Compare StocksCB vs CRM

Chubb Limited (CB) vs Salesforce, Inc. (CRM)

CB
Chubb Limited
$323.64
VS
CRM
Salesforce, Inc.
$194.99

Rewards

CB
  • Each dollar of retained earnings has created $1.26 of market value — management is creating shareholder value.
  • FCF yield of 9.6% is historically attractive — the business generates significant cash relative to its price.
  • PEG ratio of 0.45 suggests the stock is undervalued relative to its growth rate — paying less than 1x for each unit of earnings growth.
CRM
  • Gross margin of 77.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Management has timed buybacks well — 3 out of 4 years showed value-accretive repurchases.

Risks

CB
  • Chubb Limited scores only 20/100 on the Economic Moat Score, suggesting limited durable competitive advantages.
  • Altman Z-Score of 0.96 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.
  • 7 insider sales totaling $24.2M with no purchases in the past 3 months — insiders are reducing their exposure.
CRM

    Key Valuation Metrics

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    CB
    CRM
    Valuation
    $12.14B
    Free Cash Flow
    $16.37B
    9.61%
    FCF Yield
    8.96%
    12.61
    Trailing P/E
    25.00
    11.14
    Forward P/E
    13.08
    Quality & Moat
    10.93%
    ROIC
    8.21%
    12.92%
    ROE
    12.61%
    29.55%
    Gross Margin
    77.68%
    0.45
    PEG Ratio
    1.40
    Balance Sheet Safety
    0.31
    Debt / Equity
    0.30
    N/A
    Interest Coverage
    N/A
    1.32
    Net Debt / EBITDA
    0.65
    1.20%
    Dividend Yield
    0.90%
    CB: 6Ties: 3CRM: 3
    CBCRM

    Historical Fundamentals

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    CB

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    CRM

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    $1 Retained Earnings Test

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    CB
    $1.26
    created per $1 retained over 3 years
    Value Creator
    Σ Retained
    $24.27B
    Δ Market Cap
    +$30.61B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    CRM
    $-5.25
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $14.67B
    Δ Market Cap
    $-76.99B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    CB
    41.1% Margin of Safety
    Price is 41.1% below estimated fair value
    Current Price: $323.64
    Fair Value: $549.79
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    CRM
    13.0% Margin of Safety
    Price is 13.0% below estimated fair value
    Current Price: $194.99
    Fair Value: $224.03
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    CB

    What growth rate is the market pricing in at $324?

    +2.8%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +0.5%

    The market implies +2.8% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +0.5%, reflecting heavy growth investment expected to generate future returns.

    CRM

    What growth rate is the market pricing in at $195?

    +11.1%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +0.3%

    The market implies +11.1% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +0.3%, reflecting heavy growth investment expected to generate future returns.

    Economic Moat Score

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    CB
    20/100
    No Moat
    70+ Wide · 40-69 Narrow · <40 None

    No durable moat detected, though revenue predictability shows some competitive positioning. The business lacks consistent evidence of sustainable advantages.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
    CRM
    58/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

