Compare Stocks › AMZN vs STX

Amazon.com, Inc. (AMZN) vs Seagate Technology Holdings plc (STX): Which Is the Better Buy in 2026?

As of 2026-11-01, AMZN is overvalued at $240, with a DCF intrinsic value of $95 and a margin of safety of -152%. STX is undervalued at $645, with an intrinsic value of $1047 and a margin of safety of 38%. Of the two, STX has the wider margin of safety.

AMZN
Amazon.com, Inc.
$240.35
VS
STX
Seagate Technology Holdings plc
$644.58

Rewards

AMZN
  • ★Each dollar of retained earnings has created $5.34 of earning power — management is an exceptional capital allocator.
  • ★Trailing P/E of 19.4x is 52% below the historical average of 40.6x — potentially undervalued relative to its own history.
  • ★Altman Z-Score of 5.30 indicates very low bankruptcy risk — the company is firmly in the safe zone.
STX
  • ★Free cash flow has grown at a 70.5% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • ★Each dollar of retained earnings has created $12.33 of earning power — management is an exceptional capital allocator.
  • ★Trailing P/E of 33.8x is 27% below the historical average of 46.0x — potentially undervalued relative to its own history.

Risks

AMZN
  • ⚠9 insider sales totaling $18.3M with no purchases in the past 3 months — insiders are reducing their exposure.
STX
  • ⚠FCF yield of 2.1% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • ⚠28 insider sales totaling $326.3M with no purchases in the past 3 months — insiders are reducing their exposure.

Key Valuation Metrics

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AMZN
STX
Valuation
$-11.14B
Free Cash Flow
$3.10B
-0.43%
FCF Yield
2.10%
19.43
Trailing P/E
33.80
22.39
Forward P/E
9.82
Quality & Moat
9.89%
ROIC
86.95%
27.42%
ROE
259.35%
51.37%
Gross Margin
50.35%
1.39
PEG Ratio
0.37
Balance Sheet Safety
0.26
Net Debt / Equity
0.41
N/A
Interest Coverage
N/A
0.86
Net Debt / EBITDA
0.24
0.00%
Dividend Yield
0.47%
AMZN: 2Ties: 2STX: 8
AMZNSTX

Historical Fundamentals

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AMZN

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

STX

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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AMZN
$9.66
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$167.34B
Δ Market Cap
+$1.62T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
STX
$40.59
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$3.17B
Δ Market Cap
+$128.61B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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AMZN
152.0% Overvalued
Price is 152.0% above estimated fair value
Current Price: $240.35
Fair Value: $95.38
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
STX
38.5% Margin of Safety
Price is 38.5% below estimated fair value
Current Price: $644.58
Fair Value: $1047.32
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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AMZN

Requires positive FCF to compute implied growth rate.

STX

What growth rate is the market pricing in at $645?

+19.3%
Market-Implied Owner Earnings Growth
Standard FCF implies +19.7%

The market implies +19.3% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding +19.7%, reflecting heavy growth investment expected to generate future returns.

