Compare Stocks › ADI vs NOW

Analog Devices, Inc. (ADI) vs ServiceNow, Inc. (NOW): Which Is the Better Buy in 2026?

As of 2026-11-01, ADI is undervalued at $417, with a DCF intrinsic value of $557 and a margin of safety of 25%. NOW is overvalued at $105, with an intrinsic value of $76 and a margin of safety of -38%. Of the two, ADI has the wider margin of safety.

ADI
Analog Devices, Inc.
$417.11
VS
NOW
ServiceNow, Inc.
$105.12

Rewards

ADI
  • ★Gross margin of 65.8% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • ★PEG ratio of 0.62 suggests the stock is undervalued relative to its growth rate — paying less than 1x for each unit of earnings growth.
  • ★Altman Z-Score of 6.46 indicates very low bankruptcy risk — the company is firmly in the safe zone.
NOW
  • ★Gross margin of 73.1% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • ★Free cash flow has grown at a 27.8% CAGR over the past 4 years, demonstrating strong earnings power growth.
  • ★Each dollar of retained earnings has created $3.22 of earning power — management is an exceptional capital allocator.

Risks

ADI
  • ⚠FCF yield of 2.1% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • ⚠13 insider sales totaling $15.8M with no purchases in the past 3 months — insiders are reducing their exposure.
NOW
  • ⚠Despite buyback spending, shares outstanding increased in 3 out of 3 years — stock-based compensation is offsetting repurchases.
  • ⚠FCF yield of 5.3% suggests reasonable valuation assuming continued moderate growth.

Key Valuation Metrics

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ADI
NOW
Valuation
$4.15B
Free Cash Flow
$5.75B
2.05%
FCF Yield
5.27%
49.54
Trailing P/E
75.63
25.28
Forward P/E
21.89
Quality & Moat
10.14%
ROIC
9.85%
12.23%
ROE
11.85%
65.80%
Gross Margin
73.08%
0.62
PEG Ratio
0.76
Balance Sheet Safety
0.20
Net Debt / Equity
0.29
N/A
Interest Coverage
N/A
0.99
Net Debt / EBITDA
1.18
1.05%
Dividend Yield
0.00%
ADI: 5Ties: 3NOW: 4
ADINOW

Historical Fundamentals

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ADI

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

NOW

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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ADI
$27.09
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$1.82B
Δ Market Cap
+$49.25B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
NOW
$16.65
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$4.90B
Δ Market Cap
+$81.66B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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ADI
18.8% Margin of Safety
Price is 18.8% below estimated fair value
Current Price: $417.11
Fair Value: $513.81
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
NOW
38.4% Overvalued
Price is 38.4% above estimated fair value
Current Price: $105.12
Fair Value: $75.94
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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ADI

What growth rate is the market pricing in at $417?

+21.8%
Market-Implied Owner Earnings Growth
Standard FCF implies +20.3%

The market implies +21.8% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +20.3%, reflecting heavy growth investment.

NOW

What growth rate is the market pricing in at $105?

+23.8%
Market-Implied Owner Earnings Growth
Standard FCF implies +7.4%

The market implies +23.8% Owner Earnings growth, below historical trends — potential opportunity.

Standard FCF implies a more demanding +7.4%, reflecting heavy growth investment expected to generate future returns.

Economic Moat Score

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ADI
36/100
No Moat
70+ Wide · 40-69 Narrow · <40 None

No durable moat detected, though reinvestment efficiency shows some competitive positioning. The business lacks consistent evidence of sustainable advantages.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
NOW
61/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with revenue predictability as the key competitive advantage. Improving roic consistency would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

