36M
    @ $83.25 · 2024-12-11
    SULLIVAN MARLON
    Officer
    $602,605
    @ $83.35 · 2024-12-11
    OLIVER GEORGE R SR
    Chief Executive Officer
    $10.29M
    @ $82.67 · 2024-12-10
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $15,557
    @ $83.64 · 2024-12-03
    OLIVER GEORGE R SR
    Chief Executive Officer
    $15.13M
    @ $83.73 · 2024-11-25
    OLIVER GEORGE R SR
    Chief Executive Officer
    $24.40M
    @ $83.12 · 2024-11-21
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $15,551
    @ $83.61 · 2024-11-20
    OLIVER GEORGE R SR
    Chief Executive Officer
    $9.36M
    @ $84.60 · 2024-11-15
    DONOFRIO JOHN
    General Counsel
    $9.21M
    @ $83.07 · 2024-11-08
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $14,008
    @ $75.31 · 2024-11-04
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $14,409
    @ $77.47 · 2024-10-21
    OLIVER GEORGE R SR
    Chief Executive Officer
    $8.49M
    @ $76.79 · 2024-10-15
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $14,192
    @ $76.30 · 2024-10-03
    MANNING NATHAN D
    Officer
    $231,228
    @ $77.08 · 2024-10-01
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $13,729
    @ $73.81 · 2024-09-20
    OLIVER GEORGE R SR
    Chief Executive Officer
    $8.04M
    @ $72.67 · 2024-09-16
    MANNING NATHAN D
    Officer
    $84,899
    @ $72.75 · 2024-09-03
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $13,532
    @ $72.75 · 2024-09-03
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $13,113
    @ $70.50 · 2024-08-20
    DONOFRIO JOHN
    General Counsel
    $1.40M
    @ $70.41 · 2024-08-19
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $12,202
    @ $65.60 · 2024-08-05
    MANNING NATHAN D
    Officer
    $82,519
    @ $70.71 · 2024-08-01
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $12,953
    @ $69.64 · 2024-07-22
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $12,304
    @ $66.15 · 2024-07-03
    MANNING NATHAN D
    Officer
    $77,029
    @ $66.01 · 2024-07-01
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $12,827
    @ $68.96 · 2024-06-20
    MANNING NATHAN D
    Officer
    $83,326
    @ $71.34 · 2024-06-03
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $13,431
    @ $72.21 · 2024-06-03
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $13,392
    @ $72.00 · 2024-05-20
    MCCONEGHY DANIEL C
    Officer
    $611,901
    @ $65.50 · 2024-05-10
    TINGGREN CARL JUERGEN
    Director
    $249,240
    @ $62.31 · 2024-05-06
    MANNING NATHAN D
    Chief Operating Officer
    $188,566
    @ $62.86 · 2024-05-06
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $11,392
    @ $61.25 · 2024-05-03
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $11,848
    @ $63.70 · 2024-04-22
    VANDIEPENBEECK MARC
    Chief Financial Officer
    $12,183
    @ $65.50 · 2024-04-03
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    CRM
    FearGreed
    😨Fear(37/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    JCI
    FearGreed
    😐Neutral(55/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

    Learn more →
    CRM
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (37)
    JCI
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (55)
    View CRM Full AnalysisView JCI Full Analysis