Compare Stocks › AAPL vs HOOD

Apple Inc. (AAPL) vs Robinhood Markets, Inc. (HOOD): Which Is the Better Buy in 2026?

As of 2026-11-02, AAPL is overvalued at $345, with a DCF intrinsic value of $166 and a margin of safety of -107%. HOOD is undervalued at $85, with an intrinsic value of $164 and a margin of safety of 48%. Of the two, HOOD has the wider margin of safety.

AAPL
Apple Inc.
$344.63
VS
HOOD
Robinhood Markets, Inc.
$84.99

Rewards

AAPL
  • ★Apple Inc. has maintained ROIC above 15% for 4 consecutive years, indicating a durable competitive advantage.
  • ★Apple Inc. scores 96/100 on the Economic Moat Score (Wide Moat), with roic consistency as the strongest competitive dimension.
  • ★Return on equity has consistently exceeded 20% over 4 years, indicating efficient use of shareholder capital.
HOOD
  • ★Gross margin of 91.0% indicates strong pricing power — typical of businesses with significant intellectual property or brand strength.
  • ★Each dollar of retained earnings has created $11.86 of earning power — management is an exceptional capital allocator.

Risks

AAPL
  • ⚠FCF yield of 2.1% is below 3%, meaning the market is pricing in substantial future growth to justify the current price.
  • ⚠PEG ratio of 2.76 indicates the stock is expensive relative to its expected growth — the market may be pricing in more growth than analysts project.
  • ⚠15 insider sales totaling $94.6M with no purchases in the past 3 months — insiders are reducing their exposure.
HOOD
  • ⚠Despite buyback spending, shares outstanding increased in 2 out of 3 years — stock-based compensation is offsetting repurchases.
  • ⚠Beneish M-Score of -1.59 flags financial patterns consistent with potential earnings manipulation — warrants further investigation.
  • ⚠9 insider sales totaling $112.6M with no purchases in the past 3 months — insiders are reducing their exposure.

Key Valuation Metrics

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AAPL
HOOD
Valuation
$107.72B
Free Cash Flow
N/A
2.14%
FCF Yield
N/A
39.52
Trailing P/E
39.17
36.07
Forward P/E
25.09
Quality & Moat
62.71%
ROIC
5.92%
148.75%
ROE
21.45%
48.65%
Gross Margin
90.99%
2.76
PEG Ratio
1.38
Balance Sheet Safety
0.20
Net Debt / Equity
Net cash
N/A
Interest Coverage
N/A
0.13
Net Debt / EBITDA
N/A
0.31%
Dividend Yield
0.00%
AAPL: 3Ties: 2HOOD: 4
AAPLHOOD

Historical Fundamentals

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AAPL

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

HOOD

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

Price ÷ Earnings Per Share — how many years of current earnings you're paying for at today's price. Lower P/E may indicate undervaluation. The dashed forward point is the forward P/E — today's price ÷ analyst consensus EPS.

$1 Retained Earnings Test

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AAPL
$7.57
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$257.06B
Δ Market Cap
+$1.94T
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer
HOOD
$34.39
created per $1 retained over 3 years
Exceptional Value Creator
Σ Retained
$2.75B
Δ Market Cap
+$94.67B
Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Buffett's "$1 Test": For every $1 of earnings retained, has management created at least $1 of market value?
> $1 created per $1 retained = Value Creator · < $1 created = Value Destroyer

Discounted Cash Flow (DCF) Analysis

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AAPL
107.0% Overvalued
Price is 107.0% above estimated fair value
Current Price: $344.63
Fair Value: $166.47
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued
HOOD
48.2% Margin of Safety
Price is 48.2% below estimated fair value
Current Price: $84.99
Fair Value: $164.05
Strongly undervalued
Undervalued
Fairly valued
Overvalued
Strongly overvalued

Reverse DCF — Market-Implied Growth

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AAPL

What growth rate is the market pricing in at $345?

+18.8%
Market-Implied Owner Earnings Growth
Standard FCF implies +19.3%

The market implies +18.8% Owner Earnings growth, above historical trends.

Standard FCF implies a demanding +19.3%, reflecting heavy growth investment.

HOOD

Requires positive FCF to compute implied growth rate.

Economic Moat Score

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AAPL
96/100
Wide Moat
70+ Wide · 40-69 Narrow · <40 None

Wide moat with strength across all dimensions. ROIC Consistency is the standout factor.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.
HOOD
45/100
Narrow Moat
70+ Wide · 40-69 Narrow · <40 None

Narrow moat with reinvestment efficiency as the key competitive advantage. Improving roic consistency would strengthen the moat.

Composite score measuring competitive advantage durability across four dimensions: returns above cost of capital, pricing power stability, revenue predictability, and capital efficiency. Based on 4 years of fundamental data.