Economic Moat Score

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AMZN
51/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with revenue predictability as the key competitive advantage. Improving margin stability would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.
STX
41/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with reinvestment efficiency as the key competitive advantage. Improving margin stability would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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AMZN
-2.58
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
STX
-2.24
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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AMZN
Insiders 8.8%Institutions 68.8%Retail & Other 22.4%
No. of Institutional Holders7,922
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
STX
Insiders 0.3%Institutions 84.4%Retail & Other 15.3%
No. of Institutional Holders2,607
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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AMZN
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
STX
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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AMZN
9
Sells (3M)
46
Sells (12M)
Total value (12M): $454.87M
HERRINGTON DOUGLAS J
Officer
$251,500
@ $251.50 · 2026-10-01
HERRINGTON DOUGLAS J
Officer
$254,770
@ $254.77 · 2026-09-01
ZAPOLSKY DAVID A.
Officer
$4.00M
@ $259.52 · 2026-08-24
GARMAN MATTHEW S
Officer
$3.77M
@ $259.06 · 2026-08-21
HERRINGTON DOUGLAS J
Officer
$1.65M
@ $259.01 · 2026-08-21
OLSAVSKY BRIAN T.
Chief Financial Officer
$1.61M
@ $260.31 · 2026-08-21
JASSY ANDREW R.
Chief Executive Officer
$5.18M
@ $259.01 · 2026-08-21
REYNOLDS SHELLEY L
Officer
$606,854
@ $259.01 · 2026-08-21
HERRINGTON DOUGLAS J
Officer
$982,993
@ $262.76 · 2026-08-17
HERRINGTON DOUGLAS J
Officer
$278,390
@ $278.39 · 2026-08-03
BEZOS JEFFREY P
Officer and Director
$346.45M
@ $286.41 · 2026-08-03
HERRINGTON DOUGLAS J
Officer
$239,770
@ $239.77 · 2026-07-01
HERRINGTON DOUGLAS J
Officer
$266,190
@ $266.19 · 2026-06-01
ZAPOLSKY DAVID A.
Officer
$4.12M
@ $266.49 · 2026-05-22
GARMAN MATTHEW S
Officer
$4.07M
@ $263.40 · 2026-05-21
HERRINGTON DOUGLAS J
Officer
$1.67M
@ $262.39 · 2026-05-21
JASSY ANDREW R.
Chief Executive Officer
$5.27M
@ $263.42 · 2026-05-21
REYNOLDS SHELLEY L
Officer
$620,003
@ $262.38 · 2026-05-21
GARMAN MATTHEW S
Officer
$3.01M
@ $262.66 · 2026-05-15
HERRINGTON DOUGLAS J
Officer
$982,602
@ $262.59 · 2026-05-15
HERRINGTON DOUGLAS J
Officer
$7.83M
@ $274.67 · 2026-05-04
JASSY ANDREW R.
Chief Executive Officer
$8.62M
@ $275.00 · 2026-05-04
RUBINSTEIN JONATHAN J
Director
$1.01M
@ $273.02 · 2026-04-30
RUBINSTEIN JONATHAN J
Director
$1.00M
@ $260.00 · 2026-04-24
JASSY ANDREW R.
Chief Executive Officer
$7.91M
@ $255.00 · 2026-04-17
HERRINGTON DOUGLAS J
Officer
$5.02M
@ $245.00 · 2026-04-14
HERRINGTON DOUGLAS J
Officer
$210,500
@ $210.50 · 2026-04-01
HERRINGTON DOUGLAS J
Officer
$204,250
@ $204.25 · 2026-03-02
ZAPOLSKY DAVID A.
Officer
$3.65M
@ $205.40 · 2026-02-24
GARMAN MATTHEW S
Officer
$3.64M
@ $205.22 · 2026-02-23
HERRINGTON DOUGLAS J
Officer
$1.41M
@ $205.82 · 2026-02-23
JASSY ANDREW R.
Chief Executive Officer
$4.08M
@ $205.18 · 2026-02-23
REYNOLDS SHELLEY L
Officer
$554,892
@ $205.90 · 2026-02-23
HERRINGTON DOUGLAS J
Officer
$948,990
@ $198.37 · 2026-02-17
ALEXANDER KEITH BRIAN
Director
$183,492
@ $203.88 · 2026-02-12
HERRINGTON DOUGLAS J
Officer
$208,000
@ $208.00 · 2026-02-11
HERRINGTON DOUGLAS J
Officer
$583,050
@ $233.22 · 2025-12-01
ZAPOLSKY DAVID A.
Officer
$4.56M
@ $220.58 · 2025-11-24
GARMAN MATTHEW S
Officer
$3.85M
@ $216.90 · 2025-11-21
HERRINGTON DOUGLAS J
Officer
$1.48M
@ $216.40 · 2025-11-21
JASSY ANDREW R.
