Compare StocksAPP vs INTU

AppLovin Corporation (APP) vs Intuit Inc. (INTU)

APP
AppLovin Corporation
$439.92
VS
INTU
Intuit Inc.
$455.24

Rewards

APP
  • Gross margin of 87.9% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Free cash flow has grown at a 112.3% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • Each dollar of retained earnings has created $42.50 of market value — management is an exceptional capital allocator.
INTU
  • Gross margin of 80.9% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • Intuit Inc. scores 79/100 on the Economic Moat Score (Wide Moat), with revenue predictability as the strongest competitive dimension.
  • Free cash flow has grown at a 18.5% CAGR over the past 4 years, demonstrating strong earnings power growth.

Risks

APP
  • FCF yield of 2.7% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • Insiders have sold $122.0M worth of stock in the past 3 months — significant insider liquidation.
INTU
  • 24 insider sales with no purchases over the past 12 months — a persistent pattern of insider selling.

Key Valuation Metrics

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APP
INTU
Valuation
$3.94B
Free Cash Flow
$5.30B
2.65%
FCF Yield
4.18%
43.86
Trailing P/E
29.58
21.72
Forward P/E
17.19
Quality & Moat
57.40%
ROIC
N/A
156.17%
ROE
N/A
87.86%
Gross Margin
80.90%
0.52
PEG Ratio
N/A
Balance Sheet Safety
1.72
Debt / Equity
N/A
N/A
Interest Coverage
No debt
0.28
Net Debt / EBITDA
0.00
N/A
Dividend Yield
1.02%
APP: 1INTU: 5
APPINTU

Historical Fundamentals

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APP

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

INTU

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation.

$1 Retained Earnings Test

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APP
$42.50
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$5.27B
Δ Market Cap
+$224.03B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
INTU
$12.31
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$6.10B
Δ Market Cap
+$75.17B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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APP
38.4% Margin of Safety
Price is 38.4% below estimated fair value
Current Price: $439.92
Fair Value: $713.70
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
INTU
5.8% Overvalued
Price is 5.8% above estimated fair value
Current Price: $455.24
Fair Value: $430.46
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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APP

What growth rate is the market pricing in at $440?

+18.7%
Market-Implied Owner Earnings Growth
Standard FCF implies +16.4%

The market implies +18.7% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding +16.4%, reflecting heavy growth investment expected to generate future returns.

INTU

What growth rate is the market pricing in at $455?

+14.4%
Market-Implied Owner Earnings Growth
Standard FCF implies +10.1%

The market implies +14.4% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding +10.1%, reflecting heavy growth investment expected to generate future returns.

