Compare Stocks › CRM vs CVNA
Salesforce, Inc. (CRM) vs Carvana Co. (CVNA)
CRM
Salesforce, Inc.
$194.99
VS
CVNA
Carvana Co.
$294.18
Rewards
CRM
- ★Gross margin of 77.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
- ★Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
- ★Management has timed buybacks well — 3 out of 4 years showed value-accretive repurchases.
CVNA
- ★Each dollar of retained earnings has created $28.80 of market value — management is an exceptional capital allocator.
- ★Trailing P/E of 34.9x is 39% below the historical average of 57.5x — potentially undervalued relative to its own history.
- ★PEG ratio of 0.04 suggests the stock is undervalued relative to its growth rate — paying less than 1x for each unit of earnings growth.
Risks
CRM
CVNA
- ⚠Gross margin of 20.6% is low, suggesting a competitive or commodity-like market with limited pricing power.
- ⚠Share count has increased by 34% over the past 4 years, diluting existing shareholders.
- ⚠FCF yield of 1.4% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
Key Valuation Metrics
Learn more →CRM
CVNA
Valuation
$16.37B
Free Cash Flow
$889.00M
8.96%
FCF Yield
1.38%
25.00
Trailing P/E
34.86
13.08
Forward P/E
27.59
Quality & Moat
8.21%
ROIC
12.40%
12.61%
ROE
45.09%
77.68%
Gross Margin
20.63%
1.40
PEG Ratio
0.04
Balance Sheet Safety
0.30
Debt / Equity
1.33
N/A
Interest Coverage
N/A
0.65
Net Debt / EBITDA
1.29
0.90%
Dividend Yield
N/A
CRM: 7Ties: 1CVNA: 3
CRMCVNA
Historical Fundamentals
Learn more →CRM
Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.
CVNA
Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.
Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.
$1 Retained Earnings Test
Learn more →CRM
$-5.25
created per $1 retained over 3 years
Market Cap Declined
Σ Retained
$14.67B
Δ Market Cap
$-76.99B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
CVNA
$28.80
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$2.07B
Δ Market Cap
+$59.52B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
Discounted Cash Flow (DCF) Analysis
Learn more →CRM
13.0% Margin of Safety
Price is 13.0% below estimated fair value
Current Price: $194.99
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
Fair Value: $224.03
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
CVNA
35.2% Margin of Safety
Price is 35.2% below estimated fair value
Current Price: $294.18
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
Fair Value: $454.10
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
Reverse DCF — Market-Implied Growth
Learn more →CRM
What growth rate is the market pricing in at $195?
+11.1%
Market-Implied Owner Earnings Growth
Standard FCF implies +0.3%
The market implies +11.1% Owner Earnings growth, below historical trends — potential opportunity.
Standard FCF implies a more demanding +0.3%, reflecting heavy growth investment expected to generate future returns.
CVNA
What growth rate is the market pricing in at $294?
+19.6%
Market-Implied Owner Earnings Growth
Standard FCF implies +25.9%
The market implies +19.6% Owner Earnings growth, below historical trends — potential opportunity.
Standard FCF implies a more demanding +25.9%, reflecting heavy growth investment expected to generate future returns.
Economic Moat Score
Learn more →CRM
58/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None
Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.
Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
CVNA
38/100
No Moat
70+ Wide · 40-69 Narrow · <40 None
No durable moat detected, though reinvestment efficiency shows some competitive positioning. The business lacks consistent evidence of sustainable advantages.
Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
Forensic Accounting
Learn more →CRM
-2.73
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone
M-Score Trend
Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
CVNA
-0.36
Likely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone
M-Score Trend
Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
Ownership Breakdown
Learn more →CRM
Insiders 2.7%Institutions 85.0%Retail & Other 12.3%
No. of Institutional Holders3,962
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
CVNA
Insiders 2.1%Institutions 104.8%
No. of Institutional Holders1,165
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.
Insider Buying Activity
Learn more →CRM
0
Buys (3M)
3
Buys (12M)
Total value (12M): $26.38M
KIRK DAVID BLAIR
Director
$500,722
@ $258.64 · 2025-12-17
MORFIT G MASON
Director and Beneficial Owner of more than 10% of a Class of Security
$25.02M
@ $260.58 · 2025-12-05
KIRK DAVID BLAIR
Director
$865,827
@ $254.66 · 2025-09-09
Open market purchases · includes direct & indirect ownership · excludes option exercises
CVNA
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
Open market purchases · includes direct & indirect ownership · excludes option exercises.
