Compare StocksCL vs HON

Colgate-Palmolive Company (CL) vs Honeywell International Inc. (HON)

CL
Colgate-Palmolive Company
$87.26
VS
HON
Honeywell International Inc.
$212.50

Rewards

CL
  • Colgate-Palmolive Company has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • Gross margin of 60.1% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Colgate-Palmolive Company scores 98/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
HON
  • Honeywell International Inc. has maintained ROIC above 10% for 4 consecutive years, suggesting solid business economics.
  • Honeywell International Inc. scores 85/100 on the Economic Moat Score (Wide Moat), with margin stability as the strongest competitive dimension.
  • Return on equity has consistently exceeded 20% over 4 years, indicating efficient use of shareholder capital.

Risks

CL
  • High leverage (16.41x debt/equity) combined with thin interest coverage (-1.0x) poses financial risk.
  • 7 insider sales totaling $25.1M with no purchases in the past 3 months — insiders are reducing their exposure.
HON
  • Trailing P/E of 33.9x is 37% above the historical average of 24.8x — the stock trades at a premium to its own history.
  • High leverage (2.57x debt/equity) combined with thin interest coverage (-1.0x) poses financial risk.
  • 5 insider sales totaling $4.0M with no purchases in the past 3 months — insiders are reducing their exposure.

Key Valuation Metrics

Learn more →
CL
HON
Valuation
$3.32B
Free Cash Flow
$5.42B
4.74%
FCF Yield
4.03%
33.18
Trailing P/E
33.89
21.52
Forward P/E
18.52
Quality & Moat
40.64%
ROIC
11.92%
438.68%
ROE
35.04%
60.06%
Gross Margin
36.93%
1.56
PEG Ratio
1.93
Balance Sheet Safety
16.41
Debt / Equity
2.57
N/A
Interest Coverage
N/A
1.33
Net Debt / EBITDA
2.97
2.43%
Dividend Yield
2.24%
CL: 7Ties: 2HON: 3
CLHON

Historical Fundamentals

Learn more →
CL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

HON

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

$1 Retained Earnings Test

Learn more →
CL
$-1.07
created per $1 retained over 3 years
Market Cap Declined
Σ Retained
$1.96B
Δ Market Cap
$-2.10B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
HON
$-1.48
created per $1 retained over 3 years
Market Cap Declined
Σ Retained
$7.36B
Δ Market Cap
$-10.90B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

Learn more →
CL
98.8% Overvalued
Price is 98.8% above estimated fair value
Current Price: $87.26
Fair Value: $43.89
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
HON
60.2% Overvalued
Price is 60.2% above estimated fair value
Current Price: $212.50
Fair Value: $132.69
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

Learn more →
CL

What growth rate is the market pricing in at $87?

+15.7%
Market-Implied Owner Earnings Growth
Standard FCF implies +9.6%

The market implies +15.7% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +9.6%, reflecting heavy growth investment.

HON

What growth rate is the market pricing in at $213?

+14.9%
Market-Implied Owner Earnings Growth
Standard FCF implies +13.0%

The market implies +14.9% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +13.0%, reflecting heavy growth investment.

Economic Moat Score

Learn more →
CL
98/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. ROIC Consistency is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
HON
85/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. Margin Stability is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

Learn more →
CL
-3.00
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
HON
-2.60
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

Learn more →
CL
Insiders 0.1%Institutions 86.2%Retail & Other 13.6%
No. of Institutional Holders2,536
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
HON
Insiders 0.1%Institutions 81.1%Retail & Other 18.8%
No. of Institutional Holders3,342
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

Learn more →
CL
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
HON
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

Learn more →
CL
7
Sells (3M)
9
Sells (12M)
Total value (12M): $25.35M
TSOURAPAS PANAGIOTIS
Officer
$4.78M
@ $95.57 · 2026-02-12
HAZLIN JOHN
Officer
$1.98M
@ $94.25 · 2026-02-10
MALCOLM GREGORY
Officer
$1.21M
@ $94.91 · 2026-02-06
MASSEY SALLY
Officer
$1.51M
@ $95.03 · 2026-02-05
WALLACE NOEL R
Chief Executive Officer
$4.28M
@ $93.91 · 2026-02-04
DANIELS JENNIFER M.
Officer
$2.08M
@ $94.34 · 2026-02-04
SUTULA STANLEY J III
Chief Financial Officer
$9.22M
@ $94.27 · 2026-02-04
MASSEY SALLY
Officer
$100,061
@ $80.89 · 2025-11-21
MASSEY SALLY
Officer
$200,183
@ $88.97 · 2025-05-15
MASSEY SALLY
Officer
$736,152
@ $92.02 · 2025-02-25
MALCOLM GREGORY
Officer
$101,121
@ $95.94 · 2024-11-26
WALLACE NOEL R
Chief Executive Officer
$3.17M
@ $95.00 · 2024-11-22
SUTULA STANLEY J III
Chief Financial Officer
$4.27M
@ $94.11 · 2024-11-05
SUTULA STANLEY J III
Chief Financial Officer
$4.68M
@ $93.53 · 2024-11-01
HUND-MEJEAN MARTINA
Director
$240,228
@ $103.86 · 2024-08-23
DANIELS JENNIFER M.
Officer
$2.26M
@ $102.76 · 2024-08-08
TSOURAPAS PANAGIOTIS
Officer
$1.52M
@ $102.94 · 2024-08-08
KOOYMAN JOHN W
Officer
$2.55M
@ $102.88 · 2024-08-06
MASSEY SALLY
Officer
$1.64M
@ $103.28 · 2024-08-06
MALCOLM GREGORY
Officer
$1.09M
@ $103.10 · 2024-08-06
TSOURAPAS PANAGIOTIS
Officer
$3.98M
@ $99.47 · 2024-07-31
DANIELS JENNIFER M.
Officer
$2.09M
@ $94.15 · 2024-05-14
MASSEY SALLY
Officer
$1.15M
@ $94.06 · 2024-05-09
TSOURAPAS PANAGIOTIS
Officer
$1.13M
@ $94.15 · 2024-05-09
KOOYMAN JOHN W
Officer
$326,882
@ $93.47 · 2024-05-07
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
HON
5
Sells (3M)
8
Sells (12M)
Total value (12M): $16.52M
CURRIER JAMES E
Officer
$547,725
@ $243.65 · 2026-03-02
WEST KENNETH J
Officer
$211,877
@ $242.70 · 2026-03-02
LIEBLEIN GRACE D
Director
$1.43M
@ $243.73 · 2026-02-23
DAVIS D. SCOTT
Director
$568,080
@ $240.00 · 2026-02-19
MAILLOUX ROBERT D
Officer
$1.26M
@ $239.00 · 2026-02-06
MAILLOUX ROBERT D
Officer
$2.42M
@ $229.00 · 2026-01-30
BOLDEA LUCIAN
Officer
$9.34M
@ $221.58 · 2025-08-27
WEST KENNETH J
Officer
$752,026
@ $218.10 · 2025-08-01
MADDEN ANNE T
General Counsel
$6.00M
@ $207.89 · 2025-02-10
ADAMCZYK DARIUS E
Director
$5.81M
@ $203.96 · 2024-05-15
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

Learn more →
CL
FearGreed
😐Neutral(57/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
HON
FearGreed
😐Neutral(45/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

Learn more →
CL
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (57)
HON
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (45)
View CL Full AnalysisView HON Full Analysis
CL vs HON: Which Is the Better Buy? | SafetyMargin.io