Forensic Accounting

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AAPL
-2.29
Unlikely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone

M-Score Trend

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.
HOOD
-1.59
Likely Manipulator
Above -1.78 = likely manipulator · -2.22 to -1.78 = grey zone
Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Beneish's 8-variable model estimates the probability of earnings manipulation. An M-Score above -1.78 signals elevated risk — companies in this range have historically been 3-5× more likely to be manipulating earnings. Scores between -2.22 and -1.78 fall in a grey zone warranting further investigation.

Ownership Breakdown

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AAPL
Insiders 1.6%Institutions 66.4%Retail & Other 32.0%
No. of Institutional Holders7,724
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.
HOOD
Insiders 1.0%Institutions 79.0%Retail & Other 20.0%
No. of Institutional Holders1,894
High insider ownership aligns management incentives with shareholders — a key signal in Buffett-style analysis. Institutional concentration can indicate smart-money conviction but also crowding risk.

High insider ownership aligns management incentives with shareholders. Institutional concentration can indicate smart-money conviction but also crowding risk.

Insider Buying Activity

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AAPL
0
Buys (3M)
0
Buys (12M)
No open market insider purchases found.
Open market purchases · includes direct & indirect ownership · excludes option exercises
HOOD
0
Buys (3M)
3
Buys (12M)
Total value (12M): $55.31M
MALKA MEYER
Director
$20.18M
@ $80.74 · 2026-06-05
MALKA MEYER
Director
$15.10M
@ $83.45 · 2026-06-03
MALKA MEYER
Director
$20.02M
@ $80.39 · 2026-05-28
Open market purchases · includes direct & indirect ownership · excludes option exercises

Open market purchases · includes direct & indirect ownership · excludes option exercises.