Chief Executive Officer
$4.31M
@ $216.94 · 2025-11-21
REYNOLDS SHELLEY L
Officer
$583,222
@ $216.41 · 2025-11-21
HUTTENLOCHER DANIEL P
Director
$280,317
@ $226.61 · 2025-11-20
HERRINGTON DOUGLAS J
Officer
$1.11M
@ $232.71 · 2025-11-17
ALEXANDER KEITH BRIAN
Director
$209,700
@ $233.00 · 2025-11-17
HERRINGTON DOUGLAS J
Officer
$6.14M
@ $250.58 · 2025-11-03
RUBINSTEIN JONATHAN J
Director
$2.04M
@ $250.03 · 2025-10-31
HERRINGTON DOUGLAS J
Officer
$542,750
@ $217.10 · 2025-10-01
HERRINGTON DOUGLAS J
Officer
$558,725
@ $223.49 · 2025-09-02
ZAPOLSKY DAVID A.
Officer
$4.60M
@ $222.34 · 2025-08-22
GARMAN MATTHEW S
Officer
$3.94M
@ $221.57 · 2025-08-21
HERRINGTON DOUGLAS J
Officer
$1.51M
@ $221.62 · 2025-08-21
OLSAVSKY BRIAN T.
Chief Financial Officer
$3.95M
@ $222.74 · 2025-08-21
JASSY ANDREW R.
Chief Executive Officer
$4.40M
@ $221.58 · 2025-08-21
REYNOLDS SHELLEY L
Officer
$601,755
@ $221.64 · 2025-08-21
HERRINGTON DOUGLAS J
Officer
$1.11M
@ $232.32 · 2025-08-15
HERRINGTON DOUGLAS J
Officer
$542,500
@ $217.00 · 2025-08-01
BEZOS JEFFREY P
Officer and Director
$954.28M
@ $229.72 · 2025-07-24
BEZOS JEFFREY P
Officer and Director
$1.51B
@ $228.34 · 2025-07-22
BEZOS JEFFREY P
Officer and Director
$166.45M
@ $227.02 · 2025-07-15
BEZOS JEFFREY P
Officer and Director
$1.51B
@ $225.21 · 2025-07-14
BEZOS JEFFREY P
Officer and Director
$108.68M
@ $223.99 · 2025-07-09
BEZOS JEFFREY P
Officer and Director
$665.86M
@ $223.86 · 2025-07-07
HERRINGTON DOUGLAS J
Officer
$550,144
@ $220.06 · 2025-07-01
BEZOS JEFFREY P
Officer and Director
$736.68M
@ $221.56 · 2025-06-30
HERRINGTON DOUGLAS J
Officer
$512,450
@ $204.98 · 2025-06-02
ZAPOLSKY DAVID A.
Officer
$4.18M
@ $202.00 · 2025-05-22
GARMAN MATTHEW S
Chief Executive Officer
$4.21M
@ $201.30 · 2025-05-21
HERRINGTON DOUGLAS J
Chief Executive Officer
$1.37M
@ $200.77 · 2025-05-21
OLSAVSKY BRIAN T.
Chief Financial Officer
$3.58M
@ $201.57 · 2025-05-21
JASSY ANDREW R.
Chief Executive Officer
$4.00M
@ $201.30 · 2025-05-21
REYNOLDS SHELLEY L
Officer
$541,129
@ $200.79 · 2025-05-21
HERRINGTON DOUGLAS J
Chief Executive Officer
$980,971
@ $205.05 · 2025-05-15
ALEXANDER KEITH BRIAN
Director
$210,680
@ $210.68 · 2025-05-12
HERRINGTON DOUGLAS J
Officer
$476,675
@ $190.67 · 2025-05-01
HERRINGTON DOUGLAS J
Officer
$469,975
@ $187.99 · 2025-04-01
HERRINGTON DOUGLAS J
Chief Executive Officer
$532,925
@ $213.17 · 2025-03-03
ZAPOLSKY DAVID A.
Officer
$5.47M
@ $218.25 · 2025-02-24
GARMAN MATTHEW S
Officer
$3.36M
@ $220.69 · 2025-02-21
HERRINGTON DOUGLAS J
Officer
$1.36M
@ $222.47 · 2025-02-21
OLSAVSKY BRIAN T.
Chief Financial Officer
$3.26M
@ $223.14 · 2025-02-21
JASSY ANDREW R.
Chief Executive Officer
$4.59M
@ $220.65 · 2025-02-21
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
STX
28
Sells (3M)
70
Sells (12M)
Total value (12M): $532.11M
LEE JAMES CI
Officer
$351,411
@ $642.43 · 2026-10-23
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$8.21M
@ $877.91 · 2026-09-21
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$11.94M
@ $772.18 · 2026-09-15
MOSLEY WILLIAM D
Chief Executive Officer
$75.58M
@ $772.15 · 2026-09-15
ROMANO GIANLUCA
Chief Financial Officer
$38.60M
@ $772.17 · 2026-09-15
TEH BAN-SENG
Officer
$41.24M
@ $782.08 · 2026-09-15
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$384,952
@ $782.42 · 2026-09-14
MOSLEY WILLIAM D
Chief Executive Officer
$1.46M
@ $781.54 · 2026-09-14
ROMANO GIANLUCA
Chief Financial Officer
$4.68M
@ $841.95 · 2026-09-14
TEH BAN-SENG
Officer
$770,431
@ $779.00 · 2026-09-14
ROMANO GIANLUCA
Chief Financial Officer
$38.10M
@ $830.01 · 2026-09-11
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$493,355
@ $862.51 · 2026-09-10
MOSLEY WILLIAM D
Chief Executive Officer
$2.46M
@ $862.21 · 2026-09-10
ROMANO GIANLUCA
Chief Financial Officer
$1.16M
