Compare StocksCOF vs GOOGL

Capital One Financial Corporation (COF) vs Alphabet Inc. (GOOGL): Which Is the Better Buy in 2026?

As of 2026-06-21, COF is undervalued at $202, with a DCF intrinsic value of $555 and a margin of safety of 64%. GOOGL is overvalued at $368, with an intrinsic value of $94 and a margin of safety of -290%. Of the two, COF has the wider margin of safety.

COF
Capital One Financial Corporation
$201.53
VS
GOOGL
Alphabet Inc.
$368.03

Rewards

COF
  • Capital One Financial Corporation scores 75/100 on the Economic Moat Score (Wide Moat), with reinvestment efficiency as the strongest competitive dimension.
  • Free cash flow has grown at a 26.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • PEG ratio of 0.22 suggests the stock is undervalued relative to its growth rate — paying less than 1x for each unit of earnings growth.
GOOGL
  • Alphabet Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • Gross margin of 60.4% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Alphabet Inc. scores 89/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.

Risks

COF
  • Gross margin of 0.0% is low, suggesting a competitive or commodity-like market with limited pricing power.
  • Share count has increased by 64% over the past 4 years, diluting existing shareholders.
  • Buybacks have been poorly timed — 3 out of 4 years involved repurchases at relatively expensive valuations.
GOOGL
  • FCF yield of 1.6% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.

Key Valuation Metrics

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COF
GOOGL
Valuation
N/A
Free Cash Flow
$73.27B
N/A
FCF Yield
1.63%
62.20
Trailing P/E
28.09
8.30
Forward P/E
25.39
Quality & Moat
14.68%
ROIC
20.98%
3.26%
ROE
38.88%
0.00%
Gross Margin
60.37%
0.22
PEG Ratio
1.45
Balance Sheet Safety
N/A
Net Debt / Equity
Net cash
N/A
Interest Coverage
N/A
N/A
Net Debt / EBITDA
-0.19
1.59%
Dividend Yield
0.24%
COF: 3Ties: 1GOOGL: 4
COFGOOGL

Historical Fundamentals

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COF

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

GOOGL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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COF
$14.50
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$8.00B
Δ Market Cap
+$116.05B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
GOOGL
$9.18
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$288.67B
Δ Market Cap
+$2.65T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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COF
63.7% Margin of Safety
Price is 63.7% below estimated fair value
Current Price: $201.53
Fair Value: $555.46
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
GOOGL
289.6% Overvalued
Price is 289.6% above estimated fair value
Current Price: $368.03
Fair Value: $94.46
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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COF

Requires positive FCF to compute implied growth rate.

GOOGL

What growth rate is the market pricing in at $368?

+22.9%
Market-Implied FCF Growth Rate

Market pricing in significantly higher growth than history — aggressive.

