Compare Stocks › AAPL vs USB

Apple Inc. (AAPL) vs U.S. Bancorp (USB): Which Is the Better Buy in 2026?

As of 2026-11-01, AAPL is overvalued at $345, with a DCF intrinsic value of $166 and a margin of safety of -107%. USB is undervalued at $59, with an intrinsic value of $103 and a margin of safety of 42%. Of the two, USB has the wider margin of safety.

AAPL
Apple Inc.
$344.63
VS
USB
U.S. Bancorp
$59.45

Rewards

AAPL
  • ★Apple Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • ★Apple Inc. scores 96/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
  • ★Return on equity has consistently exceeded 20% over 4 years, indicating efficient use of shareholder capital.
USB
  • ★Each dollar of retained earnings has created $2.15 of earning power — management is an exceptional capital allocator.

Risks

AAPL
  • ⚠FCF yield of 2.1% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • ⚠PEG ratio of 2.76 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
  • ⚠15 insider sales totaling $94.6M with no purchases in the past 3 months — insiders are reducing their exposure.
USB
  • ⚠Gross margin of 0.0% is low, suggesting a competitive or commodity-like market with limited pricing power.
  • ⚠Altman Z-Score of 0.28 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.
  • ⚠Free cash flow has declined at a 27.7% CAGR over the past 4 years — a concerning trend.

Key Valuation Metrics

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AAPL
USB
Valuation
$107.72B
Free Cash Flow
N/A
2.14%
FCF Yield
N/A
39.52
Trailing P/E
11.57
36.07
Forward P/E
10.15
Quality & Moat
62.71%
ROIC
12.11%
148.75%
ROE
12.84%
48.65%
Gross Margin
0.00%
2.76
PEG Ratio
1.44
Balance Sheet Safety
0.20
Net Debt / Equity
N/A
N/A
Interest Coverage
N/A
0.13
Net Debt / EBITDA
N/A
0.31%
Dividend Yield
3.63%
AAPL: 3Ties: 1USB: 4
AAPLUSB

Historical Fundamentals

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AAPL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

USB

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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AAPL
$7.57
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$257.06B
Δ Market Cap
+$1.94T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
USB
$1.80
created per $1 retained over 3 years
Value Creator
Σ Retained
$9.04B
Δ Market Cap
+$16.23B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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AAPL
107.0% Overvalued
Price is 107.0% above estimated fair value
Current Price: $344.63
Fair Value: $166.47
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
USB
42.2% Margin of Safety
Price is 42.2% below estimated fair value
Current Price: $59.45
Fair Value: $102.86
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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AAPL

What growth rate is the market pricing in at $345?

+18.8%
Market-Implied Owner Earnings Growth
Standard FCF implies +19.3%

The market implies +18.8% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +19.3%, reflecting heavy growth investment.

USB

Requires positive FCF to compute implied growth rate.

