Compare StocksBDX vs CRM

Becton, Dickinson and Company (BDX) vs Salesforce, Inc. (CRM)

BDX
Becton, Dickinson and Company
$156.53
VS
CRM
Salesforce, Inc.
$194.99

Rewards

BDX
  • Free cash flow has grown at a 17.2% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Share count has been reduced by 21% over the past 5 years through buybacks, increasing each share's claim on earnings.
  • Dividend yield of 2.68% with a consistent or growing payout over the past 4 years.
CRM
  • Gross margin of 77.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 31.6% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Management has timed buybacks well — 3 out of 4 years showed value-accretive repurchases.

Risks

BDX
  • FCF yield of 5.5% suggests reasonable valuation assuming continued moderate growth.
  • 5 insider sales with no purchases in the past 3 months — insiders are reducing their exposure.
CRM

    Key Valuation Metrics

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    BDX
    CRM
    Valuation
    $3.11B
    Free Cash Flow
    $16.37B
    5.48%
    FCF Yield
    8.96%
    25.58
    Trailing P/E
    25.00
    11.60
    Forward P/E
    13.08
    Quality & Moat
    5.16%
    ROIC
    8.21%
    6.64%
    ROE
    12.61%
    46.78%
    Gross Margin
    77.68%
    0.89
    PEG Ratio
    1.40
    Balance Sheet Safety
    0.77
    Debt / Equity
    0.30
    N/A
    Interest Coverage
    N/A
    3.11
    Net Debt / EBITDA
    0.65
    2.68%
    Dividend Yield
    0.90%
    BDX: 3Ties: 2CRM: 7
    BDXCRM

    Historical Fundamentals

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    BDX

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    CRM

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

    $1 Retained Earnings Test

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    BDX
    $-8.99
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $1.46B
    Δ Market Cap
    $-13.11B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
    CRM
    $-5.25
    created per $1 retained over 3 years
    Market Cap Declined
    Σ Retained
    $14.67B
    Δ Market Cap
    $-76.99B
    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
    > $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

    Discounted Cash Flow (DCF) Analysis

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    BDX
    232.2% Overvalued
    Price is 232.2% above estimated fair value
    Current Price: $156.53
    Fair Value: $47.11
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued
    CRM
    13.0% Margin of Safety
    Price is 13.0% below estimated fair value
    Current Price: $194.99
    Fair Value: $224.03
    Strongly undervalued
    Undervalued
    Fairly valued
    Overvalued
    Strongly overvalued

    Reverse DCF — Market-Implied Growth

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    BDX

    What growth rate is the market pricing in at $157?

    +18.8%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +10.4%

    The market implies +18.8% Owner Earnings growth, above historical trends.

    Standard FCF implies a demanding +10.4%, reflecting heavy growth investment.

    CRM

    What growth rate is the market pricing in at $195?

    +11.1%
    Market-Implied Owner Earnings Growth
    Standard FCF implies +0.3%

    The market implies +11.1% Owner Earnings growth, below historical trends — potential opportunity.

    Standard FCF implies a more demanding +0.3%, reflecting heavy growth investment expected to generate future returns.

    Economic Moat Score

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    BDX
    67/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.
    CRM
    58/100
    Narrow Moat
    70+ Wide · 40-69 Narrow · <40 None

    Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

    Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

    Forensic Accounting

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    BDX
    -2.63
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
    CRM
    -2.73
    Unlikely Manipulator
    Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

    M-Score Trend

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

    Ownership Breakdown

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    BDX
    Insiders 0.4%Institutions 96.1%Retail & Other 3.5%
    No. of Institutional Holders2,025
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
    CRM
    Insiders 2.7%Institutions 85.0%Retail & Other 12.3%
    No. of Institutional Holders3,962
    High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

    High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

    Insider Buying Activity

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    BDX
    0
    Buys (3M)
    1
    Buys (12M)
    Total value (12M): $1.01M
    HAYES GREGORY J
    Director
    $1.01M
    @ $191.57 · 2025-08-11
    HENDERSON JEFFREY WILLIAM
    Director
    $350,430
    @ $233.62 · 2025-02-10
    Open market purchases · includes direct & indirect ownership · excludes option exercises
    CRM
    0
    Buys (3M)
    3
    Buys (12M)
    Total value (12M): $26.38M
    KIRK DAVID BLAIR
    Director
    $500,722
    @ $258.64 · 2025-12-17
    MORFIT G MASON
    Director and Beneficial Owner of more than 10% of a Class of Security
    $25.02M
    @ $260.58 · 2025-12-05
    KIRK DAVID BLAIR
    Director
    $865,827
    @ $254.66 · 2025-09-09
    Open market purchases · includes direct & indirect ownership · excludes option exercises

    Open market purchases · includes direct & indirect ownership · excludes option exercises.