@ $862.13 · 2026-09-10
TEH BAN-SENG
Officer
$570,240
@ $860.09 · 2026-09-10
CONYERS YOLANDA LEE
Director
$611,332
@ $815.11 · 2026-09-01
MOSLEY WILLIAM D
Chief Executive Officer
$24.49M
@ $816.28 · 2026-09-01
LEE JAMES CI
Officer
$7.16M
@ $794.84 · 2026-08-24
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$3.42M
@ $847.67 · 2026-08-21
MOSLEY WILLIAM D
Chief Executive Officer
$15.41M
@ $849.38 · 2026-08-21
ROMANO GIANLUCA
Chief Financial Officer
$7.71M
@ $849.38 · 2026-08-21
LEE JAMES CI
Officer
$3.35M
@ $849.52 · 2026-08-21
TEH BAN-SENG
Officer
$8.41M
@ $852.97 · 2026-08-21
TEH BAN-SENG
Officer
$5.10M
@ $842.97 · 2026-08-20
TEH BAN-SENG
Officer
$6.78M
@ $920.80 · 2026-08-13
ROMANO GIANLUCA
Chief Financial Officer
$743,706
@ $845.12 · 2026-08-07
ROMANO GIANLUCA
Chief Financial Officer
$5.66M
@ $781.64 · 2026-08-07
ROMANO GIANLUCA
Chief Financial Officer
$11.43M
@ $811.25 · 2026-08-07
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$137,384
@ $817.76 · 2026-08-03
MOSLEY WILLIAM D
Chief Executive Officer
$10.38M
@ $803.47 · 2026-08-03
MOSLEY WILLIAM D
Chief Executive Officer
$14.13M
@ $827.30 · 2026-08-03
LEE JAMES CI
Officer
$608,950
@ $877.45 · 2026-07-30
LEE JAMES CI
Officer
$490,741
@ $905.43 · 2026-07-23
MOSLEY WILLIAM D
Chief Executive Officer
$18.81M
@ $910.48 · 2026-07-01
MOSLEY WILLIAM D
Chief Executive Officer
$8.64M
@ $924.42 · 2026-07-01
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$1.20M
@ $880.19 · 2026-06-12
MOSLEY WILLIAM D
Chief Executive Officer
$1.56M
@ $880.31 · 2026-06-12
ROMANO GIANLUCA
Chief Financial Officer
$795,029
@ $880.43 · 2026-06-12
TEH BAN-SENG
Officer
$870,508
@ $880.19 · 2026-06-12
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$471,426
@ $822.73 · 2026-06-10
MOSLEY WILLIAM D
Chief Executive Officer
$2.35M
@ $821.96 · 2026-06-10
ROMANO GIANLUCA
Chief Financial Officer
$1.11M
@ $822.06 · 2026-06-10
TEH BAN-SENG
Officer
$544,893
@ $821.86 · 2026-06-10
ARUMUGAVELU SHANKAR
Director
$927,680
@ $927.68 · 2026-06-04
BHATT PRATIK
Director
$929,880
@ $929.88 · 2026-06-02
CONYERS YOLANDA LEE
Director
$663,998
@ $885.33 · 2026-06-01
MOSLEY WILLIAM D
Chief Executive Officer
$14.60M
@ $900.21 · 2026-06-01
MOSLEY WILLIAM D
Chief Executive Officer
$12.75M
@ $924.99 · 2026-06-01
MOSLEY WILLIAM D
Chief Executive Officer
$22.54M
@ $751.29 · 2026-05-20
TEH BAN-SENG
Officer
$12.69M
@ $815.42 · 2026-05-14
ROMANO GIANLUCA
Chief Financial Officer
$1.46M
@ $770.00 · 2026-05-07
ROMANO GIANLUCA
Chief Financial Officer
$17.41M
@ $774.22 · 2026-05-06
TILENIUS STEPHANIE SCHEAR
Director
$1.21M
@ $766.61 · 2026-05-05
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$4.15M
@ $738.37 · 2026-05-04
LEE JAMES CI
Officer
$516,595
@ $741.17 · 2026-05-04
MOSLEY WILLIAM D
Chief Executive Officer
$8.41M
@ $420.73 · 2026-04-01
MOSLEY WILLIAM D
Chief Executive Officer
$10.00M
@ $406.77 · 2026-03-19
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$42,273
@ $377.44 · 2026-03-13
CONYERS YOLANDA LEE
Director
$295,192
@ $393.59 · 2026-03-02
MOSLEY WILLIAM D
Chief Executive Officer
$7.70M
@ $384.76 · 2026-03-02
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$98,400
@ $410.00 · 2026-02-24
CHONG KIAN FATT
Officer
$2.43M
@ $416.48 · 2026-02-23
MOSLEY WILLIAM D
Chief Executive Officer
$8.59M
@ $429.27 · 2026-02-02
GELDMACHER JAY L
Director
$414,423
@ $448.02 · 2026-01-30
TEH BAN-SENG
Officer
$8.93M
@ $442.29 · 2026-01-29
LEE JAMES CI
Officer
$234,776
@ $348.85 · 2026-01-26
TEH BAN-SENG
Officer
$422,626
@ $299.31 · 2026-01-12
MOSLEY WILLIAM D
Chief Executive Officer
$5.71M
@ $285.56 · 2026-01-02
MORRIS JOHN CHRISTOPHER
Chief Technology Officer
$32,984
@ $291.89 · 2025-12-15
TEH BAN-SENG
Officer
$594,759
@ $295.90 · 2025-12-11
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

