Compare Stocks › AAPL vs RJF

Apple Inc. (AAPL) vs Raymond James Financial, Inc. (RJF): Which Is the Better Buy in 2026?

As of 2026-11-01, AAPL is overvalued at $345, with a DCF intrinsic value of $166 and a margin of safety of -107%. RJF is overvalued at $157, with an intrinsic value of $52 and a margin of safety of -204%. Of the two, AAPL has the wider margin of safety.

AAPL
Apple Inc.
$344.63
VS
RJF
Raymond James Financial, Inc.
$157.22

Rewards

AAPL
  • ★Apple Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • ★Apple Inc. scores 96/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
  • ★Return on equity has consistently exceeded 20% over 4 years, indicating efficient use of shareholder capital.
RJF
  • ★Gross margin of 93.3% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • ★Raymond James Financial, Inc. scores 93/100 on the Economic Moat Score (Wide Moat), with revenue predictability as the strongest competitive dimension.
  • ★Share count has been reduced by 11% over the past 5 years through buybacks, increasing each share's claim on earnings.

Risks

AAPL
  • ⚠FCF yield of 2.1% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • ⚠PEG ratio of 2.76 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
  • ⚠15 insider sales totaling $94.6M with no purchases in the past 3 months — insiders are reducing their exposure.
RJF
  • ⚠Altman Z-Score of 0.62 places the company in the distress zone — financial patterns resemble those of companies that experienced bankruptcy.

Key Valuation Metrics

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AAPL
RJF
Valuation
$107.72B
Free Cash Flow
N/A
2.14%
FCF Yield
N/A
39.52
Trailing P/E
13.20
36.07
Forward P/E
9.60
Quality & Moat
62.71%
ROIC
13.83%
148.75%
ROE
18.73%
48.65%
Gross Margin
93.29%
2.76
PEG Ratio
0.77
Balance Sheet Safety
0.20
Net Debt / Equity
Net cash
N/A
Interest Coverage
N/A
0.13
Net Debt / EBITDA
N/A
0.31%
Dividend Yield
1.37%
AAPL: 2Ties: 1RJF: 6
AAPLRJF

Historical Fundamentals

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AAPL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

RJF

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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AAPL
$7.57
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$257.06B
Δ Market Cap
+$1.94T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
RJF
$1.84
created per $1 retained over 3 years
Value Creator
Σ Retained
$4.79B
Δ Market Cap
+$8.83B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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AAPL
107.0% Overvalued
Price is 107.0% above estimated fair value
Current Price: $344.63
Fair Value: $166.47
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
RJF
204.0% Overvalued
Price is 204.0% above estimated fair value
Current Price: $157.22
Fair Value: $51.72
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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AAPL

What growth rate is the market pricing in at $345?

+18.8%
Market-Implied Owner Earnings Growth
Standard FCF implies +19.3%

The market implies +18.8% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +19.3%, reflecting heavy growth investment.

RJF

Requires positive FCF to compute implied growth rate.

Economic Moat Score

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AAPL
96/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. ROIC Consistency is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
RJF
93/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat driven primarily by revenue predictability. Margin Stability is the area most vulnerable to competitive pressure.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 5 years of fundamental data.