Insider Selling Activity

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AAPL
15
Sells (3M)
23
Sells (12M)
Total value (12M): $207.41M
NEWSTEAD JENNIFER
Officer
$814,748
@ $339.62 · 2026-10-20
PAREKH KEVAN
Chief Financial Officer
$480,315
@ $345.05 · 2026-10-16
BORDERS BEN
Officer
$442,108
@ $345.40 · 2026-10-16
NEWSTEAD JENNIFER
General Counsel
$796,492
@ $332.01 · 2026-10-06
COOK TIMOTHY D
Officer and Director
$63.85M
@ $332.96 · 2026-10-02
TERNUS JOHN
Chief Executive Officer
$8.46M
@ $332.94 · 2026-10-02
O'BRIEN DEIRDRE
Officer
$15.47M
@ $333.42 · 2026-10-02
NEWSTEAD JENNIFER
General Counsel
$806,496
@ $336.18 · 2026-09-29
NEWSTEAD JENNIFER
General Counsel
$815,804
@ $340.06 · 2026-09-22
NEWSTEAD JENNIFER
Officer
$474,813
@ $330.19 · 2026-09-15
NEWSTEAD JENNIFER
General Counsel
$456,177
@ $317.23 · 2026-09-08
NEWSTEAD JENNIFER
General Counsel
$456,177
@ $317.01 · 2026-09-01
NEWSTEAD JENNIFER
General Counsel
$447,457
@ $310.95 · 2026-08-25
NEWSTEAD JENNIFER
General Counsel
$442,478
@ $307.49 · 2026-08-18
NEWSTEAD JENNIFER
General Counsel
$442,852
@ $307.75 · 2026-08-11
BORDERS BEN
Officer
$34,236
@ $295.14 · 2026-06-16
LEVINSON ARTHUR D
Director
$15.55M
@ $311.02 · 2026-05-27
BORDERS BEN
Officer
$369,460
@ $290.00 · 2026-05-08
LEVINSON ARTHUR D
Director
$71.19M
@ $284.76 · 2026-05-06
PAREKH KEVAN
Chief Financial Officer
$421,850
@ $275.00 · 2026-04-23
COOK TIMOTHY D
Chief Executive Officer
$16.51M
@ $254.23 · 2026-04-02
O'BRIEN DEIRDRE
Officer
$7.66M
@ $255.35 · 2026-04-02
KONDO CHRISTOPHER
Officer
$1.02M
@ $271.23 · 2025-11-07
PAREKH KEVAN
Chief Financial Officer
$1.04M
@ $247.39 · 2025-10-16
COOK TIMOTHY D
Chief Executive Officer
$33.38M
@ $256.81 · 2025-10-02
O'BRIEN DEIRDRE
Officer
$11.07M
@ $257.39 · 2025-10-02
ADAMS KATHERINE L
General Counsel
$12.10M
@ $256.79 · 2025-10-02
LEVINSON ARTHUR D
Director
$20.89M
@ $232.07 · 2025-08-28
O'BRIEN DEIRDRE
Officer
$7.77M
@ $223.20 · 2025-08-08
KONDO CHRISTOPHER
Officer
$933,955
@ $208.19 · 2025-05-12
PAREKH KEVAN
Chief Financial Officer
$941,420
@ $206.00 · 2025-04-23
COOK TIMOTHY D
Chief Executive Officer
$24.18M
@ $223.65 · 2025-04-02
WILLIAMS JEFFREY E
Chief Operating Officer
$7.95M
@ $224.01 · 2025-04-02
ADAMS KATHERINE L
General Counsel
$8.68M
@ $223.67 · 2025-04-02
LEVINSON ARTHUR D
Director
$343,147
@ $226.35 · 2025-02-03
LEVINSON ARTHUR D
Director
$45.46M
@ $227.32 · 2024-11-19
KONDO CHRISTOPHER
Officer
$945,233
@ $228.87 · 2024-11-18
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives
HOOD
9
Sells (3M)
48
Sells (12M)
Total value (12M): $342.86M
GALLAGHER DANIEL MARTIN JR
Officer
$1.14M
@ $113.71 · 2026-10-05
TENEV VLADIMIR
Chief Executive Officer
$42.64M
@ $113.72 · 2026-10-05
TENEV VLADIMIR
Chief Executive Officer
$30.18M
@ $125.33 · 2026-09-22
TENEV VLADIMIR
Chief Executive Officer
$32.55M
@ $125.58 · 2026-09-21
VERMA SHIV
Chief Financial Officer
$1.27M
@ $110.42 · 2026-09-15
TRESEDER OLUWADARA JOHNSON
Director
$234,375
@ $125.00 · 2026-09-08
QUIRK STEVEN M
Officer
$2.94M
@ $120.33 · 2026-09-03
GALLAGHER DANIEL MARTIN JR
Officer
$1.22M
@ $122.43 · 2026-09-03
VERMA SHIV
Chief Financial Officer
$378,569
@ $95.07 · 2026-08-17
GALLAGHER DANIEL MARTIN JR
Officer
$904,192
@ $90.42 · 2026-08-03
VERMA SHIV
Chief Financial Officer
$456,775
@ $114.71 · 2026-07-15
GALLAGHER DANIEL MARTIN JR
Officer
$1.16M
@ $116.14 · 2026-07-06
TENEV VLADIMIR
Chief Executive Officer
$43.56M
@ $116.17 · 2026-07-06
QUIRK STEVEN M
Officer
$2.32M
@ $119.96 · 2026-07-02
TRESEDER OLUWADARA JOHNSON
Director
$440,625
@ $117.50 · 2026-07-02
LOOP PAULA
Director
$1.00M
@ $120.00 · 2026-07-02
VERMA SHIV
Chief Financial Officer
$393,779
@ $98.84 · 2026-06-15
QUIRK STEVEN M
Officer
$931,024
@ $85.91 · 2026-06-03
GALLAGHER DANIEL MARTIN JR
Officer
$836,771
@ $83.68 · 2026-06-03
VERMA SHIV
Chief Financial Officer
$420,536
@ $77.36 · 2026-05-15
GALLAGHER DANIEL MARTIN JR
Officer
$768,908
@ $76.89 · 2026-05-04
PINNER JEFFREY TSVI
Chief Technology Officer
$489,687
@ $83.92 · 2026-04-27
QUIRK STEVEN M
Officer
$725,302
@ $84.93 · 2026-04-15
VERMA SHIV
Chief Financial Officer
$466,717
@ $85.86 · 2026-04-15
GALLAGHER DANIEL MARTIN JR
Officer
$698,451
@ $69.85 · 2026-04-06
PINNER JEFFREY TSVI
Chief Technology Officer
$407,575
@ $69.85 · 2026-04-06
TENEV VLADIMIR
Chief Executive Officer
$26.19M
@ $69.83 · 2026-04-06
PINNER JEFFREY TSVI
Chief Technology Officer
$416,392
@ $71.36 · 2026-03-20
VERMA SHIV
Chief Financial Officer
$407,855
@ $75.00 · 2026-03-16
PINNER JEFFREY TSVI
Chief Technology Officer
$469,822
@ $80.50 · 2026-03-05
GALLAGHER DANIEL MARTIN JR
Officer
$754,903
@ $75.49 · 2026-03-03
VERMA SHIV
Chief Financial Officer
$411,274
@ $75.13 · 2026-02-17
WARNICK JASON
Former
$10.64M
@ $85.09 · 2026-02-09
QUIRK STEVEN M
Officer
$4.61M
@ $87.81 · 2026-02-03
GALLAGHER DANIEL MARTIN JR
Officer
$870,665
@ $87.07 · 2026-02-03
PINNER JEFFREY TSVI
Chief Technology Officer
$630,284
@ $107.48 · 2026-01-26
GALLAGHER DANIEL MARTIN JR
Officer
$1.22M
@ $121.58 · 2026-01-05
TENEV VLADIMIR
Chief Executive Officer
$45.61M
@ $121.63 · 2026-01-05
PINNER JEFFREY TSVI
Chief Technology Officer
$712,984
@ $121.59 · 2026-01-05
PINNER JEFFREY TSVI
Chief Technology Officer
$717,689
@ $122.39 · 2025-12-22
PINNER JEFFREY TSVI
Chief Technology Officer
$775,711
@ $132.26 · 2025-12-05
QUIRK STEVEN M
Officer
$6.55M
@ $131.15 · 2025-12-03
GALLAGHER DANIEL MARTIN JR
Officer
$15.86M
@ $132.13 · 2025-12-03
GALLAGHER DANIEL MARTIN JR
Officer
$6.07M
@ $121.33 · 2025-11-26
GALLAGHER DANIEL MARTIN JR
Officer
$1.13M
@ $112.98 · 2025-11-24
WARNICK JASON
Chief Financial Officer
$39.84M
@ $132.81 · 2025-11-11
QUIRK STEVEN M
Officer
$6.80M
@ $140.61 · 2025-11-04
GALLAGHER DANIEL MARTIN JR
Officer
$3.65M
@ $145.95 · 2025-11-03
PINNER JEFFREY TSVI
Chief Technology Officer
$861,460
@ $146.91 · 2025-10-27
PINNER JEFFREY TSVI
Chief Technology Officer
$865,118
@ $147.53 · 2025-10-06
GALLAGHER DANIEL MARTIN JR
Officer
$3.71M
@ $148.34 · 2025-10-03
TENEV VLADIMIR
Chief Executive Officer
$104.80M
@ $139.73 · 2025-10-01
Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives

Direct ownership only · excludes indirect, option exercises, planned (10b5-1) sales & derivatives.

🎭 Mr. Market's Mood

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AAPL
FearGreed
😏Greed(69/100)

"Market is optimistic — be cautious and ensure you have a margin of safety"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.
HOOD
FearGreed
😨Fear(29/100)

"Market is pessimistic — investigate whether fears are temporary or structural"

Composite sentiment score based on 6 market signals. Inspired by Buffett's "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

Composite sentiment score based on market signals. Inspired by Buffett’s "Mr. Market" allegory — fear = potential opportunity, greed = potential risk. Must be used alongside fundamental analysis, not in isolation.

⚖️ Buffett Signal

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AAPL
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Greed (69)
HOOD
⚪Awaiting DCF Data

The Buffett Signal cross-references market sentiment with DCF valuation. Configure the DCF Analysis above to generate a signal.

DCF Margin of Safety: N/AMr. Market's Mood: Fear (29)
View AAPL Full AnalysisView HOOD Full Analysis

Frequently Asked Questions: AAPL vs HOOD

Is Apple Inc. or Robinhood Markets, Inc. more undervalued in 2026?▼

Based on our discounted cash flow model, HOOD trades at a 48.2% margin of safety (intrinsic value $164 vs. price $85), compared to AAPL's -107.0% margin of safety (intrinsic $166 vs. $345).

Which stock has a wider economic moat, Apple Inc. or Robinhood Markets, Inc.?▼

AAPL scores 96/100 (Wide moat), while HOOD scores 45/100 (Narrow moat). The moat score measures competitive advantage durability across ROIC consistency, margin stability, revenue predictability, and reinvestment efficiency.

Is Robinhood Markets, Inc. in financial distress?▼

HOOD's Altman Z-Score of 2.6 places it in the Grey zone, signaling elevated bankruptcy risk. AAPL scores 10.7 (Safe zone). The Altman Z-Score is a five-factor model that predicts insolvency within two years; scores below 1.81 indicate significant distress.

Which stock has higher return on invested capital, Apple Inc. or Robinhood Markets, Inc.?▼

AAPL earns 62.7% ROIC versus HOOD's 5.9%. A higher ROIC means the company generates more profit per dollar of capital employed, a hallmark of durable competitive advantage in Buffett-style analysis.

Does Robinhood Markets, Inc. have accounting red flags?▼

HOOD's Beneish M-Score of -1.6 flags it as a likely earnings manipulator (above the -1.78 threshold). By contrast, AAPL scores -2.3, within the normal range. The Beneish model detects aggressive accounting through eight financial ratios.

AAPL vs HOOD: Which Is the Better Buy in 2026? | SafetyMargin.io