Economic Moat Score

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COF
75/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat driven primarily by reinvestment efficiency. Margin Stability is the area most vulnerable to competitive pressure.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
GOOGL
89/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat driven primarily by roic consistency. Reinvestment Efficiency is the area most vulnerable to competitive pressure.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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COF
-2.27
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
GOOGL
-2.92
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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COF
Insiders 1.9%Institutions 88.1%Retail & Other 10.0%
No. of Institutional Holders2,625
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
GOOGL
Insiders 1.2%Institutions 80.8%Retail & Other 18.1%
No. of Institutional Holders7,266
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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COF
0
Buys (3M)
0
Buys (12M)
ZAMSKY MICHAEL
Officer
$1,972
@ $197.20 · 2025-05-16
Open market purchases · includes direct & indirect ownership · excludes option exercises
GOOGL
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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COF
6
Sells (3M)
32
Sells (12M)
Total value (12M): $85.42M
COOPER MATTHEW W.
General Counsel
$641,760
@ $183.36 · 2026-06-02
HAGGERTY KAITLIN
Officer
$262,125
@ $183.82 · 2026-05-13
COOPER MATTHEW W.
General Counsel
$643,755
@ $183.93 · 2026-05-12
KARAM CELIA EDWARDS
Officer
$336,822
@ $192.58 · 2026-05-01
DEAN LIA
Officer
$314,052
@ $185.61 · 2026-04-01
KARAM CELIA EDWARDS
Officer
$203,985
@ $185.61 · 2026-04-01
DEAN LIA
Officer
$627,244
@ $191.00 · 2026-03-02
KARAM CELIA EDWARDS
Officer
$312,476
@ $191.00 · 2026-03-02
MOUADEB MARK DANIEL
Officer
$334,530
@ $210.00 · 2026-02-26
MOUADEB MARK DANIEL
Officer
$305,755
@ $202.62 · 2026-02-25
HANSON JASON P
Officer
$764,445
@ $205.00 · 2026-02-25
BLINDE NEAL A
Officer
$7.27M
@ $190.51 · 2026-02-24
DEAN LIA
Officer
$734,565
@ $223.68 · 2026-02-04
KARAM CELIA EDWARDS
Officer
$460,071
@ $218.25 · 2026-02-02
COOPER MATTHEW W.
General Counsel
$500,000
@ $250.00 · 2026-01-06
RAGHU RAVI
Officer
$3.36M
@ $250.00 · 2026-01-05
DEAN LIA
Officer
$772,879
@ $244.35 · 2026-01-02
KARAM CELIA EDWARDS
Officer
$504,338
@ $244.35 · 2026-01-02
COOPER MATTHEW W.
General Counsel
$443,080
@ $221.54 · 2025-12-02
DEAN LIA
Officer
$713,132
@ $218.15 · 2025-12-01
KARAM CELIA EDWARDS
Officer
$640,488
@ $218.15 · 2025-12-01
LAPRADE FRANK G. III
Officer
$3.96M
@ $222.03 · 2025-11-13
BLINDE NEAL A
Officer
$9.58M
@ $221.83 · 2025-11-06
COOPER MATTHEW W.
General Counsel
$438,820
@ $219.41 · 2025-11-04
FAIRBANK RICHARD D
Chief Executive Officer
$22.84M
@ $220.68 · 2025-11-04
FAIRBANK RICHARD D
Chief Executive Officer
$23.35M
@ $225.68 · 2025-10-27
COOPER MATTHEW W.
General Counsel
$423,980
@ $211.99 · 2025-10-02
COOPER MATTHEW W.
General Counsel
$446,800
@ $223.40 · 2025-09-02
GOLDEN TIMOTHY P.
Officer
$44,590
@ $215.41 · 2025-08-19
GOLDEN TIMOTHY P.
Officer
$727,989
@ $210.28 · 2025-08-12
ZAMSKY MICHAEL
Officer
$1.16M
@ $209.59 · 2025-08-04
ALEXANDER ROBERT M.
Chief Technology Officer
$2.30M
@ $227.86 · 2025-07-23
ZAMSKY MICHAEL
Officer
$1.91M
@ $199.40 · 2025-05-12
HACKETT ANN FRITZ
Director
$329,445
@ $198.70 · 2025-05-12
ZAMSKY MICHAEL
Officer
$2.01M
@ $190.26 · 2024-11-12
YOUNG ANDREW M
Chief Financial Officer
$1.08M
@ $183.51 · 2024-11-08
ALEXANDER ROBERT M.
Chief Technology Officer
$3.11M
@ $187.12 · 2024-11-07
WEST KARA
Officer
$133,189
@ $184.73 · 2024-11-07
RAGHU RAVI
Officer
$4.09M
@ $165.00 · 2024-11-05
MOUADEB MARK DANIEL
Officer
$323,766
@ $162.37 · 2024-11-05
LAPRADE FRANK G. III
Officer
$2.52M
@ $160.00 · 2024-10-17
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
GOOGL
0
Sells (3M)
0
Sells (12M)
No open market insider sales found.
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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COF
FearGreed
😐Neutral(50/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
GOOGL
FearGreed
😐Neutral(58/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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COF
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (50)
GOOGL
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (58)
View COF Full AnalysisView GOOGL Full Analysis

Frequently Asked Questions: COF vs GOOGL

Is Capital One Financial Corporation or Alphabet Inc. more undervalued in 2026?

Based on our discounted cash flow model, COF trades at a 63.7% margin of safety (intrinsic value $555 vs. price $202), compared to GOOGL's -289.6% margin of safety (intrinsic $94 vs. $368).

Which stock has a wider economic moat, Capital One Financial Corporation or Alphabet Inc.?

GOOGL scores 89/100 (Wide moat), while COF scores 75/100 (Wide moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is Capital One Financial Corporation in financial distress?

COF's Altman Z-Score of 0.4 places it in the Distress zone, signaling elevated bankruptcy risk. GOOGL scores 2.4 (Grey zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, Capital One Financial Corporation or Alphabet Inc.?

GOOGL earns 21.0% ROIC versus COF's 14.7%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Which dividend is safer, Capital One Financial Corporation's or Alphabet Inc.'s?

GOOGL's dividend earns a safety score of 88/100 (Very Safe), compared to COF's 75/100 (Safe). GOOGL has raised its dividend for 1 consecutive years.