Economic Moat Score

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APP
51/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with reinvestment efficiency as the key competitive advantage. Improving revenue predictability would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
INTU
79/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat driven primarily by revenue predictability. ROIC Consistency is the area most vulnerable to competitive pressure.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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APP
-2.43
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
INTU
-2.65
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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APP
Insiders 18.7%Institutions 81.1%Retail & Other 0.1%
No. of Institutional Holders2,124
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
INTU
Insiders 2.4%Institutions 90.6%Retail & Other 7.1%
No. of Institutional Holders3,066
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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APP
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
INTU
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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APP
4
Sells (3M)
28
Sells (12M)
Total value (12M): $599.95M
VIVAS EDUARDO
Director
$74.33M
@ $453.49 · 2026-03-16
DOROSH DMITRIY
Officer
$1.41M
@ $453.42 · 2026-03-13
FOROUGHI ARASH ADAM
Chief Executive Officer
$27.50M
@ $463.71 · 2026-03-12
FOROUGHI ARASH ADAM
Chief Executive Officer
$18.72M
@ $459.85 · 2026-03-12
VALENZUELA VICTORIA
Officer
$5.00M
@ $657.13 · 2025-12-18
HARVEY DAWSON ALYSSA
Director
$103,998
@ $693.32 · 2025-12-08
SHIKIN VASILY
Chief Technology Officer
$14.80M
@ $545.38 · 2025-11-24
STUMPF MATTHEW
Chief Financial Officer
$2.52M
@ $515.76 · 2025-11-21
HARVEY DAWSON ALYSSA
Director
$117,836
@ $589.18 · 2025-11-12
VIVAS EDUARDO
Director
$97.64M
@ $650.91 · 2025-11-10
BILLINGS CRAIG SCOTT
Director
$1.39M
@ $592.92 · 2025-11-07
HARVEY DAWSON ALYSSA
Director
$170,790
@ $487.97 · 2025-09-05
VALENZUELA VICTORIA
Officer
$17.58M
@ $502.23 · 2025-09-04
VALENZUELA VICTORIA
Officer
$6.75M
@ $450.00 · 2025-08-25
SHIKIN VASILY
Chief Technology Officer
$13.13M
@ $437.57 · 2025-08-22
FOROUGHI ARASH ADAM
Chief Executive Officer
$11.53M
@ $440.23 · 2025-08-22
VALENZUELA VICTORIA
Officer
$6.92M
@ $416.71 · 2025-08-21
STUMPF MATTHEW
Chief Financial Officer
$2.03M
@ $416.18 · 2025-08-21
CHEN HERALD Y
Director
$167.51M
@ $456.43 · 2025-08-13
CHEN HERALD Y
Director
$15.11M
@ $457.93 · 2025-08-13
VIVAS EDUARDO
Director
$58.25M
@ $466.00 · 2025-08-12
MESSING BARBARA
Director
$573,692
@ $382.46 · 2025-06-11
CHEN HERALD Y
Director
$41.99M
@ $419.91 · 2025-06-06
STUMPF MATTHEW
Chief Financial Officer
$4.11M
@ $423.00 · 2025-06-06
HARVEY DAWSON ALYSSA
Director
$1.45M
@ $414.90 · 2025-06-06
VALENZUELA VICTORIA
Officer
$4.88M
@ $369.79 · 2025-05-21
HARVEY DAWSON ALYSSA
Director
$211,540
@ $371.12 · 2025-05-13
BILLINGS CRAIG SCOTT
Director
$4.24M
@ $353.12 · 2025-05-12
CHEN HERALD Y
Director
$64.93M
@ $324.65 · 2025-02-28
FOROUGHI ARASH ADAM
Chief Executive Officer
$19.24M
@ $421.88 · 2025-02-24
FOROUGHI ARASH ADAM
Chief Executive Officer
$18.24M
@ $410.89 · 2025-02-24
VALENZUELA VICTORIA
Officer
$5.00M
@ $313.07 · 2024-12-19
CHEN HERALD Y
Director
$32.62M
@ $329.50 · 2024-12-12
FOROUGHI ARASH ADAM
Chief Executive Officer
$17.19M
@ $332.74 · 2024-12-11
CHEN HERALD Y
Director
$63.92M
@ $329.36 · 2024-12-10
FOROUGHI ARASH ADAM
Chief Executive Officer
$18.82M
@ $343.38 · 2024-12-10
FOROUGHI ARASH ADAM