Forensic Accounting

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AAPL
-2.29
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
RJF
-2.56
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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AAPL
Insiders 1.6%Institutions 66.4%Retail & Other 32.0%
No. of Institutional Holders7,724
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
RJF
Insiders 10.6%Institutions 81.6%Retail & Other 7.8%
No. of Institutional Holders1,271
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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AAPL
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
RJF
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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AAPL
15
Sells (3M)
23
Sells (12M)
Total value (12M): $207.41M
NEWSTEAD JENNIFER
Officer
$814,748
@ $339.62 · 2026-10-20
PAREKH KEVAN
Chief Financial Officer
$480,315
@ $345.05 · 2026-10-16
BORDERS BEN
Officer
$442,108
@ $345.40 · 2026-10-16
NEWSTEAD JENNIFER
General Counsel
$796,492
@ $332.01 · 2026-10-06
COOK TIMOTHY D
Officer and Director
$63.85M
@ $332.96 · 2026-10-02
TERNUS JOHN
Chief Executive Officer
$8.46M
@ $332.94 · 2026-10-02
O'BRIEN DEIRDRE
Officer
$15.47M
@ $333.42 · 2026-10-02
NEWSTEAD JENNIFER
General Counsel
$806,496
@ $336.18 · 2026-09-29
NEWSTEAD JENNIFER
General Counsel
$815,804
@ $340.06 · 2026-09-22
NEWSTEAD JENNIFER
Officer
$474,813
@ $330.19 · 2026-09-15
NEWSTEAD JENNIFER
General Counsel
$456,177
@ $317.23 · 2026-09-08
NEWSTEAD JENNIFER
General Counsel
$456,177
@ $317.01 · 2026-09-01
NEWSTEAD JENNIFER
General Counsel
$447,457
@ $310.95 · 2026-08-25
NEWSTEAD JENNIFER
General Counsel
$442,478
@ $307.49 · 2026-08-18
NEWSTEAD JENNIFER
General Counsel
$442,852
@ $307.75 · 2026-08-11
BORDERS BEN
Officer
$34,236
@ $295.14 · 2026-06-16
LEVINSON ARTHUR D
Director
$15.55M
@ $311.02 · 2026-05-27
BORDERS BEN
Officer
$369,460
@ $290.00 · 2026-05-08
LEVINSON ARTHUR D
Director
$71.19M
@ $284.76 · 2026-05-06
PAREKH KEVAN
Chief Financial Officer
$421,850
@ $275.00 · 2026-04-23
COOK TIMOTHY D
Chief Executive Officer
$16.51M
@ $254.23 · 2026-04-02
O'BRIEN DEIRDRE
Officer
$7.66M
@ $255.35 · 2026-04-02
KONDO CHRISTOPHER
Officer
$1.02M
@ $271.23 · 2025-11-07
PAREKH KEVAN
Chief Financial Officer
$1.04M
@ $247.39 · 2025-10-16
COOK TIMOTHY D
Chief Executive Officer
$33.38M
@ $256.81 · 2025-10-02
O'BRIEN DEIRDRE
Officer
$11.07M
@ $257.39 · 2025-10-02
ADAMS KATHERINE L
General Counsel
$12.10M
@ $256.79 · 2025-10-02
LEVINSON ARTHUR D
Director
$20.89M
@ $232.07 · 2025-08-28
O'BRIEN DEIRDRE
Officer
$7.77M
@ $223.20 · 2025-08-08
KONDO CHRISTOPHER
Officer
$933,955
@ $208.19 · 2025-05-12
PAREKH KEVAN
Chief Financial Officer
$941,420
@ $206.00 · 2025-04-23
COOK TIMOTHY D
Chief Executive Officer
$24.18M
@ $223.65 · 2025-04-02
WILLIAMS JEFFREY E
Chief Operating Officer
$7.95M
@ $224.01 · 2025-04-02
ADAMS KATHERINE L
General Counsel
$8.68M
@ $223.67 · 2025-04-02
LEVINSON ARTHUR D
Director
$343,147
@ $226.35 · 2025-02-03
LEVINSON ARTHUR D
Director
$45.46M
@ $227.32 · 2024-11-19
KONDO CHRISTOPHER
Officer
$945,233
@ $228.87 · 2024-11-18
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
RJF
1
Sells (3M)
6
Sells (12M)
Total value (12M): $30.39M
ALLAIRE BELLA LOYKHTER
Officer
$1.33M
@ $177.60 · 2026-08-28
ELWYN TASHTEGO S
Officer
$1.76M
@ $176.06 · 2026-07-28
RANEY STEVEN M
Officer
$998,033
@ $172.97 · 2026-07-27
ALLAIRE BELLA LOYKHTER
Officer
$4.21M
@ $142.34 · 2026-03-19
SANTELLI JONATHAN N
General Counsel
$767,079
@ $170.46 · 2026-02-04
REILLY PAUL C
Officer and Director
$21.32M
@ $163.15 · 2025-12-15
ALLAIRE BELLA LOYKHTER
Officer
$963,228
@ $146.61 · 2025-05-29
BUNN JAMES E.
Officer
$498,184
@ $136.49 · 2025-04-28
SANTELLI JONATHAN N
General Counsel
$699,932
@ $168.25 · 2025-01-31
ELWYN TASHTEGO S
Officer
$1.59M
@ $159.47 · 2024-12-13
SANTELLI JONATHAN N
General Counsel
$513,318
@ $165.59 · 2024-12-05
CARTER HORACE
Officer
$825,147
@ $165.03 · 2024-12-04
REID SHANNON B
Officer
$205,141
@ $165.30 · 2024-12-04
LARSON KATHERINE H.
Officer
$247,691
@ $166.01 · 2024-12-03
ALLAIRE BELLA LOYKHTER
Officer
$769,791
@ $166.59 · 2024-12-03
RANEY STEVEN M
Officer
$2.34M
@ $169.02 · 2024-12-02
REILLY PAUL C
Chief Executive Officer
$8.37M
@ $167.30 · 2024-12-02
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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AAPL
FearGreed
😏Greed(69/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
RJF
FearGreed
😐Neutral(51/100)

"Market is pricing this stock without strong emotion in either direction"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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AAPL
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (69)
RJF
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Neutral (51)
View AAPL Full AnalysisView RJF Full Analysis

Frequently Asked Questions: AAPL vs RJF

Is Apple Inc. or Raymond James Financial, Inc. more undervalued in 2026?▼

Based on our discounted cash flow model, AAPL trades at a -107.0% margin of safety (intrinsic value $166 vs. price $345), compared to RJF's -204.0% margin of safety (intrinsic $52 vs. $157).

Which stock has a wider economic moat, Apple Inc. or Raymond James Financial, Inc.?▼

AAPL scores 96/100 (Wide moat), while RJF scores 93/100 (Wide moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is Raymond James Financial, Inc. in financial distress?▼

RJF's Altman Z-Score of 0.6 places it in the Distress zone, signaling elevated bankruptcy risk. AAPL scores 10.7 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, Apple Inc. or Raymond James Financial, Inc.?▼

AAPL earns 62.7% ROIC versus RJF's 13.8%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.