Compare StocksCHD vs PFE

Church & Dwight Company, Inc. (CHD) vs Pfizer, Inc. (PFE): Which Is the Better Buy in 2026?

As of 2026-08-03, CHD is undervalued at $99, with a DCF intrinsic value of $15508168337 and a margin of safety of 100%. PFE is undervalued at $25, with an intrinsic value of $127985960274 and a margin of safety of 100%. Of the two, PFE has the wider margin of safety.

CHD
Church & Dwight Company, Inc.
$98.81
VS
PFE
Pfizer, Inc.
$25.01

Rewards

CHD
  • Church & Dwight Company, Inc. has maintained ROIC above 10% for 4 consecutive years, suggesting solid business economics.
  • Church & Dwight Company, Inc. scores 94/100 on the Economic Moat Score (Wide Moat), with revenue predictability as the strongest competitive dimension.
  • Free cash flow has grown at a 15.7% CAGR over the past 4 years, demonstrating strong earnings power growth.
PFE
  • Gross margin of 74.8% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Trailing P/E of 19.1x is 37% below the historical average of 30.4x — potentially undervalued relative to its own history.

Risks

CHD
  • PEG ratio of 3.03 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
  • Insiders have sold $3.4M worth of stock in the past 3 months — significant insider liquidation.
PFE
  • ROIC has declined by 15.9 percentage points over the past 4 years, which may signal competitive erosion.
  • PEG ratio of 2.94 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
  • Altman Z-Score of 1.38 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.

Key Valuation Metrics

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CHD
PFE
Valuation
$939.26M
Free Cash Flow
$12.38B
N/A
FCF Yield
N/A
31.67
Trailing P/E
19.09
24.48
Forward P/E
8.85
Quality & Moat
13.12%
ROIC
10.19%
17.04%
ROE
8.31%
45.56%
Gross Margin
74.80%
3.03
PEG Ratio
2.94
Balance Sheet Safety
0.50
Net Debt / Equity
0.57
N/A
Interest Coverage
N/A
1.60
Net Debt / EBITDA
2.03
1.24%
Dividend Yield
6.88%
CHD: 4Ties: 2PFE: 5
CHDPFE

Historical Fundamentals

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CHD

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

PFE

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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CHD
$0.00
created per $1 retained over 3 years
Value Destroyer
Σ Retained
$1.25B
Δ Market Cap
+$3.24
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
PFE
N/A
Net losses over 3 years — test not applicable
Company had negative cumulative retained earnings
Σ Retained
$-10.61B
Δ Market Cap
$-26.34
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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CHD
100.0% Margin of Safety
Price is 100.0% below estimated fair value
Current Price: $98.81
Fair Value: $15508168337.48
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
PFE
100.0% Margin of Safety
Price is 100.0% below estimated fair value
Current Price: $25.01
Fair Value: $127985960274.09
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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CHD

What growth rate is the market pricing in at $99?

-24.0%
Market-Implied Owner Earnings Growth
Standard FCF implies -25.7%

The market implies -24.0% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding -25.7%, reflecting heavy growth investment expected to generate future returns.

PFE

What growth rate is the market pricing in at $25?

-14.2%
Market-Implied Owner Earnings Growth
Standard FCF implies -15.0%

The market implies -14.2% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding -15.0%, reflecting heavy growth investment.

Economic Moat Score

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CHD
94/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. Revenue Predictability is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
PFE
35/100
No Moat
70+ Wide · 40-69 Narrow · <40 None

No durable moat detected, though reinvestment efficiency shows some competitive positioning. The business lacks consistent evidence of sustainable advantages.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