Insider Selling Activity
Learn more →CRM
1
Sells (3M)
19
Sells (12M)
Total value (12M): $42.55M
KROES NEELIE
Director
$929,276
@ $238.70 · 2026-01-14
HARRIS G PARKER
Officer and Director
$31.61M
@ $234.70 · 2025-12-02
BENIOFF MARC RUSSELL
Chief Executive Officer
$575,140
@ $255.62 · 2025-10-23
BENIOFF MARC RUSSELL
Chief Executive Officer
$590,102
@ $262.27 · 2025-10-21
BENIOFF MARC RUSSELL
Chief Executive Officer
$567,631
@ $252.28 · 2025-10-20
BENIOFF MARC RUSSELL
Chief Executive Officer
$550,430
@ $244.64 · 2025-10-17
BENIOFF MARC RUSSELL
Chief Executive Officer
$558,810
@ $248.36 · 2025-10-16
BENIOFF MARC RUSSELL
Chief Executive Officer
$536,322
@ $238.37 · 2025-10-15
BENIOFF MARC RUSSELL
Chief Executive Officer
$548,796
@ $243.91 · 2025-10-14
BENIOFF MARC RUSSELL
Chief Executive Officer
$1.10M
@ $244.75 · 2025-10-13
BENIOFF MARC RUSSELL
Chief Executive Officer
$547,344
@ $243.26 · 2025-10-09
BENIOFF MARC RUSSELL
Chief Executive Officer
$539,533
@ $239.79 · 2025-10-08
BENIOFF MARC RUSSELL
Chief Executive Officer
$555,001
@ $246.67 · 2025-09-23
BENIOFF MARC RUSSELL
Chief Executive Officer
$552,798
@ $245.69 · 2025-09-19
BENIOFF MARC RUSSELL
Chief Executive Officer
$545,384
@ $242.39 · 2025-09-15
BENIOFF MARC RUSSELL
Chief Executive Officer
$543,378
@ $241.50 · 2025-09-04
BENIOFF MARC RUSSELL
Chief Executive Officer
$572,842
@ $254.60 · 2025-09-03
BENIOFF MARC RUSSELL
Chief Executive Officer
$571,202
@ $253.87 · 2025-08-28
BENIOFF MARC RUSSELL
Chief Executive Officer
$557,034
@ $247.57 · 2025-08-25
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
CVNA
13
Sells (3M)
54
Sells (12M)
Total value (12M): $469.77M
QUAYLE DAN
Director
$898,913
@ $309.97 · 2026-03-09
TAIRA THOMAS
Officer
$309,725
@ $325.00 · 2026-03-09
PALMER STEPHEN R
Officer
$324,840
@ $324.84 · 2026-03-02
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$3.23M
@ $322.67 · 2026-03-02
JENKINS MARK W
Chief Financial Officer
$4.12M
@ $323.15 · 2026-03-02
TAIRA THOMAS
Officer
$417,271
@ $398.54 · 2026-02-09
PALMER STEPHEN R
Officer
$393,040
@ $393.04 · 2026-02-02
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$4.11M
@ $411.27 · 2026-02-02
JENKINS MARK W
Chief Financial Officer
$5.23M
@ $410.19 · 2026-02-02
TAIRA THOMAS
Officer
$524,778
@ $447.00 · 2026-01-08
PALMER STEPHEN R
Officer
$419,480
@ $419.48 · 2026-01-02
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$4.02M
@ $401.94 · 2026-01-02
JENKINS MARK W
Chief Financial Officer
$5.14M
@ $403.02 · 2026-01-02
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$9.50M
@ $475.00 · 2025-12-12
GILL DANIEL J
Officer
$19.01M
@ $475.24 · 2025-12-12
BREAUX PAUL W
General Counsel
$4.75M
@ $475.00 · 2025-12-12
TAIRA THOMAS
Officer
$4.75M
@ $475.00 · 2025-12-12
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$17.58M
@ $439.50 · 2025-12-08
GILL DANIEL J
Officer
$35.16M
@ $439.50 · 2025-12-08
BREAUX PAUL W
General Counsel
$8.77M
@ $438.50 · 2025-12-08
TAIRA THOMAS
Officer
$13.49M
@ $435.96 · 2025-12-08
KEETON RYAN SCOTT
