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Compare Stocks › ABBV vs ROL

AbbVie Inc. (ABBV) vs Rollins, Inc. (ROL): Which Is the Better Buy in 2026?

As of 2026-11-02, ABBV is overvalued at $295, with a DCF intrinsic value of $172 and a margin of safety of -71%. ROL is overvalued at $35, with an intrinsic value of $27 and a margin of safety of -31%. Of the two, ROL has the wider margin of safety.

ABBV
AbbVie Inc.
$294.89
VS
ROL
Rollins, Inc.
$34.66

Rewards

ABBV
  • ★AbbVie Inc. has maintained ROIC above 10% for 4 consecutive years, suggesting solid business economics.
  • ★Gross margin of 73.7% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • ★AbbVie Inc. scores 82/100 on the Economic Moat Score (Wide Moat), with reinvestment efficiency as the strongest competitive dimension.
ROL
  • ★Rollins, Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • ★Rollins, Inc. scores 98/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
  • ★Free cash flow has grown at a 14.3% CAGR over the past 4 years, demonstrating strong earnings power growth.

Risks

ABBV
  • ⚠Buybacks have been poorly timed — 3 out of 4 years involved repurchases at relatively expensive valuations.
  • ⚠Insiders have sold $8.2M worth of stock in the past 3 months — significant insider liquidation.
  • ⚠Free cash flow has declined at a 9.8% CAGR over the past 4 years — a concerning trend.
ROL
  • ⚠PEG ratio of 3.10 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
  • ⚠16 insider sales with no purchases over the past 12 months — a persistent pattern of insider selling.

Key Valuation Metrics

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ABBV
ROL
Valuation
N/A
Free Cash Flow
$555.14M
N/A
FCF Yield
3.33%
50.67
Trailing P/E
31.80
18.24
Forward P/E
28.07
Quality & Moat
29.08%
ROIC
25.74%
N/A
ROE
36.00%
73.72%
Gross Margin
52.14%
0.60
PEG Ratio
3.10
Balance Sheet Safety
N/A
Net Debt / Equity
0.72
N/A
Interest Coverage
N/A
2.03
Net Debt / EBITDA
1.15
2.35%
Dividend Yield
2.31%
ABBV: 4Ties: 2ROL: 2
ABBVROL

Historical Fundamentals

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ABBV

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

ROL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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ABBV
N/A
Net losses over 3 years — test not applicable
Company had negative cumulative retained earnings
Σ Retained
$-19.85B
Δ Market Cap
+$118.02B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
ROL
$20.24
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$537.8M
Δ Market Cap
+$10.89B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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ABBV
71.5% Overvalued
Price is 71.5% above estimated fair value
Current Price: $294.89
Fair Value: $172.00
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
ROL
30.8% Overvalued
Price is 30.8% above estimated fair value
Current Price: $34.66
Fair Value: $26.51
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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ABBV

Requires positive FCF to compute implied growth rate.

ROL

What growth rate is the market pricing in at $35?

+12.4%
Market-Implied Owner Earnings Growth
Standard FCF implies +14.0%

The market implies +12.4% Owner Earnings growth, roughly in line with history — reasonably priced.

Standard FCF implies +14.0%, reflecting ongoing growth investment.