Learn more →
AMZN
FearGreed
😐Neutral(44/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
STX
FearGreed
😨Fear(35/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

Learn more →
AMZN
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (44)
STX
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (35)
View AMZN Full AnalysisView STX Full Analysis

Frequently Asked Questions: AMZN vs STX

Is Amazon.com, Inc. or Seagate Technology Holdings plc more undervalued in 2026?▼

Based on our discounted cash flow model, STX trades at a 38.5% margin of safety (intrinsic value $1047 vs. price $645), compared to AMZN's -152.0% margin of safety (intrinsic $95 vs. $240).

Which stock has a wider economic moat, Amazon.com, Inc. or Seagate Technology Holdings plc?▼

AMZN scores 51/100 (Narrow moat), while STX scores 41/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Which company has better free cash flow, Amazon.com, Inc. or Seagate Technology Holdings plc?▼

Seagate Technology Holdings plc (STX) generates a 2.1% free cash flow yield, compared to Amazon.com, Inc.'s -0.4%. A higher FCF yield means the business converts more of its market value into cash that can be returned to shareholders or reinvested.

Which stock has higher return on invested capital, Amazon.com, Inc. or Seagate Technology Holdings plc?▼

STX earns 86.9% ROIC versus AMZN's 9.9%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

AMZN vs STX: Which Is the Better Buy in 2026? | SafetyMargin.io