Officer
$4.00M
@ $400.00 · 2025-12-03
TAIRA THOMAS
Officer
$10.00M
@ $400.00 · 2025-12-03
MAROONE MICHAEL E
Director
$12.38M
@ $400.34 · 2025-12-03
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$3.77M
@ $377.11 · 2025-12-01
PALMER STEPHEN R
Officer
$372,310
@ $372.31 · 2025-12-01
JENKINS MARK W
Chief Financial Officer
$4.79M
@ $376.07 · 2025-12-01
KEETON RYAN SCOTT
Officer
$3.75M
@ $375.04 · 2025-11-28
TAIRA THOMAS
Officer
$3.75M
@ $375.01 · 2025-11-28
KEETON RYAN SCOTT
Officer
$3.50M
@ $350.00 · 2025-11-25
SULLIVAN GREGORY B
Director
$850,000
@ $340.00 · 2025-11-12
KEETON RYAN SCOTT
Officer
$3.25M
@ $325.03 · 2025-11-10
TAIRA THOMAS
Officer
$309,400
@ $325.00 · 2025-11-10
SULLIVAN GREGORY B
Director
$805,500
@ $322.20 · 2025-11-04
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$3.25M
@ $324.57 · 2025-11-03
PALMER STEPHEN R
Officer
$305,000
@ $305.00 · 2025-11-03
JENKINS MARK W
Chief Financial Officer
$4.12M
@ $323.35 · 2025-11-03
KEETON RYAN SCOTT
Officer
$9.77M
@ $301.68 · 2025-10-31
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$3.89M
@ $389.27 · 2025-10-01
PALMER STEPHEN R
Officer
$390,140
@ $390.14 · 2025-10-01
BREAUX PAUL W
General Counsel
$5.97M
@ $398.00 · 2025-10-01
JENKINS MARK W
Chief Financial Officer
$4.96M
@ $389.27 · 2025-10-01
BREAUX PAUL W
General Counsel
$5.63M
@ $375.00 · 2025-09-09
HUSTON BENJAMIN EDWARD
Chief Operating Officer
$3.65M
@ $364.66 · 2025-09-02
PALMER STEPHEN R
Officer
$361,040
@ $361.04 · 2025-09-02
JENKINS MARK W
Chief Financial Officer
$4.65M
@ $364.42 · 2025-09-02
GARCIA ERNEST C II
Beneficial Owner of more than 10% of a Class of Security
$33.19M
@ $349.09 · 2025-08-13
GARCIA ERNEST C II
Beneficial Owner of more than 10% of a Class of Security
$28.70M
@ $346.26 · 2025-08-12
GARCIA ERNEST C II
Beneficial Owner of more than 10% of a Class of Security
$42.47M
@ $346.68 · 2025-08-11
GARCIA ERNEST C II
Beneficial Owner of more than 10% of a Class of Security
$35.96M
@ $359.63 · 2025-08-07
GARCIA ERNEST C II
Beneficial Owner of more than 10% of a Class of Security
$35.11M
@ $351.10 · 2025-08-06
BREAUX PAUL W
General Counsel
$5.43M
@ $361.96 · 2025-08-05
GARCIA ERNEST C II
Beneficial Owner of more than 10% of a Class of Security
$36.02M
@ $360.20 · 2025-08-05
BREAUX PAUL W
General Counsel
$12.26M
@ $371.54 · 2025-08-04
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.
🎭 Mr. Market's Mood
Learn more →CRM
😨Fear(37/100)
"Market is pessimistic — investigate whether fears are temporary or structural"
Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
CVNA
😨Fear(31/100)
"Market is pessimistic — investigate whether fears are temporary or structural"
Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
⚖️ Buffett Signal
Learn more →CRM
⚪Awaiting DCF Data
The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.
DCF Margin of Safety: N/AMr. Market's Mood: Fear (37)
CVNA
⚪Awaiting DCF Data
The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.
DCF Margin of Safety: N/AMr. Market's Mood: Fear (31)