    Insider Selling Activity

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    BDX
    5
    Sells (3M)
    16
    Sells (12M)
    Total value (12M): $1.61M
    FELD MICHAEL
    Officer
    $13,638
    @ $181.84 · 2026-02-26
    SCOTT BERTRAM LEE
    Director
    $174,027
    @ $182.61 · 2026-02-18
    FELD MICHAEL
    Officer
    $15,205
    @ $202.73 · 2026-01-26
    GARRISON MICHAEL DAVID
    Officer
    $334,005
    @ $207.46 · 2026-01-15
    FELD MICHAEL
    Officer
    $14,510
    @ $196.08 · 2025-12-26
    GARRISON MICHAEL DAVID
    Officer
    $123,303
    @ $196.03 · 2025-12-17
    FELD MICHAEL
    Officer
    $14,502
    @ $193.36 · 2025-12-01
    SCOTT BERTRAM LEE
    Director
    $38,318
    @ $176.58 · 2025-11-07
    FELD MICHAEL
    Officer
    $10,603
    @ $186.02 · 2025-10-27
    FELD MICHAEL
    Officer
    $10,500
    @ $181.03 · 2025-09-26
    FRASER CLAIRE
    Director
    $171,938
    @ $187.50 · 2025-09-10
    FELD MICHAEL
    Officer
    $11,285
    @ $197.98 · 2025-08-22
    FRASER CLAIRE
    Director
    $165,955
    @ $192.30 · 2025-08-08
    GARRISON MICHAEL DAVID
    Officer
    $213,645
    @ $180.29 · 2025-07-18
    SHAN DAVID
    Officer
    $199,608
    @ $171.19 · 2025-06-02
    GARRISON MICHAEL DAVID
    Officer
    $94,497
    @ $197.28 · 2025-04-09
    BYRD RICHARD
    Officer
    $105,570
    @ $230.00 · 2025-03-18
    BYRD RICHARD
    Officer
    $436,325
    @ $224.91 · 2025-03-12
    SCOTT BERTRAM LEE
    Director
    $159,593
    @ $227.99 · 2025-02-12
    SHAN DAVID
    Officer
    $120,000
    @ $240.00 · 2025-01-21
    NEAL SHANA CAROL
    Officer
    $188,880
    @ $240.00 · 2025-01-21
    GARRISON MICHAEL DAVID
    Officer
    $141,196
    @ $236.51 · 2025-01-17
    NEAL SHANA CAROL
    Officer
    $185,180
    @ $235.00 · 2025-01-07
    GARRISON MICHAEL DAVID
    Officer
    $633,811
    @ $223.33 · 2024-12-19
    GOETTE ROLAND
    Officer
    $1.13M
    @ $220.76 · 2024-12-09
    NEAL SHANA CAROL
    Officer
    $220,490
    @ $220.49 · 2024-12-06
    SHAN DAVID
    Officer
    $330,375
    @ $220.25 · 2024-12-05
    SPOEREL THOMAS J.
    Officer
    $71,793
    @ $239.31 · 2024-06-10
    GOETTE ROLAND
    Officer
    $781,224
    @ $236.73 · 2024-05-15
    GOETTE ROLAND
    Officer
    $781,121
    @ $236.70 · 2024-05-13
    GARRISON MICHAEL DAVID
    Officer
    $399,269
    @ $232.81 · 2024-04-30
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
    CRM
    1
    Sells (3M)
    19
    Sells (12M)
    Total value (12M): $42.55M
    KROES NEELIE
    Director
    $929,276
    @ $238.70 · 2026-01-14
    HARRIS G PARKER
    Officer and Director
    $31.61M
    @ $234.70 · 2025-12-02
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $575,140
    @ $255.62 · 2025-10-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $590,102
    @ $262.27 · 2025-10-21
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $567,631
    @ $252.28 · 2025-10-20
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $550,430
    @ $244.64 · 2025-10-17
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $558,810
    @ $248.36 · 2025-10-16
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $536,322
    @ $238.37 · 2025-10-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $548,796
    @ $243.91 · 2025-10-14
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $1.10M
    @ $244.75 · 2025-10-13
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $547,344
    @ $243.26 · 2025-10-09
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $539,533
    @ $239.79 · 2025-10-08
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $555,001
    @ $246.67 · 2025-09-23
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $552,798
    @ $245.69 · 2025-09-19
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $545,384
    @ $242.39 · 2025-09-15
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $543,378
    @ $241.50 · 2025-09-04
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $572,842
    @ $254.60 · 2025-09-03
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $571,202
    @ $253.87 · 2025-08-28
    BENIOFF MARC RUSSELL
    Chief Executive Officer
    $557,034
    @ $247.57 · 2025-08-25
    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

    Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

    🎭 Mr. Market's Mood

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    BDX
    FearGreed
    😐Neutral(41/100)

    "Market is pricing this stock without strong emotion in either direction"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
    CRM
    FearGreed
    😨Fear(37/100)

    "Market is pessimistic — investigate whether fears are temporary or structural"

    Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

    ⚖️ Buffett Signal

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    BDX
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Neutral (41)
    CRM
    Awaiting DCF Data

    The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

    DCF Margin of Safety: N/AMr. Market's Mood: Fear (37)
    View BDX Full AnalysisView CRM Full Analysis
    Becton, Dickinson and Company (BDX) vs Salesforce, Inc. (CRM) Stock Comparison | SafetyMargin.io