Forensic Accounting

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CHD
-2.69
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
PFE
-2.53
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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CHD
Insiders 0.2%Institutions 94.1%Retail & Other 5.7%
No. of Institutional Holders1,475
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
PFE
Insiders 0.1%Institutions 69.5%Retail & Other 30.4%
No. of Institutional Holders3,661
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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CHD
0
Buys (3M)
3
Buys (12M)
Total value (12M): $1.18M
DIERKER RICHARD A
Chief Executive Officer
$500,888
@ $91.57 · 2025-08-12
MCCHESNEY LEE B
Chief Financial Officer
$494,247
@ $91.37 · 2025-08-08
READ MICHAEL
Officer
$182,540
@ $91.27 · 2025-08-05
DIERKER RICHARD A
Chief Executive Officer
$1.25M
@ $93.91 · 2025-05-14
READ MICHAEL
Officer
$276,221
@ $92.07 · 2025-05-09
READ MICHAEL
Officer
$202,963
@ $106.82 · 2024-12-16
Open market purchases · includes direct & indirect ownership · excludes option exercises
PFE
0
Buys (3M)
0
Buys (12M)
BLAYLOCK RONALD E
Director
$499,072
@ $25.65 · 2025-02-13
GOTTLIEB SCOTT
Director
$28,240
@ $28.24 · 2024-10-30
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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CHD
4
Sells (3M)
6
Sells (12M)
Total value (12M): $5.42M
LINARES CARLOS G
Officer
$997,067
@ $99.71 · 2026-06-16
SHEARER ROBERT K
Director
$842,543
@ $97.97 · 2026-06-11
BUCHERT BRIAN D
Officer
$997,153
@ $98.14 · 2026-06-10
PRICE PENRY W
Director
$565,345
@ $94.86 · 2026-05-13
PRICE PENRY W
Director
$704,074
@ $100.58 · 2026-03-12
VERGIS JANET S
Director
$1.31M
@ $101.00 · 2026-02-04
HOOKER CARLEN G
Officer
$627,161
@ $98.30 · 2025-06-16
HOOKER CARLEN G
Officer
$1.17M
@ $98.75 · 2025-05-30
HOOKER CARLEN G
Officer
$294,158
@ $98.05 · 2025-05-29
PRICE PENRY W
Director
$1.37M
@ $93.13 · 2025-05-08
HEMSEY RENE
Officer
$1.22M
@ $109.98 · 2025-03-12
DE MAYNADIER PATRICK D
General Counsel
$6.32M
@ $115.98 · 2025-03-10
IRWIN BRADLEY C
Director
$265.00
@ $132.50 · 2024-12-10
SPANN RICK
Officer
$4.43M
@ $112.00 · 2024-12-02
LONGO JOSEPH JAMES
Officer
$874,789
@ $112.44 · 2024-11-22
DE MAYNADIER PATRICK D
General Counsel
$5.06M
@ $112.19 · 2024-11-21
IRWIN BRADLEY C
Director
$1.42M
@ $107.44 · 2024-11-12
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
PFE
1
Sells (3M)
1
Sells (12M)
Total value (12M): $51,400
DAMICO JENNIFER B.
Officer
$51,400
@ $25.70 · 2026-06-09
DAMICO JENNIFER B.
Officer
$64,825
@ $25.93 · 2025-03-04
DAMICO JENNIFER B.
Officer
$147,714
@ $28.66 · 2024-08-13
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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CHD
FearGreed
😐Neutral(58/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
PFE
FearGreed
😐Neutral(52/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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CHD
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (58)
PFE
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (52)
View CHD Full AnalysisView PFE Full Analysis

Frequently Asked Questions: CHD vs PFE

Is Church & Dwight Company, Inc. or Pfizer, Inc. more undervalued in 2026?

Based on our discounted cash flow model, PFE trades at a 100.0% margin of safety (intrinsic value $127985960274 vs. price $25), compared to CHD's 100.0% margin of safety (intrinsic $15508168337 vs. $99).

Which stock has a wider economic moat, Church & Dwight Company, Inc. or Pfizer, Inc.?

CHD scores 94/100 (Wide moat), while PFE scores 35/100 (None moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is Pfizer, Inc. in financial distress?

PFE's Altman Z-Score of 1.4 places it in the Distress zone, signaling elevated bankruptcy risk. CHD scores 2.2 (Grey zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, Church & Dwight Company, Inc. or Pfizer, Inc.?

CHD earns 13.1% ROIC versus PFE's 10.2%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Which dividend is safer, Church & Dwight Company, Inc.'s or Pfizer, Inc.'s?

CHD's dividend earns a safety score of 94/100 (Very Safe), compared to PFE's 24/100 (Unsafe). CHD has raised its dividend for 3 consecutive years.

CHD vs PFE: Which Is the Better Buy in 2026? | SafetyMargin.io