Economic Moat Score

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AAPL
96/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. ROIC Consistency is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
USB
60/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with revenue predictability as the key competitive advantage. Improving reinvestment efficiency would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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AAPL
-2.29
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
USB
-2.43
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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AAPL
Insiders 1.6%Institutions 66.4%Retail & Other 32.0%
No. of Institutional Holders7,724
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
USB
Insiders 0.1%Institutions 84.7%Retail & Other 15.2%
No. of Institutional Holders2,613
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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AAPL
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
USB
0
Buys (3M)
0
Buys (12M)
GILLANI ALEEM
Director
$186,600
@ $37.32 · 2025-04-21
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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AAPL
15
Sells (3M)
23
Sells (12M)
Total value (12M): $207.41M
NEWSTEAD JENNIFER
Officer
$814,748
@ $339.62 · 2026-10-20
PAREKH KEVAN
Chief Financial Officer
$480,315
@ $345.05 · 2026-10-16
BORDERS BEN
Officer
$442,108
@ $345.40 · 2026-10-16
NEWSTEAD JENNIFER
General Counsel
$796,492
@ $332.01 · 2026-10-06
COOK TIMOTHY D
Officer and Director
$63.85M
@ $332.96 · 2026-10-02
TERNUS JOHN
Chief Executive Officer
$8.46M
@ $332.94 · 2026-10-02
O'BRIEN DEIRDRE
Officer
$15.47M
@ $333.42 · 2026-10-02
NEWSTEAD JENNIFER
General Counsel
$806,496
@ $336.18 · 2026-09-29
NEWSTEAD JENNIFER
General Counsel
$815,804
@ $340.06 · 2026-09-22
NEWSTEAD JENNIFER
Officer
$474,813
@ $330.19 · 2026-09-15
NEWSTEAD JENNIFER
General Counsel
$456,177
@ $317.23 · 2026-09-08
NEWSTEAD JENNIFER
General Counsel
$456,177
@ $317.01 · 2026-09-01
NEWSTEAD JENNIFER
General Counsel
$447,457
@ $310.95 · 2026-08-25
NEWSTEAD JENNIFER
General Counsel
$442,478
@ $307.49 · 2026-08-18
NEWSTEAD JENNIFER
General Counsel
$442,852
@ $307.75 · 2026-08-11
BORDERS BEN
Officer
$34,236
@ $295.14 · 2026-06-16
LEVINSON ARTHUR D
Director
$15.55M
@ $311.02 · 2026-05-27
BORDERS BEN
Officer
$369,460
@ $290.00 · 2026-05-08
LEVINSON ARTHUR D
Director
$71.19M
@ $284.76 · 2026-05-06
PAREKH KEVAN
Chief Financial Officer
$421,850
@ $275.00 · 2026-04-23
COOK TIMOTHY D
Chief Executive Officer
$16.51M
@ $254.23 · 2026-04-02
O'BRIEN DEIRDRE
Officer
$7.66M
@ $255.35 · 2026-04-02
KONDO CHRISTOPHER
Officer
$1.02M
@ $271.23 · 2025-11-07
PAREKH KEVAN
Chief Financial Officer
$1.04M
@ $247.39 · 2025-10-16
COOK TIMOTHY D
Chief Executive Officer
$33.38M
@ $256.81 · 2025-10-02
O'BRIEN DEIRDRE
Officer
$11.07M
@ $257.39 · 2025-10-02
ADAMS KATHERINE L
General Counsel
$12.10M
@ $256.79 · 2025-10-02
LEVINSON ARTHUR D
Director
$20.89M
@ $232.07 · 2025-08-28
O'BRIEN DEIRDRE
Officer
$7.77M
@ $223.20 · 2025-08-08
KONDO CHRISTOPHER
Officer
$933,955
@ $208.19 · 2025-05-12
PAREKH KEVAN
Chief Financial Officer
$941,420
@ $206.00 · 2025-04-23
COOK TIMOTHY D
Chief Executive Officer
$24.18M
@ $223.65 · 2025-04-02
WILLIAMS JEFFREY E
Chief Operating Officer
$7.95M
@ $224.01 · 2025-04-02
ADAMS KATHERINE L
General Counsel
$8.68M
@ $223.67 · 2025-04-02
LEVINSON ARTHUR D
Director
$343,147
@ $226.35 · 2025-02-03
LEVINSON ARTHUR D
Director
$45.46M
@ $227.32 · 2024-11-19
KONDO CHRISTOPHER
Officer
$945,233
@ $228.87 · 2024-11-18
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
USB
1
Sells (3M)
7
Sells (12M)
Total value (12M): $12.64M
KEDIA GUNJAN
Chief Executive Officer
$1.70M
@ $62.37 · 2026-08-28
CHOSY JAMES L
General Counsel
$1.45M
@ $63.28 · 2026-07-23
PHILIPSON STEPHEN L.
Officer
$2.33M
@ $63.08 · 2026-07-20
DILIP VENKATACHARI
Chief Technology Officer
$1.92M
@ $55.52 · 2026-05-05
RICHARD JODI L
Officer
$2.28M
@ $57.00 · 2026-04-21
RUNKEL MARK G
Officer
$1.95M
@ $60.65 · 2026-02-06
BARCELOS ELCIO R.T.
Officer
$1.01M
@ $58.43 · 2026-02-03
CECERE ANDREW J
Director
$6.51M
@ $46.35 · 2025-10-20
CHOSY JAMES L
General Counsel
$1.26M
@ $46.86 · 2025-10-20
STARK LISA R
Officer
$923,400
@ $46.40 · 2025-07-21
BADRAN SOUHEIL
Chief Operating Officer
$1.10M
@ $46.34 · 2025-07-21
ROY ARIJIT
Officer
$97,701
@ $43.68 · 2025-03-07
RICHARD JODI L
Officer
$1.43M
@ $47.59 · 2025-02-06
CHOSY JAMES L
General Counsel
$1.02M
@ $47.65 · 2025-02-05
CECERE ANDREW J
Chief Executive Officer
$4.82M
@ $47.25 · 2025-02-04
DOLAN TERRANCE ROBERT
Officer
$3.11M
@ $46.96 · 2025-02-03
STARK LISA R
Officer
$151,144
@ $47.10 · 2025-02-03
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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AAPL
FearGreed
😏Greed(69/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
USB
FearGreed
😏Greed(63/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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AAPL
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (69)
USB
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (63)
View AAPL Full AnalysisView USB Full Analysis

Frequently Asked Questions: AAPL vs USB

Is Apple Inc. or U.S. Bancorp more undervalued in 2026?▼

Based on our discounted cash flow model, USB trades at a 42.2% margin of safety (intrinsic value $103 vs. price $59), compared to AAPL's -107.0% margin of safety (intrinsic $166 vs. $345).

Which stock has a wider economic moat, Apple Inc. or U.S. Bancorp?▼

AAPL scores 96/100 (Wide moat), while USB scores 60/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is U.S. Bancorp in financial distress?▼

USB's Altman Z-Score of 0.3 places it in the Distress zone, signaling elevated bankruptcy risk. AAPL scores 10.7 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, Apple Inc. or U.S. Bancorp?▼

AAPL earns 62.7% ROIC versus USB's 12.1%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Which dividend is safer, Apple Inc.'s or U.S. Bancorp's?▼

USB's dividend earns a safety score of 94/100 (Very Safe), compared to AAPL's 94/100 (Very Safe). USB has raised its dividend for 3 consecutive years.

AAPL vs USB: Which Is the Better Buy in 2026? | SafetyMargin.io