Forensic Accounting

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ADI
-2.75
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
NOW
-2.87
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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ADI
Insiders 0.2%Institutions 94.0%Retail & Other 5.8%
No. of Institutional Holders3,022
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
NOW
Insiders 0.2%Institutions 84.7%Retail & Other 15.1%
No. of Institutional Holders3,205
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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ADI
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
NOW
0
Buys (3M)
1
Buys (12M)
Total value (12M): $3.00M
MCDERMOTT WILLIAM R
Chief Executive Officer
$3.00M
@ $104.60 · 2026-02-27
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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ADI
13
Sells (3M)
40
Sells (12M)
Total value (12M): $101.00M
PUCCIO RICHARD C. JR.
Chief Financial Officer
$584,190
@ $389.46 · 2026-10-20
STATA RAYMOND S
Director
$1.17M
@ $413.71 · 2026-10-07
PUCCIO RICHARD C. JR.
Chief Financial Officer
$631,620
@ $421.08 · 2026-10-06
NAKAMURA KATSUFUMI
Officer
$498,029
@ $415.02 · 2026-10-02
JAIN VIVEK
Chief Operating Officer
$833,962
@ $416.98 · 2026-10-02
ROCHE VINCENT T
Chief Executive Officer
$3.97M
@ $396.94 · 2026-10-01
PUCCIO RICHARD C. JR.
Chief Financial Officer
$573,285
@ $382.19 · 2026-09-22
STATA RAYMOND S
Director
$1.03M
@ $363.32 · 2026-09-09
PUCCIO RICHARD C. JR.
Chief Financial Officer
$545,475
@ $363.65 · 2026-09-08
ROCHE VINCENT T
Chief Executive Officer
$3.56M
@ $356.33 · 2026-09-01
GOLZ KAREN M.
Director
$374,500
@ $374.50 · 2026-08-27
PUCCIO RICHARD C. JR.
Chief Financial Officer
$1.00M
@ $374.56 · 2026-08-26
STATA RAYMOND S
Director
$1.07M
@ $377.97 · 2026-08-05
ROCHE VINCENT T
Chief Executive Officer
$3.63M
@ $363.00 · 2026-08-03
GOLZ KAREN M.
Director
$389,830
@ $389.83 · 2026-07-13
ROCHE VINCENT T
Chief Executive Officer
$3.90M
@ $389.75 · 2026-07-01
GOLZ KAREN M.
Director
$411,950
@ $411.95 · 2026-06-12
STATA RAYMOND S
Director
$573,982
@ $400.83 · 2026-06-09
COTTER MARTIN
Officer
$7.35M
@ $418.00 · 2026-06-02
ROCHE VINCENT T
Chief Executive Officer
$4.04M
@ $404.25 · 2026-06-01
ROCHE VINCENT T
Chief Executive Officer
$24.36M
@ $405.97 · 2026-05-26
ROCHE VINCENT T
Chief Executive Officer
$3.98M
@ $397.91 · 2026-05-01
ROCHE VINCENT T
Chief Executive Officer
$3.18M
@ $318.14 · 2026-04-01
STATA RAYMOND S
Director
$2.00M
@ $319.40 · 2026-03-11
ROCHE VINCENT T
Chief Executive Officer
$3.50M
@ $350.00 · 2026-03-02
SONDEL MICHAEL
Officer
$1.52M
@ $361.11 · 2026-02-25
STATA RAYMOND S
Director
$2.00M
@ $319.39 · 2026-02-05
ROCHE VINCENT T
Chief Executive Officer
$3.07M
@ $306.92 · 2026-02-02
STATA RAYMOND S
Director
$1.85M
@ $296.44 · 2026-01-14
NAKAMURA KATSUFUMI
Officer
$150,732
@ $301.46 · 2026-01-09
NAKAMURA KATSUFUMI
Officer
$144,582
@ $289.16 · 2026-01-07
COTTER MARTIN
Officer
$2.78M
@ $278.44 · 2026-01-05
ROCHE VINCENT T
Chief Executive Officer
$2.75M
@ $275.07 · 2026-01-02
COTTER MARTIN
Officer
$1.36M
@ $271.19 · 2025-12-17
STATA RAYMOND S
Director
$1.73M
@ $276.45 · 2025-12-17
ROCHE VINCENT T
Chief Executive Officer
$2.82M
@ $282.42 · 2025-12-12
SONDEL MICHAEL
Officer
$2.28M
@ $279.50 · 2025-12-10
JAIN VIVEK
Officer
$1.57M
@ $265.88 · 2025-12-01
STATA RAYMOND S
Director
$1.46M
@ $232.86 · 2025-11-05
ROCHE VINCENT T
Chief Executive Officer
$2.35M
@ $234.95 · 2025-11-03
FRANK EDWARD H
Director
$242,740
@ $242.74 · 2025-10-06
STATA RAYMOND S
Director
$1.51M
@ $241.64 · 2025-10-02
ROCHE VINCENT T
Chief Executive Officer
$2.44M
@ $243.71 · 2025-10-01
STATA RAYMOND S
Director
$1.55M
@ $248.27 · 2025-09-18
COTTER MARTIN
Officer
$3.08M
@ $246.25 · 2025-09-05