    Forensic Accounting

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    CB
    -2.47
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    CRM
    -2.73
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    CB
    Insiders 9.4%Institutions 84.1%Retail & Other 6.5%
    No. of Institutional Holders2,623
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    CRM
    Insiders 2.7%Institutions 85.0%Retail & Other 12.3%
    No. of Institutional Holders3,961
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    CB
    0
    Buys (3M)
    2
    Buys (12M)
    Total value (12M): $2.99M
    CORBAT MICHAEL L
    Director
    $114,665
    @ $269.80 · 2025-07-25
    KEOGH JOHN W
    President
    $2.87M
    @ $293.01 · 2025-06-06
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    CRM
    0
    Buys (3M)
    3
    Buys (12M)
    Total value (12M): $26.38M
    KIRK DAVID BLAIR
    Director
    $500,722
    @ $258.64 · 2025-12-17
    MORFIT G MASON
    Director and Beneficial Owner of more than 10% of a Class of Security
    $25.02M
    @ $260.58 · 2025-12-05
    KIRK DAVID BLAIR
    Director
    $865,827
    @ $254.66 · 2025-09-09
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    CB
    7
    Sells (3M)
    17
    Sells (12M)
    Total value (12M): $68.90M
    OHSIEK GEORGE F
    Officer
    $250,408
    @ $325.21 · 2026-03-06
    JOHNS BRYCE L
    Officer
    $504,925
    @ $336.62 · 2026-03-04
    WAYLAND JOSEPH F
    General Counsel
    $2.57M
    @ $336.44 · 2026-03-03
    OHSIEK GEORGE F
    Officer
    $1.67M
    @ $325.43 · 2026-02-13
    GREENBERG EVAN G
    Chief Executive Officer
    $5.00M
    @ $335.09 · 2026-02-12
    BOROUGHS TIMOTHY ALAN
    Chief Investment Officer
    $9.23M
    @ $331.98 · 2026-02-06
    GREENBERG EVAN G
    Chief Executive Officer
    $4.99M
    @ $331.47 · 2026-02-05
    ORTEGA JUAN LUIS
    Officer
    $1.29M
    @ $295.04 · 2025-12-02
    ORTEGA JUAN LUIS
    Officer
    $253,666
    @ $293.59 · 2025-12-02
    LUPICA JOHN J
    Officer
    $4.85M
    @ $296.45 · 2025-11-14
    WAYLAND JOSEPH F
    General Counsel
    $1.73M
    @ $297.08 · 2025-11-13
    LUPICA JOHN J
    Officer
    $6.66M
    @ $281.00 · 2025-10-27
    LUPICA JOHN J
    Officer
    $1.60M
    @ $290.06 · 2025-07-01
    ATIEH MICHAEL G
    Director
    $154,707
    @ $287.56 · 2025-06-16
    WAYLAND JOSEPH F
    General Counsel
    $1.54M
    @ $293.16 · 2025-06-04
    KEOGH JOHN W
    President
    $24.69M
    @ $290.24 · 2025-05-21
    ORTEGA JUAN LUIS
    Officer
    $1.90M
    @ $292.13 · 2025-05-20
    WAYLAND JOSEPH F
    General Counsel
    $3.61M
    @ $294.82 · 2025-03-20
    BOROUGHS TIMOTHY ALAN
    Officer
    $4.37M
    @ $296.12 · 2025-03-18
    OHSIEK GEORGE F
    Officer
    $221,583
    @ $290.41 · 2025-03-14
    WAYLAND JOSEPH F
    General Counsel
    $2.87M
    @ $286.96 · 2025-03-04
    OHSIEK GEORGE F
    Officer
    $269,503
    @ $267.63 · 2025-02-11
    GREENBERG EVAN G
    Chief Executive Officer
    $17.55M
    @ $288.42 · 2024-09-09
    WAYLAND JOSEPH F
    General Counsel
    $1.89M
    @ $287.07 · 2024-09-05
    LUPICA JOHN J
    Officer
    $4.28M
    @ $285.49 · 2024-09-03
    ATIEH MICHAEL G
    Director
    $75,035
    @ $287.49 · 2024-09-03
    ORTEGA JUAN LUIS
    Officer
    $1.07M
    @ $273.06 · 2024-08-20
    ENNS PETER C
    Chief Financial Officer
    $2.18M
    @ $266.06 · 2024-06-20
    ORTEGA JUAN LUIS
    Officer
    $626,352
    @ $260.98 · 2024-06-06
    ATIEH MICHAEL G
    Director
    $193,105
    @ $269.70 · 2024-05-17
    HAGAN ANNMARIE T
    Officer
    $403,365
    @ $263.81 · 2024-05-16
    KEOGH JOHN W
    President
    $8.75M
    @ $251.98 · 2024-05-08
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    CRM
    1
    Sells (3M)
    19
    Sells (12M)
    Total value (12M): $42.55M
    KROES NEELIE
    Director
    $929,276
    @ $238.70 · 2026-01-14
    HARRIS G PARKER
    Officer and Director
    $31.61M
    @ $234.70 · 2025-12-02
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $575,140
    @ $255.62 · 2025-10-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $590,102
    @ $262.27 · 2025-10-21
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $567,631
    @ $252.28 · 2025-10-20
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $550,430
    @ $244.64 · 2025-10-17
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $558,810
    @ $248.36 · 2025-10-16
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $536,322
    @ $238.37 · 2025-10-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $548,796
    @ $243.91 · 2025-10-14
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $1.10M
    @ $244.75 · 2025-10-13
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $547,344
    @ $243.26 · 2025-10-09
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $539,533
    @ $239.79 · 2025-10-08
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $555,001
    @ $246.67 · 2025-09-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $552,798
    @ $245.69 · 2025-09-19
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $545,384
    @ $242.39 · 2025-09-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $543,378
    @ $241.50 · 2025-09-04
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $572,842
    @ $254.60 · 2025-09-03
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $571,202
    @ $253.87 · 2025-08-28
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $557,034
    @ $247.57 · 2025-08-25
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

    Learn more →
    CB
    FearGreed
    😐Neutral(56/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    CRM
    FearGreed
    😨Fear(37/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

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    CB
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (56)
    CRM
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (37)
    View CB Full AnalysisView CRM Full Analysis
    Chubb Limited (CB) vs Salesforce, Inc. (CRM) Stock Comparison | SafetyMargin.io