Chief Executive Officer
$14.47M
@ $332.52 · 2024-12-10
HARVEY DAWSON ALYSSA
Director
$203,134
@ $406.27 · 2024-12-06
VALENZUELA VICTORIA
Officer
$6.35M
@ $354.15 · 2024-12-03
HARVEY DAWSON ALYSSA
Director
$977,282
@ $325.76 · 2024-11-27
SHIKIN VASILY
Chief Technology Officer
$74.75M
@ $324.99 · 2024-11-25
SHIKIN VASILY
Chief Technology Officer
$51.74M
@ $311.68 · 2024-11-22
STUMPF MATTHEW
Chief Financial Officer
$7.02M
@ $332.67 · 2024-11-22
BILLINGS CRAIG SCOTT
Director
$5.74M
@ $318.94 · 2024-11-21
SHIKIN VASILY
Chief Technology Officer
$189.57M
@ $319.37 · 2024-11-21
JANSEN KATIE KIHORANY
Officer
$34.26M
@ $286.13 · 2024-11-13
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
INTU
2
Sells (3M)
24
Sells (12M)
Total value (12M): $121.78M
DALZELL RICHARD L
Director
$457,046
@ $457.50 · 2026-03-12
AUJLA SANDEEP S
Chief Financial Officer
$840,097
@ $629.76 · 2026-01-05
AUJLA SANDEEP S
Chief Financial Officer
$741,172
@ $675.02 · 2025-12-19
DALZELL RICHARD L
Director
$219,763
@ $659.95 · 2025-12-11
DALZELL RICHARD L
Director
$435,354
@ $653.68 · 2025-12-10
AUJLA SANDEEP S
Chief Financial Officer
$792,160
@ $677.06 · 2025-10-03
DALZELL RICHARD L
Director
$665,951
@ $666.62 · 2025-09-11
AUJLA SANDEEP S
Chief Financial Officer
$27,930
@ $665.00 · 2025-08-25
DALZELL RICHARD L
Director
$255,887
@ $768.43 · 2025-07-10
DALZELL RICHARD L
Director
$521,891
@ $783.62 · 2025-07-09
BALAZS ALEX G
Chief Technology Officer
$689,400
@ $782.52 · 2025-07-08
AUJLA SANDEEP S
Chief Financial Officer
$2.03M
@ $782.22 · 2025-07-03
NOTARAINNI MARK PHILLIP
Officer
$887,583
@ $774.51 · 2025-07-02
AUJLA SANDEEP S
Chief Financial Officer
$1.25M
@ $773.90 · 2025-07-02
HOTZ LAUREN DALE
Officer
$1.36M
@ $784.24 · 2025-06-27
BALAZS ALEX G
Chief Technology Officer
$1.12M
@ $771.24 · 2025-06-05
TESSEL MARIANNA
Officer
$26.12M
@ $760.84 · 2025-06-03
FENNELL LAURA A
Officer
$19.29M
@ $752.25 · 2025-05-29
FENNELL LAURA A
Officer
$30.46M
@ $738.61 · 2025-05-28
NOTARAINNI MARK PHILLIP
Officer
$340,143
@ $725.25 · 2025-05-27
AUJLA SANDEEP S
Chief Financial Officer
$11.66M
@ $726.15 · 2025-05-27
MCLEAN KERRY JEAN
General Counsel
$12.18M
@ $729.16 · 2025-05-27
FENNELL LAURA A
Officer
$5.00M
@ $612.45 · 2025-03-24
TESSEL MARIANNA
Officer
$4.43M
@ $600.13 · 2025-03-21
BURTON EVE B
Director
$1.02M
@ $600.00 · 2025-03-20
HOTZ LAUREN DALE
Officer
$667,838
@ $619.52 · 2025-01-10
AUJLA SANDEEP S
Chief Financial Officer
$814,350
@ $626.42 · 2025-01-08
FENNELL LAURA A
Officer
$2.94M
@ $613.70 · 2025-01-07
NOTARAINNI MARK PHILLIP
Officer
$228,121
@ $630.17 · 2025-01-03
AUJLA SANDEEP S
Chief Financial Officer
$68,506
@ $628.50 · 2025-01-03
BALAZS ALEX G
Chief Technology Officer
$15.86M
@ $665.98 · 2024-12-12
FENNELL LAURA A
Officer
$5.06M
@ $657.64 · 2024-12-10
MCLEAN KERRY JEAN
General Counsel
$11.16M
@ $650.78 · 2024-12-09
NOTARAINNI MARK PHILLIP
Officer
$6.21M
@ $646.47 · 2024-12-05
NOTARAINNI MARK PHILLIP
Officer
$2.36M
@ $646.83 · 2024-12-05
AUJLA SANDEEP S
Chief Financial Officer
$2.47M
@ $617.42 · 2024-10-10
AUJLA SANDEEP S
Chief Financial Officer
$466,015
@ $601.31 · 2024-10-03
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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APP
FearGreed
😨Fear(40/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
INTU
FearGreed
😐Neutral(41/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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APP
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (40)
INTU
Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (41)
View APP Full AnalysisView INTU Full Analysis