ROCHE VINCENT T
Chief Executive Officer
$2.46M
@ $246.50 · 2025-09-02
NAKAMURA KATSUFUMI
Officer
$617,595
@ $248.03 · 2025-08-21
STATA RAYMOND S
Director
$1.38M
@ $220.64 · 2025-08-06
STATA RAYMOND S
Director
$1.50M
@ $240.13 · 2025-07-17
STATA RAYMOND S
Director
$1.45M
@ $232.57 · 2025-06-12
STATA RAYMOND S
Director
$1.23M
@ $196.86 · 2025-05-07
ROCHE VINCENT T
Chief Executive Officer
$1.97M
@ $196.84 · 2025-05-01
STATA RAYMOND S
Director
$1.11M
@ $177.49 · 2025-04-16
ROCHE VINCENT T
Chief Executive Officer
$2.00M
@ $200.26 · 2025-04-01
JAIN VIVEK
Officer
$2.66M
@ $210.00 · 2025-03-24
PUCCIO RICHARD C. JR.
Chief Financial Officer
$836,760
@ $209.19 · 2025-03-19
ROCHE VINCENT T
Chief Executive Officer
$2.09M
@ $209.12 · 2025-03-12
ROCHE VINCENT T
Chief Executive Officer
$2.10M
@ $210.44 · 2025-03-11
STATA RAYMOND S
Director
$469,920
@ $224.52 · 2025-03-05
JOHNSON MERCEDES
Director
$1.36M
@ $227.12 · 2025-03-05
ROCHE VINCENT T
Chief Executive Officer
$2.33M
@ $232.62 · 2025-03-03
ROCHE VINCENT T
Chief Executive Officer
$2.35M
@ $234.82 · 2025-02-26
ROCHE VINCENT T
Chief Executive Officer
$2.15M
@ $215.49 · 2025-01-02
ROCHE VINCENT T
Chief Executive Officer
$2.16M
@ $215.83 · 2024-12-11
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
NOW
4
Sells (3M)
27
Sells (12M)
Total value (12M): $9.26M
FIPPS PAUL G.
Officer
$300,777
@ $147.87 · 2026-08-31
CANNEY JACQUELINE P
Officer
$1.08M
@ $138.00 · 2026-08-28
CHAMBERLAIN PAUL EDWARD
Director
$365,851
@ $135.50 · 2026-08-27
CHAMBERLAIN PAUL EDWARD
Director
$188,400
@ $125.60 · 2026-08-13
BRIGGS TERESA
Director
$173,376
@ $108.70 · 2026-05-28
FIPPS PAUL G.
Officer
$103,238
@ $98.51 · 2026-05-18
SANDS ANITA M
Director
$1.48M
@ $90.14 · 2026-05-14
CHAMBERLAIN PAUL EDWARD
Director
$130,845
@ $87.23 · 2026-05-14
FIPPS PAUL G.
Officer
$13,661
@ $90.47 · 2026-05-08
CANNEY JACQUELINE P
Officer
$799,868
@ $89.60 · 2026-04-24
FIPPS PAUL G.
Officer
$376,142
@ $101.77 · 2026-02-23
FIPPS PAUL G.
Officer
$1.02M
@ $105.93 · 2026-02-18
MCBRIDE KEVIN THOMAS
Officer
$147,994
@ $105.71 · 2026-02-13
CHAMBERLAIN PAUL EDWARD
Director
$151,755
@ $101.17 · 2026-02-12
MASTANTUONO GINA
President
$352,750
@ $850.00 · 2025-12-05
MASTANTUONO GINA
President
$336,936
@ $808.00 · 2025-11-28
CHAMBERLAIN PAUL EDWARD
Director
$242,400
@ $808.00 · 2025-11-28
JACKSON LAWRENCE
Director
$214,708
@ $810.22 · 2025-11-28
TZITZON NICHOLAS
Officer
$431,736
@ $827.08 · 2025-11-18
CANNEY JACQUELINE P
Officer
$200,549
@ $839.12 · 2025-11-18
ELMER RUSSELL S.
General Counsel
$160,155
@ $838.51 · 2025-11-18
FIPPS PAUL G.
Officer
$249,353
@ $817.55 · 2025-11-18
MCBRIDE KEVIN THOMAS
Officer
$235,894
@ $842.48 · 2025-11-14
CANNEY JACQUELINE P
Officer
$56,257
@ $852.38 · 2025-11-13
ELMER RUSSELL S.
General Counsel
$52,848
@ $852.39 · 2025-11-13
CANNEY JACQUELINE P
Officer
$222,012
@ $863.86 · 2025-11-10
ELMER RUSSELL S.
General Counsel
$164,997
@ $863.86 · 2025-11-10
SANDS ANITA M
Director
$1.00M
@ $915.11 · 2025-08-29
MCDERMOTT WILLIAM R
Chief Executive Officer
$5.34M
@ $916.63 · 2025-08-28
ELMER RUSSELL S.
General Counsel
$1.50M
@ $884.26 · 2025-08-20
FIPPS PAUL G.
Officer
$1.30M
@ $895.32 · 2025-08-20
MCDERMOTT WILLIAM R
Chief Executive Officer
$1.43M
@ $900.00 · 2025-08-19
TZITZON NICHOLAS
Officer
$1.49M
@ $866.45 · 2025-08-18
MASTANTUONO GINA
President
$1.53M
@ $866.45 · 2025-08-18
CANNEY JACQUELINE P
Officer
$1.35M
@ $866.45 · 2025-08-18
MCBRIDE KEVIN THOMAS
Officer
$238,496
@ $851.77 · 2025-08-15
CHAMBERLAIN PAUL EDWARD
Director
$258,000
@ $860.00 · 2025-08-14
MASTANTUONO GINA
President
$72,288
@ $860.57 · 2025-08-13
CANNEY JACQUELINE P
Officer
$57,658
@ $860.57 · 2025-08-13
MASTANTUONO GINA
President
$256,490
@ $878.39 · 2025-08-08
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