Economic Moat Score

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ABBV
82/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. Reinvestment Efficiency is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
ROL
98/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. ROIC Consistency is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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ABBV
-2.86
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
ROL
-2.71
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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ABBV
Insiders 0.1%Institutions 77.4%Retail & Other 22.5%
No. of Institutional Holders5,303
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
ROL
Insiders 38.7%Institutions 61.5%
No. of Institutional Holders1,152
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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ABBV
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
ROL
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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ABBV
1
Sells (3M)
4
Sells (12M)
Total value (12M): $18.92M
DONOGHOE NICHOLAS
Officer
$8.18M
@ $250.00 · 2026-08-14
PURDUE DAVID RYAN
Officer
$1.22M
@ $233.56 · 2026-03-04
SIATIS PERRY C.
General Counsel
$4.38M
@ $234.39 · 2026-03-02
SIATIS PERRY C.
General Counsel
$5.15M
@ $230.00 · 2026-02-25
SALEKI-GERHARDT AZITA
Chief Operating Officer
$8.41M
@ $198.42 · 2025-08-12
DONOGHOE NICHOLAS
Officer
$2.64M
@ $198.51 · 2025-08-05
STEWART JEFFREY RYAN
Officer
$12.36M
@ $210.08 · 2025-03-31
REENTS SCOTT T.
Chief Financial Officer
$3.75M
@ $212.34 · 2025-03-14
GONZALEZ RICHARD A
Director
$20.26M
@ $205.45 · 2025-03-03
RICHMOND TIMOTHY J
Officer
$4.47M
@ $210.45 · 2025-03-03
SIATIS PERRY C.
General Counsel
$5.82M
@ $208.69 · 2025-03-03
RICHMOND TIMOTHY J
Officer
$6.07M
@ $202.90 · 2025-02-26
BUCKBEE KEVIN K
Officer
$3.85M
@ $203.41 · 2025-02-26
SIATIS PERRY C.
General Counsel
$1.14M
@ $197.90 · 2025-02-20
BUCKBEE KEVIN K
Officer
$310,032
@ $172.24 · 2024-12-16
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
ROL
0
Sells (3M)
16
Sells (12M)
Total value (12M): $1.10B
CHANDLER ELIZABETH B
General Counsel
$842,971
@ $59.36 · 2026-02-25
WILSON JOHN F
Officer and Director
$335,764
@ $62.83 · 2026-01-28
GAHLHOFF JERRY JR
Chief Executive Officer
$82,119
@ $62.83 · 2026-01-28
TESH THOMAS D
Officer
$20,294
@ $62.83 · 2026-01-28
ROLLINS GARY W
Officer, Director and Beneficial Owner
$650,605
@ $62.83 · 2026-01-28
CHANDLER ELIZABETH B
General Counsel
$83,501
@ $62.83 · 2026-01-28
WILSON JOHN F
Officer and Director
$476,854
@ $63.26 · 2026-01-26
GAHLHOFF JERRY JR
Chief Executive Officer
$285,303
@ $63.26 · 2026-01-26
TESH THOMAS D
Officer
$56,112
@ $63.26 · 2026-01-26
ROLLINS GARY W
Officer, Director and Beneficial Owner
$1.21M
@ $63.26 · 2026-01-26
CHANDLER ELIZABETH B
General Counsel
$136,072
@ $63.26 · 2026-01-26
TESH THOMAS D
Officer
$143,904
@ $60.06 · 2026-01-09
WILSON JOHN F
Officer and Director
$90,288
@ $59.40 · 2025-12-15
TESH THOMAS D
Officer
$143,113
@ $59.73 · 2025-12-12
TESH THOMAS D
Officer
$138,359
@ $57.77 · 2025-11-14
LOR INC
Beneficial Owner of more than 10% of a Class of Security
$1.10B
@ $56.93 · 2025-11-10
TESH THOMAS D
Officer
$57,130
@ $57.13 · 2025-08-20
WILSON JOHN F
Officer and Director
$1.74M
@ $58.04 · 2025-07-24
GAHLHOFF JERRY JR
Chief Executive Officer
$854,700
@ $56.98 · 2025-06-11
WILSON JOHN F
Officer and Director
$2.27M
@ $56.77 · 2025-05-29
TESH THOMAS D
Officer
$108,613
@ $56.54 · 2025-05-09
TESH THOMAS D
Officer
$99,469
@ $51.78 · 2025-03-10
HORNFECK TRACI
Officer
$171,194
@ $53.10 · 2025-03-04
CHANDLER ELIZABETH B
General Counsel
$675,218
@ $51.18 · 2025-02-21
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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ABBV
FearGreed
😏Greed(72/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
ROL
FearGreed
😨Fear(36/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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ABBV
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (72)
ROL
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (36)
View ABBV Full AnalysisView ROL Full Analysis

Frequently Asked Questions: ABBV vs ROL

Is AbbVie Inc. or Rollins, Inc. more undervalued in 2026?▼

Based on our discounted cash flow model, ROL trades at a -30.8% margin of safety (intrinsic value $27 vs. price $35), compared to ABBV's -71.5% margin of safety (intrinsic $172 vs. $295).

Which stock has a wider economic moat, AbbVie Inc. or Rollins, Inc.?▼

ROL scores 98/100 (Wide moat), while ABBV scores 82/100 (Wide moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is AbbVie Inc. in financial distress?▼

ABBV's Altman Z-Score of 2.4 places it in the Grey zone, signaling elevated bankruptcy risk. ROL scores 12.0 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, AbbVie Inc. or Rollins, Inc.?▼

ABBV earns 29.1% ROIC versus ROL's 25.7%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Which dividend is safer, AbbVie Inc.'s or Rollins, Inc.'s?▼

ROL's dividend earns a safety score of 84/100 (Very Safe), compared to ABBV's 39/100 (Unsafe). ROL has raised its dividend for 3 consecutive years.

ABBV vs ROL: Which Is the Better Buy in 2026? | SafetyMargin.io