Learn more →
ADI
FearGreed
😏Greed(62/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
NOW
FearGreed
😨Fear(25/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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ADI
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (62)
NOW
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (25)
View ADI Full AnalysisView NOW Full Analysis

Frequently Asked Questions: ADI vs NOW

Is Analog Devices, Inc. or ServiceNow, Inc. more undervalued in 2026?▼

Based on our discounted cash flow model, ADI trades at a 25.1% margin of safety (intrinsic value $557 vs. price $417), compared to NOW's -38.4% margin of safety (intrinsic $76 vs. $105).

Which stock has a wider economic moat, Analog Devices, Inc. or ServiceNow, Inc.?▼

NOW scores 61/100 (Narrow moat), while ADI scores 36/100 (None moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Which company has better free cash flow, Analog Devices, Inc. or ServiceNow, Inc.?▼

ServiceNow, Inc. (NOW) generates a 5.3% free cash flow yield, compared to Analog Devices, Inc.'s 2.1%. A higher FCF yield means the business converts more of its market value into cash that can be returned to shareholders or reinvested.

Which stock has higher return on invested capital, Analog Devices, Inc. or ServiceNow, Inc.?▼

ADI earns 10.1% ROIC versus NOW's 9.9%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

ADI vs NOW: Which Is the Better Buy in 2026? | SafetyMargin.io